Click on any phrase to play the video from that point.
[Adobe Digital Publishing Suite]
Hi, there. My name's Colin Flemming.
I'm Adobe's Worldwide Digital Publishing Evangelist.
We're going to take a look at the steps involved
in building a digital publishing application.
Now the cool thing about this is
it really hinges upon the use of InDesign,
so if you've got InDesign CS5 or 5.5,
you are already ready to go.
Let's start by taking a look at some of the things you need to prepare
before you start this process.
Overall, they're pretty easy, but you're going to want to do this before you really get into it.
So for instance, you're going to need to have InDesign CS5 or 5.5 installed.
Those are the basic tools we use.
Now if you've installed CS5,
you already have the new DPS tools built in.
But if you're working with InDesign CS5,
you're going to want to download these.
Take a look to the left; there's some download links over there.
Along with these tools,
you're going to need to make sure they're up to date.
So run the updates on the tools over here,
and you're going to get the most current version of these tools
and everything is going to run smoothly.
Keep in mind, some of these tools update very frequently
and some of them need to be coordinated with what Adobe's up to.
So watch it, play with it,
and go for it.
You're also going to need the Adobe Content Viewer
on your tablet device.
Go to any of the app stores
for Android, iPad, or Playbook,
download the Content Viewer,
and this is where you test your publications once you've built them.
The last type of thing you need to do is acquire some identities.
One of them is an Adobe ID.
This is used for signing into the DPS service
and for generating some of the content.
The other type of credential or ID you need
would be developer IDs for the IOS or Android platform.
So you're going to want to go to their sites
and become a developer and then get the credentials.
Follow the instructions for those systems to install them
at the end of the process when you're going to build your viewer
and you'll be ready to go.
Step 2 in the process is about designing your publication.
Let's take a really quick peek at what goes into
how I build a folio and article system.
I'm going to build InDesign files in both the vertical and horizontal formats
because my reader may rotate the device.
I'm going to add interactivity
to give them that extra sort of experience in my publication
and then I'm going to construct a folio
out of these InDesign files.
So I switch over to InDesign and then we see
I have both a horizontal and a vertical layout for this cover image.
There 2 files become the 2 layouts
for part of a folio.
If I go and take a look at Folio Builder Panel,
I have already started to construct this folio,
and you can see in the Cover area,
I have both landscape and portrait layouts.
So 2 InDesign files
and away we go.
Now I also have an InDesign file here,
which is one of my articles in the horizontal format.
I want to add interactivity to this,
and that's super easy using InDesign.
I'm going to come down a page,
and I've got a couple of images here,
sort of stacked out on each other.
I want to turn these into 1 single thing.
That 1 single thing is going to be a slideshow.
So I simply select them; I'm going to align the edges
so they're right on top of each other,
and the way we build a slideshow
is by going to the Object States Panel
and clicking New Object State.
Now I have 1 thing with 5 different images inside of it
and InDesign and the DPS Solution
understand multi-state object
to be a slideshow.
So in the Overlay Creater Panel,
I can see that it's a slideshow,
and now I add the interactivity, for instance, to tap to play and pause
and maybe to allow the user to swipe with their finger
to add that interactivity.
That's all the programming I want to add to this.
So now it's the time to preview my work.
One way I can preview my work
is in the Overlay Creater panel.
This would preview the 1 document that's open.
Over in the Folio Builder,
this is where I preview entire folios
or entire articles.
Let's just take a look at this 1 file.
When I click Preview,
InDesign generates the testing file
and presents it in the Adobe Content viewer
on my machine.
Now I can see that interactivity,
and I can move through this particular article,
and I get the same experience people would have on a tablet.
So now if I want to play the slideshow,
I simply click to activate it,
I can tap to pause it, as well,
and I can swipe with my trackpad
to change images.
Moving down a little bit,
I added some interactivity earlier, which allows pinch and zoom,
so I can zoom in or out on this particular image
and move around inside of it.
This was done simply by cropping an image
and turning a single radio button on.
So I've built the interactivity.
I've built some articles,
I've assembled them into a folio,
and this is all within InDesign using the DPS tools.
The next step in the process
is going to be about producing the work into a larger system
and then publishing, so we'll take a look at that in a sec.
Now let's move to step 3.
This is the Produce and Publish segment.
This is why I'm going to use the online services of DPS
to edit and manage the folios
and then eventually build my Custom Viewer.
So I'm going to shift over to the Digital Publishing Suite dashboard.
This is where I get access to the analytics,
the Folio pProducer,
the Viewer Builder, and additional information.
