More Than Plumbing: What a Good Platform Should Do for You

Show: MAX 2008 Envision

Products Covered:

Save

Translations

About This Episode

Join Rolf Skyberg and Dane Howard as they show us what a good platform should provide and why inferior platforms should be avoided. Like it or not, even the best tools and marketing plan can't make up for getting locked into the wrong platform.

Show More Details

More Episodes

Comments

Episode Title	Runtime	CC	Products Covered	My Library
Diving Deep with the Flex Component Lifecycle Diving Deep with the Flex Component Lifecycle Join RJ Owen and Brad Umbaugh, Senior Developers as they explore in depth exactly what happens every time a component is created and rendered in Flex. Runtime: 01:00:06 Added: December 09, 2008 Views: 833	01:00:06
How to Build a Mobile Business by Mads Djurhuus How to Build a Mobile Business by Mads Djurhuus Join Mads Djurhuus as he shows us how mobile communications agency Little Big Ideas has successfully extended its business from the web to mobile devices. Take away new ideas on using mobile experiences to improve your business. Runtime: 00:52:24 Added: December 09, 2008 Views: 181	00:52:24
Adobe Roadmap: Video by Paul Betlem and Pritham Sh... Adobe Roadmap: Video by Paul Betlem and Pritham Shetty Join Paul Betlem and Pritham Shetty, as you'll hear about Adobe's product roadmap for video, the Adobe multiscreen strategy, and ways to deliver better video experiences with new tools, clients, and servers. Runtime: 00:50:51 Added: December 09, 2008 Views: 417	00:50:51
Delivering Integrated Advertising Across Multiple... Delivering Integrated Advertising Across Multiple Channels Join Peter Cole and Charles Duncan, representatives from digital media agency AKQA for an exploration of new possibilities in multichannel advertising. Runtime: 00:59:21 Added: December 09, 2008 Views: 73	00:59:21
Using Flash CS4 in Education by Bill Bain Using Flash CS4 in Education by Bill Bain Join Bill Bain as he shows us how Full Sail University is using Flash CS4 Professional to take students from a design-centric to a development-centric discipline. Runtime: 00:55:53 Added: October 21, 2009 Views: 848	00:55:53
ILOG Elixir: User Experiences by Erwan Paccard ILOG Elixir: User Experiences by Erwan Paccard Join Erwan Paccard as he shows us how the rich data visualizations made possible with ILOG Elixir, including advanced charts, graphs, and maps, can offer new data insight, accelerate and improve business decisions, and reduce development time. Runtime: 00:54:54 Added: December 09, 2008 Views: 186	00:54:54
Why Open Source, and What Makes the Cut? Why Open Source, and What Makes the Cut? Join Dave McAllister, Dave Story, Ryan Stewart, Matt Asay and David Wadhwani as they share ideas about adopting open source technology and releasing technology as open source are important strategic decisions for any company. Runtime: 00:57:39 Added: December 18, 2008 Views: 94	00:57:39
Experiences That Scale Across Devices Experiences That Scale Across Devices Join Matt Snow, Ali Ivmark and John Simpson show some examples of rich, connected applications being developed for multiple screens and share our thoughts on how these experiences can scale from a mobile device to a personal computer to a TV. Runtime: 00:52:53 Added: December 18, 2008 Views: 45	00:52:53
AIR Experience Model: Approach and Examples AIR Experience Model: Approach and Examples Join Brett Rampata and Bruce Bell as they show us how to leverage the capabilities of Adobe AIR to create richer digital experiences across a variety of platforms. Runtime: 01:00:20 Added: December 18, 2008 Views: 85	01:00:20
Disciplinary Programs with Flex and Adobe AIR Disciplinary Programs with Flex and Adobe AIR Join Shelley Evenson (Professor) and Lee Byron (Student) as they share their experiences from the Human-Computer Interaction Institute & the areas of design & computer science collaboratively developed Flex applications for video messaging and more. Runtime: 00:50:27 Added: October 07, 2009 Views: 1,304	00:50:27
How RIAs Help Major Retailers Improve the Bottom L... How RIAs Help Major Retailers Improve the Bottom Line Join Fumi Matsumoto as he shows us there is real data to prove that rich Internet applications (RIAs) are key to growing revenue and maintaining a competitive advantage in retail. Runtime: 00:50:41 Added: December 18, 2008 Views: 71	00:50:41
Generation Desktop News Reader Generation Desktop News Reader Join Jeremy Clark, Daniel Wabyick and Justin Van Slembrouck for a close examination of the design and development of a next-generation desktop news reader application for an Adobe AIR Lighthouse partner. Runtime: 00:58:44 Added: December 18, 2008 Views: 660	00:58:44
Customizing The University Experience with a Rich... Customizing The University Experience with a Rich Media Delivery System Join John Schuman as he explores the potential of developing a customized, security-focused, RSS-driven delivery solution. Runtime: 01:01:05 Added: November 03, 2009 Views: 1,297	01:01:05
