Standard Audience Metrics in DPS
About This Episode
Access new baseline analytics reports and view Standard Audience Accumulation metrics for digital readership that comply with the MPA Tablet Metrics guidelines. View new reports that deliver standard visibility into total readers, total sessions, total time spent per reader, and average sessions per reader - along with the ability to set accumulation settings across standard metrics. In addition, navigate baseline analytics dashboards more easily in the DPS Dashboard with a revamped, improved user interface. Gain access to analytics and export report data, including app launches, folio downloads, and content/interactivity performance - all more rapidly with the redesigned UI.