App of the Week - Retail Apps
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About This Episode
Digital Publishing Suite is fueling retail apps, digital catalogs used to drive sales for businesses. This episode features two apps: Wetsuit Bible and P&O Cruises. Wetsuit Bible uses interactive features in Digital Publishing Suite to deeply define product specifications and educate the customer before making a purchase within the app. P&O Cruises guides the user through all the decision making points in booking a cruise, providing destination photos, ship descriptions, itineraries and a booking form inside the app.
Runtime : 00:06:55 Added : 04/24/2012
About this show
Digital Publishing Suite Customer Showcase
Be inspired by how publishers have developed beautiful and branded interactive tablet content with Digital Publishing Suite, reaching a wide audience and driving cutting-edge business.
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