Online Business: How the "Death of the Website" Af... Online Business: How the "Death of the Website" Affects You Join Adam Broadway, one of the creators of GoodBarry as he discusses the "death of the website" and the impact on every web designer. Runtime: 00:48:56 Added: December 22, 2008 Views: 169	00:48:56
Adobe@Adobe: Why Choose Flex for Data Visualizatio... Adobe@Adobe: Why Choose Flex for Data Visualization? Join Andrew Mikkelsen and Venkatesh Yadav as they show us how business analysts can now build a rich data-centric experience from a variety of data sources. Runtime: 00:59:03 Added: January 05, 2009 Views: 232	00:59:03
Adobe@Adobe: IT Innovation — It's Not an Oxymoron Adobe@Adobe: IT Innovation — It's Not an Oxymoron Join Christopher Mayo as he shows us how At Adobe, IT collaborates with product teams to develop innovative, reusable business solutions that drive productivity and efficiency within the enterprise. Runtime: 00:45:27 Added: January 05, 2009 Views: 43	00:45:27
Adobe@Adobe: Building Enterprise Applications on A... Adobe@Adobe: Building Enterprise Applications on Adobe AIR Join members of a small Adobe internal team, Ron Nagy and Venkatesh Yadav as they share how they used Adobe AIR to build and deploy the company's most successful internal application, the employee directory. Runtime: 00:58:55 Added: January 06, 2009 Views: 137	00:58:55
Atlantic Records: Connecting Fans with Bands by Er... Atlantic Records: Connecting Fans with Bands by Eric Snowden Join Eric Snowden as he discusses experiences: Online. On AIR. On mobile device. Via video, e-mail, and chat. Runtime: 01:01:19 Added: January 06, 2009 Views: 139	01:01:19
Engagement 2.0: The ROI of Connecting with Custome... Engagement 2.0: The ROI of Connecting with Customers Join Ron Rogowski as he speaks about how Engagement - the deep connection companies build with their customers over time- is fast becoming a key business imperative for companies seeking a competitive edge. Runtime: 01:03:14 Added: January 06, 2009 Views: 41	01:03:14
Bridging the Divide Bridging the Divide Join Kathleen Maher, Devin Poolman, Nick Bilton and Mary Yurkovic as they show us how trendsetting publishers are bridging the divide between print and digital to extend their brand, capture new readers, and lower production costs. Runtime: 01:03:02 Added: January 06, 2009 Views: 79	01:03:02
Adobe Roadmap: Rich Internet Applications Adobe Roadmap: Rich Internet Applications Join Greg DeMichillie, Zeke Koch and Adrian Ludwig as they show us where Adobe is going in the rich Internet application (RIA) space. Runtime: 00:54:19 Added: January 06, 2009 Views: 2,727	00:54:19
EMC: Enterprise Solutions for Managing Brand, Mkti... EMC: Enterprise Solutions for Managing Brand, Mkting Content Join Greg Dierickse as he shares the latest release of EMC Documentum which includes a new interface to work with media assets built on Adobe Flex technology. Runtime: 00:53:38 Added: January 06, 2009 Views: 45	00:53:38
Bridging the Engagement Gap with Adobe LiveCycle E... Bridging the Engagement Gap with Adobe LiveCycle ES Join Brian Wick and Ashish Agrawal as they discuss how in many organizations, a gap exists between internal processes and the people that need them, including customers, citizens, suppliers, contractors, and distributors. Runtime: 01:00:02 Added: January 06, 2009 Views: 49	01:00:02
More Than Plumbing: What a Good Platform Should Do... More Than Plumbing: What a Good Platform Should Do for You Join Rolf Skyberg and Dane Howard as they show us what a good platform should provide and why inferior platforms should be avoided. Like it or not, even the best tools and marketing plan can't make up for getting locked into the wrong platform. Runtime: 00:47:10 Added: January 06, 2009 Views: 412	00:47:10
Adobe Roadmap: Web Experiences by Danielle Beaumon... Adobe Roadmap: Web Experiences by Danielle Beaumont Join Danielle Beaumont as she speaks about Adobe’s product roadmap and shares in our vision of web experiences of the future. Runtime: 00:49:20 Added: January 06, 2009 Views: 78	00:49:20
Sizing It Up: Measuring and Optimizing Rich Intern... Sizing It Up: Measuring and Optimizing Rich Internet Apps Join Stephen Hammond and Karl Rainhold, experts from Omniture, the market leader in analytics, as they discuss analytics for RIAs and how they compare to analytics for traditional websites. Runtime: 00:46:17 Added: January 06, 2009 Views: 154	00:46:17
Mixing Open Source and Commercial Software Mixing Open Source and Commercial Software Join Dave McAllister and Matt Chotin as they speak about BlazeDS, the Adobe Flex SDK, and Tamarin and how they reflect the continued extension of Adobe technology into open source. Runtime: 00:59:41 Added: January 06, 2009 Views: 158	00:59:41
Adobe Roadmap: Enterprise by Joel Heinke Adobe Roadmap: Enterprise by Joel Heinke Join Joel Heinke as he discusses how your enterprise can employ emerging Adobe enterprise products and solutions to facilitate more effective and secure collaboration. Runtime: 00:55:55 Added: January 06, 2009 Views: 72	00:55:55
