U.S. Soccer: Rally supporters around a cause (Long)
About This Episode
Membership organizations are driving greater loyalty from their members with tablet apps. See how U.S. Soccer, the governing body for the sport in the United States, is rallying its fans and supporters with highly designed, interactive publications that engage and inspire – and that also help celebrate the organization's centennial this year. Learn also how U.S. Soccer delivered its app rapidly with a nimble, small production team.