Metrics: Increasing the Effectiveness of Your Games
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About This Episode
Learn how to analyze, benchmark, and improve the results of games built with Flash technology. Hear Mike Hawkyard from 4T2 Multimedia explain how game design and tracking procedures can be combined to produce enhanced commercial results for global brands.
Runtime : 00:57:42 Added : 10/05/2011
About this show
MAX 2011 Envision
Discover and explore strategies for building engaging experiences across multiple screens.
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