Maximizing Audience Engagement

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See how to engage customers with content through social media, websites, smartphones, and tablets, whenever or wherever it is convenient to them. Learn how to combine physical and virtual events to create relevant experiences that connect with diverse audiences and then measure the impact on enrollment. Hear how Murdoch University uses these techniques with Adobe Online Marketing Suite to engage potential students and lead them to enroll in university programs that produce additional tuition revenue.

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Episode Title	Runtime	CC	Products Covered	My Library
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Get Your App Discovered: Android Market and Beyond Get Your App Discovered: Android Market and Beyond Join Randy Ksar, Motorola Mobility Community Manager for MOTODEV, on best practices to get your app discovered in the marketplace. Randy will cover how to optimize your Android Market listing, utilize social media as a marketing and customer feedback tool, leverage testing to improve your customer ratings, and introduce new marketing opportunities to get your app featured on Motorola Mobility smartphones and tablets. Runtime: 00:07:42 Added: October 03, 2011 Views: 881	00:07:42
Get Your App Discovered: Android Market and Beyond Get Your App Discovered: Android Market and Beyond Join Randy Ksar, Motorola Mobility Community Manager for MOTODEV, on best practices to get your app discovered in the marketplace. Randy will cover how to optimize your Android Market listing, utilize social media as a marketing and customer feedback tool, leverage testing to improve your customer ratings, and introduce new marketing opportunities to get your app featured on Motorola Mobility smartphones and tablets. Runtime: 00:52:24 Added: October 04, 2011 Views: 422	00:52:24
Get Your App Discovered: Android Market and Beyond Get Your App Discovered: Android Market and Beyond Join Randy Ksar, Motorola Mobility Community Manager for MOTODEV, on best practices to get your app discovered in the marketplace. Randy will cover how to optimize your Android Market listing, utilize social media as a marketing and customer feedback tool, leverage testing to improve your customer ratings, and introduce new marketing opportunities to get your app featured on Motorola Mobility smartphones and tablets. Runtime: 00:52:24 Added: October 04, 2011 Views: 422	00:52:24
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Avoiding Potholes in Building Enterprise Mobile Ap... Avoiding Potholes in Building Enterprise Mobile Apps Explore the unique requirements for building successful mobile enterprise applications, including considerations around architecture, security, design, and scalability. Join Ray Blaak, CTO from Ensemble Systems in Vancouver, as he discusses building mobile apps for the enterprise. Runtime: 00:56:16 Added: October 05, 2011 Views: 181	00:56:16
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Panel Discussion: Positioning Flex and Flash in a... Panel Discussion: Positioning Flex and Flash in a World with HTML5 Join a panel of leading experts from enterprise solution providers Universal Mind, Ensemble, Cynergy, and EffectiveUI as they discuss how and where they position Flex and Adobe Flash as winning enterprise RIA technology solutions. Come away with strategies for pitching Flex based solutions and defending Flash as HTML5 gains momentum. Runtime: 00:57:06 Added: October 04, 2011 Views: 343	00:57:06
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The Flash Platform and Alternativa3D: Amazing New... The Flash Platform and Alternativa3D: Amazing New Possibilities Dive deep into the latest capabilities offered by the Alternativa3D framework, leveraging the Stage3D (Molehill) APIs. Anton Volkov and Alex Karpovich, CTO and CEO of AlternativaPlatform, have prepared stunningly amazing demos. Get the exclusive story from behind the scenes of Alternativa3D, plus in-depth technical descriptions and a preview of the freaky future of web gaming and services. Runtime: 00:39:20 Added: October 03, 2011 Views: 2,116	00:39:20
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The Death of Flash The Death of Flash "The reports of my death are greatly exaggerated.” (Mark Twain, 1897). This statement couldn’t be phrased better for Flash in 2011. But the digital landscape has changed so profoundly that we need to re-examine its new role. “The Death of Flash!” explores the striking irony of the misinformation that’s percolated through the web over the past year. Itai will explore the early beginnings (Flash was originally designed for tablet computers. Who knew?!), the first and second browser wars, Flash’s rise to stardom, AIR’s cross-screen power and how Facebook has become the new microsite. Flash is dead. Long live Flash! Runtime: 00:51:47 Added: October 03, 2011 Views: 3,018	00:51:47
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Easy 3D Content Creation and Workflow for Flash &... Easy 3D Content Creation and Workflow for Flash & Stage3D Learn how to make your asset pipeline more efficient, reduce your costs, and bring your games to market faster. We'll take you through the full content creation process using living design, animation, and 3D tools. Runtime: 00:56:13 Added: October 03, 2011 Views: 1,584	00:56:13