How to Build an Application on SAP NetWeaver with... How to Build an Application on SAP NetWeaver with Flex Join Thomas Jung and learn how to use the new Adobe Flash Islands functionality in SAP NetWeaver Web Dynpro to embed Adobe Flex components smoothly into SAP business applications. Runtime: 00:58:03 Added: January 06, 2009 Views: 372	00:58:03
SoDA on the Integrated Customer Experience SoDA on the Integrated Customer Experience Join Paul Lewis, Michael Lebowitz, Tony Quin and Richard Lent to see how leading digital agencies Big Spaceship, IQ Interactive, and AgencyNet maximize campaigns across multiple touch points. Runtime: 01:01:32 Added: January 06, 2009 Views: 159	01:01:32
Engaging Customers and Driving Traffic to Sites &... Engaging Customers and Driving Traffic to Sites & Apps Join John Shapiro and discover an innovative way to engage users on the desktop without having to write and deploy your own application. Runtime: 00:57:14 Added: January 06, 2009 Views: 22	00:57:14
Tracking Flash CS4 Applications with Google Analyt... Tracking Flash CS4 Applications with Google Analytics Join Brett Crosby and Nick Mihailovski for a MAX exclusive preview of Google Analytics! Runtime: 00:41:13 Added: January 06, 2009 Views: 698	00:41:13
Developing an Enterprise Application with Adobe Fl... Developing an Enterprise Application with Adobe Flex Join Brian Mantuano and learn some of the techniques that Business Objects, an SAP company, uses to develop large-scale applications based on Flex technology. Runtime: 00:42:31 Added: January 06, 2009 Views: 373	00:42:31
Collaboration: Lessons from the Field Collaboration: Lessons from the Field Join Tad Staley, Phil Ice and Ali Hanyaloglu (Adobe Product Managers) as they invite Adobe customers to share their keys to success and lessons learned. Hear how Adobe customers have implemented collaboration solutions. Runtime: 00:59:58 Added: January 06, 2009 Views: 66	00:59:58
Delivering Rich Internet Experiences Across Device... Delivering Rich Internet Experiences Across Devices Join Francisco Kattan, Eric John, Anup Murarka, Steve Sprigg, Todd Murphy and Paul Sinclair, a panel of industry representatives - as they speak about the Open Screen Project. Runtime: 00:57:22 Added: January 06, 2009 Views: 244	00:57:22
Genesis: A Collaborative Mashup Client for Busines... Genesis: A Collaborative Mashup Client for Business Users Join Mattias Zeller and Steve Yankovich and learn how Genesis enables knowledge workers to combine web applications, enterprise apps, and documents within one workspace on their desktop and provides sharing as well as real-time collaboration. Runtime: 00:52:44 Added: January 06, 2009 Views: 113	00:52:44
Building Legacy Trails for the California Museum Building Legacy Trails for the California Museum Join Mark Samber, Ken Dunnington and Mike Fung from the Euro RSCG and Proximity Lab for an in-depth look at the California Museum Legacy Trails website and companion education application based on Adobe AIR. Runtime: 00:51:14 Added: January 06, 2009 Views: 46	00:51:14
AIR Development, Distribution & Monetizatio Strate... AIR Development, Distribution & Monetizatio Strategies Join Sun Sachs of AOL as he shares real-world business and product strategies for developing, distributing, and monetizing applications on Adobe AIR for multiple platforms and devices. Runtime: 00:54:38 Added: January 06, 2009 Views: 35	00:54:38
Building the Business Case for Engaging Applicatio... Building the Business Case for Engaging Applications Join John Knightly, Anthony Steve and Steve Fletcher during this panel discussion and hear how Adobe customers have made the business case for building engaging applications. Runtime: 00:57:13 Added: January 06, 2009 Views: 53	00:57:13
Turning the tokidoki Vision into a Global Brand Turning the tokidoki Vision into a Global Brand Join Simone Legno, tokidoki cofounder and world-renowned illustrator as he discusses his journey from freelance creative to chief creative of a global lifestyle brand based entirely on vector-based art. Runtime: 00:54:34 Added: January 06, 2009 Views: 1,061	00:54:34
Building the Visual Web: Avatars, Virtual Worlds &... Building the Visual Web: Avatars, Virtual Worlds & More Join Peter Marx as he speaks about Building the Visual Web with Avatars, MMOGs, Virtual Worlds, and Social Networks. Runtime: 00:55:51 Added: January 06, 2009 Views: 672	00:55:51
Vectors of Innovation Vectors of Innovation MAX 2008 is an event unlike any other. Its unique combination of education, interaction, and genuine fun continues to attract a larger, more exciting audience every year. Runtime: 01:36:14 Added: January 12, 2009 Views: 101	01:36:14
MAX 2008 Day 2 Keynote – The Agency MAX 2008 Day 2 Keynote – The Agency MAX 2008 is an event unlike any other. Its unique combination of education, interaction, and genuine fun continues to attract a larger, more exciting audience every year. Runtime: 01:16:34 Added: January 12, 2009 Views: 253	01:16:34

