Digital Marketing Suite Overview

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Learn Digital Marketing

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Digital Marketing evangelist Matt Langie gives a high-level overview of the Digital Marketing Suite benefits and features for prospective customers.

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Episode Title	Runtime	CC	Products Covered	My Library
Adobe Marketing Cloud Explained Adobe Marketing Cloud Explained See how Adobe Marketing Cloud gives you a complete set of analytics, social, advertising, targeting and web experience management solutions and a real-time dashboard that brings together everything you need to know about your marketing campaigns. So you can get from data to insights to action, faster and smarter than ever. Runtime: 00:02:29 Added: March 13, 2013 Views: 2,891	00:02:29
Adobe Experience Manager Explained Adobe Experience Manager Explained Learn all about how Adobe Experience Manager helps you organize and manage the delivery of creative assets and other content across your digital marketing channels. Including web, mobile, email, social media, and video. Runtime: 00:02:30 Added: March 20, 2013 Views: 793	00:02:30
Adobe Social Explained Adobe Social Explained Adobe Social has the tools, data, insights, and expertise to crack the code of social. We'll show you what's working, how it's working, and what you need to do to get even better results across all your social media investment. Runtime: 00:02:16 Added: March 26, 2013 Views: 789	00:02:16
SiteCatalyst
What is SiteCatalyst? What is SiteCatalyst? Learn about SiteCatalyst, the foundation of the Omniture Online Marketing Suite. See how you can use data from SiteCatalyst to help drive your online strategies and marketing initiatives. Runtime: 00:05:36 Views: 4,413	00:05:36
Log in to SiteCatalyst Log in to SiteCatalyst Learn how to log in to SiteCatalyst and the Adobe Online Marketing Suite. All you need is your company name, your username, and your password. Runtime: 00:02:50 Views: 1,073	00:02:50
Explore the SiteCatalyst interface, Part 1 Explore the SiteCatalyst interface, Part 1 Take a tour of the Adobe Online Marketing Suite interface. Learn how to access the invididual products that make up the suite. In particular, see how to access the various SiteCatalyst tools. Use the Favorites menu for easy access to the SiteCatalyst tools that you use most often. Runtime: 00:04:16 Views: 1,342	00:04:16
Explore the SiteCatalyst interface, Part 2 Explore the SiteCatalyst interface, Part 2 Take a closer look at the SiteCatalyst interface. Use the pop-up menus at the top of the interface to access various report suites, and filter the information presented in your reports. Runtime: 00:03:00 Views: 755	00:03:00
Explore the SiteCatalyst interface, Part 3 Explore the SiteCatalyst interface, Part 3 Take a look at the Site Overview, the main component of the SiteCatalyst interface. The Site Overview gives you a basic look at the report suite that you have selected. Runtime: 00:03:12 Views: 698	00:03:12
Adobe Scene7
What is Adobe Scene7? What is Adobe Scene7? Get an introduction to Adobe Scene7. Learn how you can use Scene7 to enhance your customers' experience when they visit your website. See how to get started with Scene7, and learn how to get help when you need it. Runtime: 00:04:32 Views: 3,305	00:04:32
SearchCenter
What is SearchCenter? What is SearchCenter? Learn how you can simplify search marketing using Omniture SearchCenter. See how SearchCenter provides a common interface for managing search campaigns, metrics, and analytics. Runtime: 00:07:36 Views: 2,073	00:07:36
Introduction to SearchCenter Introduction to SearchCenter Use the Omniture SearchCenter interface to manage your search campaigns. See how to navigate SearchCenter; create, manage, and synchronize search campaigns; and measure campaign effectiveness. Runtime: 00:04:03 Views: 1,026	00:04:03
Overview of Search Engine Marketing Overview of Search Engine Marketing Review the basics of Search Engine Marketing account structure heirarchy and controls. Learn what you need to keep in mind when creating campaigns, ad groups, and so on. Runtime: 00:04:59 Views: 475	00:04:59
Understand the SearchCenter metrics timeline Understand the SearchCenter metrics timeline Learn how to use both search engine metrics and web data metrics. You'll discover how to gather search engine data, such as impression, position, and cost. Then, you'll learn how the website data can show you how effective your campaign is. Runtime: 00:06:05 Views: 1,324	00:06:05
Tour the SearchCenter interface Tour the SearchCenter interface Learn how to log in to SearchCenter. Then, get an overview of the SearchCenter interface. Runtime: 00:06:56 Views: 154	00:06:56
Genesis
What is Genesis? What is Genesis? Learn about Adobe Genesis. Genesis automates the integration of all your digital marketing tools into one central location. See how applications, data, and processes are more effective in this analytics-empowered digital marketing ecosystem. Consolidate measurement and reporting, identify targets and segments within your customer base, and optimize marketing efforts. Runtime: 00:06:38 Views: 626	00:06:38
Access Adobe Genesis Access Adobe Genesis Learn how to find Adobe Genesis in the Adobe Online Marketing Suite. Runtime: 00:01:03 Views: 166	00:01:03
Set up Adobe Genesis integration, Part 1 Set up Adobe Genesis integration, Part 1 Get an introduction to the setup required for Adobe Gensis integration. See how to use the wizard to make sure that you're capturing the necessary information. Runtime: 00:01:42 Views: 231	00:01:42
Set up Adobe Genesis integration, Part 2 Set up Adobe Genesis integration, Part 2 Get started with the Adobe Genesis integration setup process. In this video, you learn the first two of eight steps required to set up Genesis integration. Runtime: 00:01:12 Views: 136	00:01:12
Set up Adobe Genesis integration, Part 3 Set up Adobe Genesis integration, Part 3 In this last video of this three-part series, learn the final steps in setting up Adobe Genesis. Runtime: 00:01:48 Views: 152	00:01:48
Adobe Digital Marketing Suite
Digital Marketing Suite Overview Digital Marketing Suite Overview Digital Marketing evangelist Matt Langie gives a high-level overview of the Digital Marketing Suite benefits and features for prospective customers. Runtime: 00:02:26 Added: August 22, 2012 Views: 1,298	00:02:26

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