Maximizing Audience Engagement
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About This Episode
See how to engage customers with content through social media, websites, smartphones, and tablets, whenever or wherever it is convenient to them. Learn how to combine physical and virtual events to create relevant experiences that connect with diverse audiences and then measure the impact on enrollment. Hear how Murdoch University uses these techniques with Adobe Online Marketing Suite to engage potential students and lead them to enroll in university programs that produce additional tuition revenue.
Runtime : 00:50:33 Added : 10/04/2011
About this show
MAX 2011 Envision
Discover and explore strategies for building engaging experiences across multiple screens.
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