Suggested Episodes

Next episode in this show

Adobe Roadmap: Web Experiences by Danielle Beaumont

MAX 2008 Envision

Products Covered:

Other Suggested Episodes

Flash Technology: Better Games, More Easily, For More People

ADC Presents

Products Covered:

Adobe Creative Cloud and the CS6 Web Tour

Adobe Creative Suite 6 & Creative Cloud Launch

Products Covered:

Toolkit for CreateJS - Part 2: Adding Game Interactivity

Getting Started with the Flash Professional Toolkit for CreateJS

Products Covered:

Toolkit for CreateJS - Part 1: Designing Game Assets

Getting Started with the Flash Professional Toolkit for CreateJS

Products Covered:

Simulating mobile content with the new Content Simulator

Learn Flash Professional CS6

Products Covered:

Products used in this episode

Flash Professional

Try | Buy | Learn More | Help & Support

Flex SDK

Try | Learn More |

Related Shows

ADC Presents

The Adobe Developer Connection (ADC) is your source for technical articles and how-to videos that cover Adobe developer products and technologies.

Recent Episodes

Flash Technology: Better Games, Mo...

What's New in ColdFusion 10

Unique Built-in HTML5 Support in C...

View All Episodes

MAX 2008 Develop

Explore technical challenges faced in architecting solutions, building applications, integrating with enterprise back-end systems and services as well as basic and advanced development techniques.

Recent Episodes

Using Adobe AIR as a Tool in Unive...