DPS Summit APAC - NRMA: The Journey to Digital
About this video
The Open Road is Australia’s highest distributed magazine printing 9 million magazines a year. A digital strategy was required in order to increase the conversations NRMA were having with members and to future-proof the business’ largest communication channel. Join Emma Cornwell to find out why digital publishing and content marketing plays a significant part in the ongoing strategy of NRMA’s business.