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"Shifter"

Neil Perlin: Merging of Mobile and TechComm
Neil Perlin: Merging of Mobile and TechComm
In this STC/Adobe booth interview, thought leader Neil Perlin discusses how techcomm Help authors went through a major sea change at WinWriter years ago when Microsoft announced that their Help would be based on HTML, vs. familiar *.chm files. Before that event, the world of techcomm and Help were separate silos. According to Perlin, many of us are still feeling our way around in mobile, as best methods are being defined. Many people are still trying to determine if they are to create eBooks, Apps, mobile Help. Look for several years of disruption as we experienced a dozen years ago when Help shifted to HTML.
  • Technical Communication Suite
  • Views: 117
  • Added: Aug 02, 2013
  • Runtime: 00:01:28
  • Tags: mobile, Adobe, HTML, STC, mobile Help, online help, tech comm, techcomm
Sarah O'Keefe: Tech Communicators Need to Focus on the Business
Sarah O'Keefe: Tech Communicators Need to Focus on the Business
In this STC/Adobe booth interview, Sara O'Keefe raises some important issues. "We need to make a shift over to being identified as people who make content which affects the business." Sarah would like to see more of a focus on case studies and how a solution would actually affect the overall business. How does info need to be produced in a fashion that will make it effective. It may no longer be just a tech manual.
  • Technical Communication Suite
  • Views: 129
  • Added: Jul 21, 2013
  • Runtime: 00:01:00
  • Tags: metrics, Adobe, STC, business relevance, case studies, content roles, content strategy, tech comm, techcomm, technical communicators
National Geographic: The evolution of a publishing legend (Short)
National Geographic: The evolution of a publishing legend (Short)
In 1888, the National Geographic Society was founded for "the increase and diffusion of geographical knowledge." The first issue of National Geographic magazine was soon published, quickly becoming known for its stunning and pioneering photography that captured the imagination of the average citizen. Declan Moore shares how National Geographic has evolved from analog to digital, web and mobile while positively thriving in the shifting world of publishing.
  • Views: 485
  • Runtime: 00:06:03
  • Tags: DPS, Declan Moore, Digital Publishing Suite, InDesign, National Geographic, magazine metrics, summit 2013, tablet growth
National Geographic: The evolution of a publishing legend (Long)
National Geographic: The evolution of a publishing legend (Long)
In 1888, the National Geographic Society was founded for "the increase and diffusion of geographical knowledge." The first issue of National Geographic magazine was soon published, quickly becoming known for its stunning and pioneering photography that captured the imagination of the average citizen. Declan Moore shares how National Geographic has evolved from analog to digital, web and mobile while positively thriving in the shifting world of publishing.
  • Views: 670
  • Added: May 22, 2013
  • Runtime: 00:36:57
  • Tags: DPS, Declan Moore, Digital Publishing Suite, InDesign, National Geographic, magazine metrics, summit 2013, tablet growth
Adobe Anywhere - A Complete Mind-shift for Post Production
Adobe Anywhere - A Complete Mind-shift for Post Production
Sean Rodgers, an operational manager for documentary and educational productions out of South Africa, shares his reaction to the reveal of Adobe Anywhere for video. He believes that with Anywhere Adobe is bringing a complete mind-shift to the post production marketplace.
  • Anywhere
  • Product Version: CC
  • Views: 347
  • Added: Sep 18, 2012
  • Runtime: 00:02:07
  • Tags: Premiere Pro, adobe, media, production, video, Anywhere, IBC, Post Production, South Africa, SuperMeet
Social Studies: Connecting Content and Community in the Cloud
Social Studies: Connecting Content and Community in the Cloud
Come see how a few simple UX design patterns can facilitate a shared, social learning experience that blurs the boundaries between inspiration and instruction, as well as between content and community. Three trends are currently sweeping digital media: Tablets are moving from content consumption to creation, social features are increasingly pervasive, and everything is shifting to the cloud. Join us to explore how this trifecta creates exciting opportunities for designers and developers, and to examine our own promising effort at taking advantage of these trends.
  • Photoshop
  • Product Version: CC
  • Views: 722
  • Added: Oct 05, 2011
  • Runtime: 00:47:55
  • Tags: adobe, UX, design, MAX 2011, Social, studies
The Future Enterprise Developer
The Future Enterprise Developer
Explore the three most important drivers in enterprise technology: cloud, mobile, and social. In this session, we intend to arm the future enterprise developer with insights on these paradigm shifts that are challenging conventional approaches to development. We'll explain how the Adobe Digital Enterprise Platform (ADEP) leverages open standards and model-driven development to dramatically accelerate application development.
  • Views: 2,668
  • Added: Oct 03, 2011
  • Runtime: 00:54:17
  • Tags: adobe, ADEP, development, enterprise, MAX 2011
Adobe's Vision for Professional Video
Adobe's Vision for Professional Video
Join Jim Guerard, vice president and general manager of Professional Video, as he discusses the massive shifts happening in the industry today, how Adobe is responding through rapid innovation, and the company's pillars of focus moving forward.
  • After Effects
  • Premiere Pro
  • Creative Suite Production Premium
  • Product Version: CC
  • Views: 22,755
  • Added: Jun 07, 2011
  • Runtime: 00:12:06
  • Tags: Jim Guerard, Pro Video, Vision, video
Dreamweaver CS5.5 - jQuery Mobile Pages
Dreamweaver CS5.5 - jQuery Mobile Pages
jQuery Mobile greatly simplifies the implementation of mobile-specific interfaces while still using clean, semantic HTML and CSS. However, the way pages are implemented in jQuery Mobile can be a bit of a shift for new mobile designers. In this video we'll look at the components of a jQuery Mobile "page", and how you can quickly build out an entire jQuery mobile application within a single HTML file.
  • Dreamweaver
  • Creative Suite Web Premium
  • Product Version: CC
  • Views: 19,630
  • Added: Apr 10, 2011
  • Runtime: 00:03:16
  • Tags: Adobe CS5.5, Adobe TV, HTML5, JQuery Mobile, Mobile Application, Mobile Web, Scott Fegette, Web Development, code, code hinting
RIM CEO on Flash
RIM CEO on Flash
Jim Balsillie, Co-CEO of RIM, talks about the shift towards smartphones and the importance of Flash Player for BlackBerry customers.
  • Flash Professional
  • Product Version: CC
  • Views: 442
  • Added: Feb 12, 2010
  • Runtime: 00:00:42
  • Tags: devices, flash platform, mobile
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