You might notice the updates over on the left-hand side, as well.
I'm going to go into the Folio Producer.
In the Folio Producer,
I see all of the folios that I built over in InDesign
using the Folio Builder Panel.
So you can see at the top, here's my Local Fall publication,
and I can see that there's a little bit of metadata
that needs to be filled in.
This is going to include things like the publication name,
LOCAL,
and the folio number,
and a description.
I also need library icons.
This is what I see in the viewer
when I look at the folios that are available.
So I simply choose some images and upload these in as the vertical
and as the horizontal library images for this particular publication.
So this is what the Folio Organizer does for me.
It let's me see a folio,
see metadata about the folio,
but now I need to go inside of the folio
to tune a little bit of information.
I do this by selecting the folio
and then opening it.
The Folio Producer now shifts from the Organizer Mode into the Editor Mode.
And now what I can see is the 3 articles
that I added to the Folio Builder Panel in InDesign.
What's really cool here is
I can take a look at the vertical or a horizontal thumbnail.
I can select 1 one of those stacks,
drag it into a new position to change the order,
and when a select the stack,
I see metadata, article properties over on the right-hand side of my screen.
If I need to edit any of these,
it's really easy for me to do,
like adding a title.
So this shows up as part of the navigation in my publication.
Now I'm going to leave the Folio Producer.
I'm going to go back up to the Organizer
and what's important at this point,
once I've got everything squared away,
is I need to publish this.
The act of publishing is pretty simple.
Just click the Publish button,
and then choose a couple of things,
like for the time being, this is going to be a private publication,
so it isn't visible to the general world.
I can also choose whether a publication is free
or it's for sale.
And I can give the publication a product ID,
which is important to tie it to the application
that I'm about to build.
Once I click the Publish button,
this folio is moved to servers
and it's accessible with custom viewers.
So we're almost totally done.
The thing we need to do now is build the custom viewer.
To do this,
you use the Viewer Builder application.
I'm logging into this Viewer Builder,
and the Viewer Builder shows me the applications that I've already built
if I've already built some.
To start a new publication, I click the New button,
and then choose the format.
I'm going to build an iPad based application this time.
I click Next,
and then it's a matter of me moving through a series of panels, or panes,
and filling in information.
For instance, choosing a version of the viewer
may influence the options available later in the Viewer Builder process.
I'm going to choose things like the name of my application
as it appears on the tablet device
and the way it appears across the top of the viewer
once I'm inside of it.
And I'm going to choose things like which languages
this particular viewer supports
and that helps in the store process.
When I move to the next panels,
I may end up doing things like loading icons for the application
and splash screens.
It's important to build these ahead of time just to make everything in life a little bit smoother.
If you're in Enterprise Publisher,
you can customize some aspects of the viewer,
like buttons across the bottom edge of the viewer.
Next we identify the provisioning files you use
for both testing and distributing your application to the app store.
Once you hit the Built button,
the servers start to build your application
and when it's all done,
back in the Manage area,
you can then download your applications.
So now you've completed the production and publishing segment of this process.
Let's take a look at Sales next.
Step 4 of the process is submitting your application
and content to an app store.
You're going to do this through that app store's portal
and this is where you're going to set the price for your application.
Now keep in mind that
certain viewers can do certain types of things.
Depending upon the type of subscription you have,
you may just be setting the price
within the app store
or you may be adding things like subscriptions
and entitlement and In-App Purchases,
if you're an Enterprise DPS publisher.
All of this depends a bit on your subscription
and where you're doing the sale.
The last step in the process
is analyzing the returns.
One of the cool things about your Custom Viewer application
is that it's aware of how people move through your content and what they read.
So I get information about the consumption of my content,
and I view this through the DPS dashboard.
If you're a SiteCatalyst customer,
you get extra information available through your SiteCatalyst subscription.
Pro and Enterprise customers without a SiteCatalyst
get good basic information.
So let's take a quick peek
at what this looks like.
Now I've logged into the Digital Publishing Suite portal,
and if I click on Analytics,
now we see the dashboard about the installs for my application over time.
If I take a look at things like which articles,
how the content is viewed,
I can see which articles are the most popular.
I can see which ads are most popular,
and things like which videos or interactivity is the most popular.
So this is great analysis information.
It tells me how people consume the content,
and it's incredibly valuable to me as a DPS publisher.
So there you go.
The 5 basic steps involved in the DPS publishing process.
There's a lot of really good information out there
that's going to go deeper into this, as well.
I hope this helped you. Thanks.
