Sarah O'Keefe: It's Not About the Tool
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About This Episode
In this STC/Adobe interview, Sara O'Keefe maintains that your search for a solution should not start with a focus on what tools to select for authoring. You starting point should be determining what type of relevant, business-critical content you need to deliver. Do you need to deliver high quality PDF? Can your users be happy with web and mobile access only? Will your content require a certain type of metadata? How will you manage your content? Once you have answered these questions, then you can qualify and determine which authoring tools will best suit your needs.
Runtime : 00:01:11 Added : 08/11/2013
About this show
Adobe Thought Leader Interviews at STC SUMMIT 2013
Interviews with thought leaders at Adobe Day and in the Adobe booth at the STC Summit 2013 in Atlanta. Significant trends covered range from content strategies to visions of the future landscape of tech comm.
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