Click on any phrase to play the video from that point.
[♪ Music ♪] [CS6]
My name is Tom Purbric, and I'm the boardshort designer for Quiksilver in Australia,
and I've been working here for the past 2 years.
Yes, I'm loving it. It's really good.
My name is Chris Carry. My special [inaudible].
[Chris Carey] [Photographer, Quiksilver Australia] My earliest memories, there wasn't
even a shopfront, and they had a small room that you'd walk into
and ring a bell or whatever, and someone would come out to the counter,
and you'd tell them what fabric you wanted in which part of the boardshort,
and you'd come back in a couple of weeks, and they'd have a
pair of board shorts made up for you.
They were famous worldwide, even back then. They were the boardshort.
My name is Aaron Cardwell. I work here at Quiksilver.
My favorite product would have to be the boardshorts.
[Aaron Cardwell] [Digital Manager, Quiksilver Australia] They started making boardshorts
here 40 years ago, and they're still making them here today,
which is pretty inspirational.
I guess it's just the thought that all you need to go surfing is
a pair of boardshorts and a surfboard.
Yeah, we get our design inspiration from pretty much everywhere,
surfing or whether it be out and about shopping
or even reading magazines or watching a surf video.
But, I mean, a lot of the time we get our inspiration from within these walls.
The whole of the office is lined with Quiksilver original prints
and graphics from when Quiksilver started, so you don't have to go
very far to be inspired, that's for sure.
Adobe products have helped us be creative and not
have to think about how do I do that?
A lot of things look different on different devices and different screens,
whether it's a video or a Facebook page,
so what works really well on my files is nice, tight crops,
so I use Photoshop to get in and do that.
A couple of years ago I visualized this shot
at the Quiksilver Pro, because it's very hard using the focal length cameras
that you're actually using in the water to get tight action.
I was going to shoot a surfer doing a turn from the back of a wave,
preferably Kelly, and he'd just be on a ski because he falls down,
and a lot of the wave would have blocked out the crowd,
so I needed to be up just that little bit higher.
I got the shot of Kelly doing a turn pretty well straightaway.
I took a sequence of shots over the crowd.
I suggested to Shannon that we try and put this thing together,
and he did the Photoshop work.
The crowd shots that I took that were on their own
were sharper than the shot of Kelly with the crowd in the background,
so he blurred out the crowd,
stitching and superimposing and fading
and doing everything that was possible in Photoshop.
They ended up with this one big beautiful panoramic shot
that ended up being one of the most requested shots of the Quiksilver Pro.
For me as a photographer Adobe helps translate by
pulling the best out of an image.
The design room is pretty much just a little art room where
we can make a mess and do whatever we want in it.
We can crank up the music and close the doors
and get the spray paints out and inks and brushes or whatever
and just get loose with art.
We do a lot of stuff by hand, and there is a lot of the hand element
still done and an organic sort of way of doing things,
but at some point it has to come into the computer,
and it has to go through an Adobe product
before it becomes a Quiksilver product.
[♪ Music ♪]
[Adobe]
