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"visitors"

Adobe Partner Day in Salt Lake City 2012 - Breakout Session (1 of 4), Delivering Personalized Engagement
Adobe Partner Day in Salt Lake City 2012 - Breakout Session (1 of 4), Delivering Personalized Engagement
This session will explore how clients could be using Adobe Digital Marketing Suite solutions to: engage effectively online, convert visitors to loyal customers, and accelerate online revenue growth. Particular focus will be paid to conversion optimization and web content management solutions.
  • Views: 76
  • Runtime: 01:24:38
  • Tags: adobe, Partners, summit, Adam Justis, Adobe Partners, Digital Marketing Suite, Kevin Cochrane, breakout session, partner day, partner day breakout
Add alternative text and tooltips to your images to improve SEO
Add alternative text and tooltips to your images to improve SEO
Adding alternative text and a tooltip to images has several benefits. A tooltip is a usability aid, while alternative text will appear if the image cannot be displayed, and is an accessability tool for visually-impaired visitors to your site. Finally, adding this important information to your images is essential for good Search Engine Optimization. Taken from Train Simple's Adobe Muse CC course.
  • Muse
  • Product Version: CC
  • Views: 904
  • Added: Jan 18, 2014
  • Runtime: 00:01:34
  • Tags: images, Alt Text, CC, Muse, Train Simple, titles
IG.com Customer Success Video
IG.com Customer Success Video
Adobe allows IG to effectively communicate with and provide relevant experiences to their customers. IG leverages the following solutions within the Adobe Marketing Cloud: Adobe Analytics, Adobe Media Optimizer, Adobe Target, and Adobe Experience Manager. IG runs face-to-face seminars. They invite people that are interested in IG. There were people that were interested in these, and they wanted to figure out where they should be having these seminars. They did some analysis to figure out where they should be doing them. They then leveraged Adobe Target to showcase the events that were closest to specific visitors. This was helpful to get people to attend events.
  • Marketing Cloud
  • Product Version: CC
  • Views: 432
  • Added: Aug 21, 2013
  • Runtime: 00:02:09
  • Tags: Adobe Experience Manager, Adobe Media Optimizer, Adobe Target, IG Concepts, IG.com, Marketing Cloud; Adobe Analytics
Testing files in browsers
Testing files in browsers
The benefits of testing your site in multiple browsers are two-fold: you can prevent rendering errors and ensure a consistent experience for all your site's visitors. In this movie, explore how to test your site in multiple browsers in Dreamweaver CC. Learn more from the full course on lynda.com.
  • Dreamweaver
  • Product Version: CC
  • Views: 2,804
  • Added: Aug 06, 2013
  • Runtime: 00:05:49
  • Tags: Browsers, Dreamweaver, James Williamson, Testing, cc, files, lynda.com
John Daigle: TechComm Students Should Learn HTML5
John Daigle: TechComm Students Should Learn HTML5
In this STC/Adobe booth interview, Help expert, John Daigle, (@hypertexas), gives clear guidance to students preparing for a career in technical communications. "If students do their [HTML5] homework, they will be much more successful in getting a job." HTML5 is overtaking the webword because it is so much more adaptive than traditional HTML. Website visitors can see content shrink, swell or change layout, depending on the device and screen used for display.
  • RoboHelp
  • Technical Communication Suite
  • Views: 112
  • Added: Jul 26, 2013
  • Runtime: 00:00:54
  • Tags: HTML5, students, Adobe, STC, adaptive content, device aware content, liquid layout, tech comm, techcomm
Your Customers want Targeting whether they know it or not
Your Customers want Targeting whether they know it or not
Consumers expect—and want—highly relevant digital experiences, but many are suspicious of being targeted because they've encountered poor experiences before. Marketers are challenged to offer compelling and relevant content that provides customer experience satisfaction while meeting key business objectives. Learn how you can utilise your consumer and performance data to deliver tailored, personalised experiences that resonate with your visitors and drive conversion.
  • Views: 40
  • Added: Jul 22, 2013
  • Runtime: 00:06:18
  • Tags: adobe, summit, 2013, london
10 Tips for Creating Optimized Personalized Experiences
10 Tips for Creating Optimized Personalized Experiences
Consumers are often overwhelmed with irrelevant content and frustrated when they cannot easily find what they want or need. Digital marketers find it challenging to engage a diverse array of visitors on a personal level and present a tailored, functional path through their web or mobile site to successful conversion. They must quickly identify and deliver the most relevant, engaging experience at each critical point of interaction throughout a customer's journey. We know, we know—easier said than done. But by the end of this session, you will have 10 tips and tricks to make personalization easier and more effective.
  • Views: 117
  • Added: Jul 22, 2013
  • Runtime: 00:05:17
  • Tags: adobe, summit, 2013, london
Creating an Engaging Web Design with Adobe Muse
Creating an Engaging Web Design with Adobe Muse
See how Adobe Muse makes it easier to create optimal and memorable experiences for your website visitors. Now visitors will be able to sign up for newsletters, register for events, and view photos and other content, all using built-in tools that can be configured and styled to look like the rest of your site design. In this session, Adobe Evangelist Terry White will demonstrate how to add rich interactivity to:• Keep your content organized with custom navigation, tabs, and accordions• Add interactive slide shows, lightboxes, and contact forms• Embed arbitrary HTML to add maps, videos, social media buttons, and feeds
  • Views: 2,222
  • Added: May 26, 2013
  • Runtime: 01:06:48
Creating an Engaging Web Design with Adobe Muse
Creating an Engaging Web Design with Adobe Muse
See how Adobe Muse makes it easier to create optimal and memorable experiences for your website visitors. Now visitors will be able to sign up for newsletters, register for events, and view photos and other content, all using built-in tools that can be configured and styled to look like the rest of your site design. In this session, Adobe Evangelist Terry White will demonstrate how to add rich interactivity to:• Keep your content organized with custom navigation, tabs, and accordions• Add interactive slide shows, lightboxes, and contact forms• Embed arbitrary HTML to add maps, videos, social media buttons, and feeds.
  • Views: 2,279
  • Added: May 05, 2013
  • Runtime: 01:03:00
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