Measure mobile app ROI
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About This Episode
Discover best practices to measure ROI of your mobile or tablet app Learn measurement strategies to quantify app impact—both for customer-facing and internal apps Hear about case studies and how successful companies have determined ROI for mobile apps Learn from Forrester Research about the factors you should measure, and how to weigh those with total cost
Runtime : 00:46:58 Added : 03/18/2014
About this show
Learn how Adobe helps publishers and advertisers take books, magazines, and newspapers beyond print to create revolutionary digital experiences for a wide range of screens and devices.
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