Measuring and Optimizing your E-Commerce Checkout Experience
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About This Episode
Learn how to test, measure, and optimize the online shopping experience for your e-commerce projects. Join Adobe Business Catalyst partner dashbee to glean best practices based on real-world use cases. Join Karim Ardalan, founder of dashbee, to:• Learn how to identify fallout points and areas for improvement during the purchase experience• Hear best practices for optimizing and measuring the impact of changes to your checkout process• See real-world case studies of these practices in action
Runtime : 00:57:46 Added : 05/05/2013
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