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"visitors"

Adobe Partner Day in Salt Lake City 2012 - Breakout Session (1 of 4), Delivering Personalized Engagement
Adobe Partner Day in Salt Lake City 2012 - Breakout Session (1 of 4), Delivering Personalized Engagement
This session will explore how clients could be using Adobe Digital Marketing Suite solutions to: engage effectively online, convert visitors to loyal customers, and accelerate online revenue growth. Particular focus will be paid to conversion optimization and web content management solutions.
  • Views: 93
  • Runtime: 01:24:38
  • Tags: adobe, Partners, summit, Adam Justis, Adobe Partners, Digital Marketing Suite, Kevin Cochrane, breakout session, partner day, partner day breakout
IG.com Customer Success Video
IG.com Customer Success Video
Adobe allows IG to effectively communicate with and provide relevant experiences to their customers. IG leverages the following solutions within the Adobe Marketing Cloud: Adobe Analytics, Adobe Media Optimizer, Adobe Target, and Adobe Experience Manager. IG runs face-to-face seminars. They invite people that are interested in IG. There were people that were interested in these, and they wanted to figure out where they should be having these seminars. They did some analysis to figure out where they should be doing them. They then leveraged Adobe Target to showcase the events that were closest to specific visitors. This was helpful to get people to attend events.
  • Marketing Cloud
  • Product Version: CC
  • Views: 799
  • Added: Aug 21, 2013
  • Runtime: 00:02:09
  • Tags: Adobe Experience Manager, Adobe Media Optimizer, Adobe Target, IG Concepts, IG.com, Marketing Cloud; Adobe Analytics
John Daigle: TechComm Students Should Learn HTML5
John Daigle: TechComm Students Should Learn HTML5
In this STC/Adobe booth interview, Help expert, John Daigle, (@hypertexas), gives clear guidance to students preparing for a career in technical communications. "If students do their [HTML5] homework, they will be much more successful in getting a job." HTML5 is overtaking the webword because it is so much more adaptive than traditional HTML. Website visitors can see content shrink, swell or change layout, depending on the device and screen used for display.
  • RoboHelp
  • Technical Communication Suite
  • Views: 157
  • Added: Jul 26, 2013
  • Runtime: 00:00:54
  • Tags: HTML5, students, Adobe, STC, adaptive content, device aware content, liquid layout, tech comm, techcomm
Your Customers want Targeting whether they know it or not
Your Customers want Targeting whether they know it or not
Consumers expect—and want—highly relevant digital experiences, but many are suspicious of being targeted because they've encountered poor experiences before. Marketers are challenged to offer compelling and relevant content that provides customer experience satisfaction while meeting key business objectives. Learn how you can utilise your consumer and performance data to deliver tailored, personalised experiences that resonate with your visitors and drive conversion.
  • Views: 55
  • Added: Jul 22, 2013
  • Runtime: 00:06:18
  • Tags: adobe, summit, 2013, london
10 Tips for Creating Optimized Personalized Experiences
10 Tips for Creating Optimized Personalized Experiences
Consumers are often overwhelmed with irrelevant content and frustrated when they cannot easily find what they want or need. Digital marketers find it challenging to engage a diverse array of visitors on a personal level and present a tailored, functional path through their web or mobile site to successful conversion. They must quickly identify and deliver the most relevant, engaging experience at each critical point of interaction throughout a customer's journey. We know, we know—easier said than done. But by the end of this session, you will have 10 tips and tricks to make personalization easier and more effective.
  • Views: 161
  • Added: Jul 22, 2013
  • Runtime: 00:05:17
  • Tags: adobe, summit, 2013, london
Groupe Figaro: Cutting Edge Digital Revenue Models
Groupe Figaro: Cutting Edge Digital Revenue Models
Groupe Figaro, a French women's magazine, uses Adobe Digital Publishing Suite to seamlessly and efficiently develop and analyze content for iOS and Android tablet devices. As a publishing leader, Groupe Figaro has a diversified business model that includes web content, services, advertising, and crossmedia subscription, reaching its 13 million unique monthly visitors through a wide range of channels.
  • InDesign
  • Product Version: CC
  • Views: 3,541
  • Added: Dec 07, 2011
  • Runtime: 00:03:31
  • Tags: Digital Publishing Suite, InDesign, Photoshop , android, digital publishing, iOS, illustrator, magazine, tablet, Groupe Figaro
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