Digital Primates: Honing In on Multiple Targets with a Single Codebase
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About This Episode
Join Jeff Tapper of Digital Primates as he digs into the practical and business benefits of targeting desktops, native apps, and televisions using a unified codebase. Tapper will showcase a film distributor who is in the process of making content available via an app that will run on Android, BlackBerry PlayBook, and TVs to complement existing web and iOS applications.
Runtime : 00:48:02 Added : 10/05/2011
About this show
MAX 2011 Envision
Discover and explore strategies for building engaging experiences across multiple screens.
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