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Digital Publishing: Riding the Next Wave of Corpor... Digital Publishing: Riding the Next Wave of Corporate Publishing Learn about the next wave in digital publishing: how corporate publishers are taking advantage of highly designed, immersive reading experiences. See how corporate publishers are using digital publications on tablet devices to extend their brand and engage their audiences through real-world examples and case studies. Hear from leading companies how digital customer publications, marketing collateral, retail catalogs, event guides, annual reports, and other documents are already being used to engage users with extended information. Runtime: 00:59:34 Added: October 04, 2011 Views: 1,525	00:59:34
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Accelerate Business Results with Adobe Document Ex... Accelerate Business Results with Adobe Document Exchange Services Learn how Adobe Document Exchange Services can save you time and money. See how Adobe customers are using cloud-based solutions to accelerate business results, including: •Adobe EchoSign – Securely sign, send, track, and store contracts online •Adobe FormsCentral – Easily create, distribute, collect, and analyze online forms and surveys •Adobe SendNow – Instantly send and manage digital documents without the hassle of overnight delivery services and FTP sites •Adobe CreatePDF and ExportPDF – Create PDF documents online and convert PDF files to Word •Acrobat.com – Improve team collaboration with web conferencing and shared workspaces Runtime: 00:55:20 Added: October 04, 2011 Views: 650	00:55:20
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Case Study: Give Your Web Design Agency a Boost wi... Case Study: Give Your Web Design Agency a Boost with Business Catalyst Learn how you can increase your web design business through building, marketing, selling, and supporting websites with Business Catalyst, the all-in-one web hosting platform from Adobe. Brent Weaver of HotPress Web and BC Gurus has used Business Catalyst as a core offering to more than double revenues. He will explore three key strategies you can use to attract a constant pipeline of new clients and generate recurring profits. This is a session for anyone who runs or works in a modern web design agency, with clients running small to medium businesses. Runtime: 00:58:41 Added: October 05, 2011 Views: 2,298	00:58:41
Taking Your Sites to the Next Level with Business... Taking Your Sites to the Next Level with Business Catalyst and jQuery Explore fresh techniques for building beautiful, sophisticated websites using Adobe Business Catalyst and the popular jQuery framework. Jason Tinnin of SimpleFlame.com and Kiyuco.com will explore, using real-world examples, just how easily you can integrate jQuery with your sites, crafting unique visitor experiences and impressing your clients. We'll cover a range of built-in modules in Business Catalyst, including the Web Apps framework, and also touch on the platform's powerful API. This is a session for anyone working in a modern web design agency interested in taking their web projects to the next level. Runtime: 00:56:56 Added: October 04, 2011 Views: 2,486	00:56:56
Building Adaptive, Multiscreen Websites with Busin... Building Adaptive, Multiscreen Websites with Business Catalyst v3 Learn how you can easily build and deploy multiscreen websites using Adobe's new, all-in-one hosting platform, Business Catalyst v3. Join Principal Scientist Jorge Taylor for an exclusive, in-depth walkthrough of Business Catalyst v3's multiscreen functionality and dynamic templating system, giving you an added level of control over the look and feel of your sites across a wide range of devices. Runtime: 00:41:16 Added: October 04, 2011 Views: 2,435	00:41:16
Sneak Peek: Build Powerful Online Businesses with... Sneak Peek: Build Powerful Online Businesses with Business Catalyst v3 Get the first official sneak peek at Adobe's brand-new, all-in-one hosting platform, Business Catalyst v3. Join Product Director Bogdan Ripa for a step-by-step walkthrough of the fresh new user interface designed for small business clients and the advance Runtime: 01:04:32 Added: October 03, 2011 Views: 2,369	01:04:32
Sneak Peek: Build Powerful Online Businesses with... Sneak Peek: Build Powerful Online Businesses with Business Catalyst v3 Get the first official sneak peek at Adobe's brand-new, all-in-one hosting platform, Business Catalyst v3. Join Product Director Bogdan Ripa for a step-by-step walkthrough of the fresh new user interface designed for small business clients and the advance Runtime: 01:04:32 Added: October 03, 2011 Views: 2,369	01:04:32
Animating in Flash Professional CS5.5 with Chris G... Animating in Flash Professional CS5.5 with Chris Georgenes Explore what's new for designers and animators in Adobe Flash Professional CS5.5 with Chris Georgenes. He'll take you through the process of creating a short animation while demonstrating techniques the experts use to achieve a fast and efficient workflow. Runtime: 01:01:39 Added: October 03, 2011 Views: 3,592	01:01:39
Deploying Flash Professional Content across Screen... Deploying Flash Professional Content across Screens Discover specific workflow enhancements available in Adobe Flash Professional CS5.5. This session steps through the process of deploying Flash Professional content on mobile platforms, including Android, BlackBerry, and iOS. Runtime: 00:52:54 Added: October 05, 2011 Views: 649	00:52:54
Flash Professional Sneak Peek: A Glimpse at the Fu... Flash Professional Sneak Peek: A Glimpse at the Future Join Product Manager Richard Galvan as he demonstrates some of the work being done behind the scenes with Adobe Flash Professional. Get an early glimpse of the upcoming features in a future release. Runtime: 00:59:04 Added: October 05, 2011 Views: 3,237	00:59:04

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