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"Vueling Airlines"

Vueling Airlines automates cross-channel digital marketing with Adobe Media Optimizer, Adobe Analytics, and Adobe Target
Vueling Airlines automates cross-channel digital marketing with Adobe Media Optimizer, Adobe Analytics, and Adobe Target
Learn how Vueling Airlines manages campaign forecasting, improves the results of advertising investments, and maximizes the reach and effectiveness of cross-channel campaigns using Adobe Marketing Cloud.
  • Views: 616
  • Added: Aug 19, 2013
  • Runtime: 00:03:33
  • Tags: SiteCatalyst, AdLens for Search, Adobe Analytics, Adobe Media Optimizer, Adobe Target, Airline, International Airlines Group, Marketing Cloud, Test&Target, Transportation
Analytics Rock Stars: Roll with the Pros Rock your Analytics
Analytics Rock Stars: Roll with the Pros Rock your Analytics
Top-of-the-chart practitioners from across Europe review best practices for performing analysis, optimising online performance, and driving more value from analytics. These experts reveal their tips, tricks, and power strategies for getting the most out of your analytics efforts. Presenters: Vueling Airlines: Adam Barnes, Web Analyst Philips: Willem Corbijn, IT business specialist -- NPS, Marketing and Digital Analytics Scandic Hotels, Therese Reuterswärd
  • Views: 63
  • Added: Jul 22, 2013
  • Runtime: 00:07:06
  • Tags: adobe, summit, 2013, london
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