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"planning"

Re-inventing the media agency in an adtech world
Re-inventing the media agency in an adtech world
This session to hears leading thinkers from the media space discuss how the new world of ad technology is altering the way agencies and advertisers interact, online media planning and the individual skills that are needed to be successful.
  • Views: 86
  • Added: May 21, 2014
  • Runtime: 00:31:52
Celebrity Cruises: Connecting with Today's Travelers
Celebrity Cruises: Connecting with Today's Travelers
See how Celebrity Cruises helps prospective customers experience its brand promise of modern luxury through digital vacation planning apps produced with Adobe Digital Publishing Suite. See how the cruise line's apps provide a downloadable, interactive experience that not only engage travelers in ways that stir their imaginations, but also help travel agents promote the company's brand.
  • InDesign
  • Digital Publishing Suite
  • Product Version: CC
  • Views: 3,546
  • Added: Feb 19, 2014
  • Runtime: 00:02:13
  • Tags: Celebrity Cruises, DPS, Digital Publishing Suite, InDesign, brand engagement, cruise, hospitality, mobile apps, mobile marketing, sales enablement
Noz Urbina: Developing, Planning & Delivering Structured Content
Noz Urbina: Developing, Planning & Delivering Structured Content
Industry stalwart, Noz Urbina, discusses how the importance of intelligently structured content has increased even more in recent years. Urbina maintains that clients who continue top author "flat" unstructured documents of "blocky" web pages will soon become "invisible" as far as their clients are concerned. Urbina recommends that content creators consider upgrading to more capable tools well suited to structured content; Adobe Tech Comm Suite is one example.
  • Technical Communication Suite
  • Views: 89
  • Added: Dec 12, 2013
  • Runtime: 00:01:10
DPS Summit APAC - Fairfax: Building a Better Content Factory
DPS Summit APAC - Fairfax: Building a Better Content Factory
Fairfax is making massive process and cultural changes to its traditional publishing workflow. Learn how they plan to use Adobe Experience Manager to change how they create content. The move from a single story model – content created and produced for the web but to an approximate shape for print hole. Hear how they plan to reduce duplication, from story planning through to publishing on all platforms, to create more and better original content and integrate analytics throughout the authoring experience.
  • Digital Publishing Suite
  • Views: 91
  • Added: Nov 13, 2013
  • Runtime: 00:18:07
  • Tags: APAC, DPS, Digital Publishing, Fairfax, Summit
Write a simple script with Adobe Story
Write a simple script with Adobe Story
If you’re planning production for a film, documentary, or digital short, you’ll need a script to keep everything organized and the dialogue on track. In this tutorial, you’ll learn how to use Adobe Story® to quickly create a script with acts, scenes, characters, and dialogue.
  • Story
  • Product Version: CC
  • Views: 5,121
  • Added: May 14, 2013
  • Runtime: 00:08:25
  • Tags: education, student, Adobe Story, faculty, movie production, script editing, script writing
Adobe & Sundance 2013 - Part 01
Adobe & Sundance 2013 - Part 01
Adobe had the distinct pleasure of continuing its partnership with Sundance Film Festival again this year. We set out to learn how Adobe Pro Video solutions are impacting independent filmmaking.

In PART ONE you'll hear from featured directors, producers and editors who utilized Adobe's Creative Cloud to streamline and enhance their workflow – and other filmmakers who are already planning to do so for their next projects.
  • After Effects
  • Premiere Pro
  • Creative Cloud
  • Photoshop
  • Illustrator
  • Audition
  • Bridge
  • Encore
  • Acrobat XI
  • Product Version: CC
  • Views: 9,246
  • Added: Jan 26, 2013
  • Runtime: 00:04:53
  • Tags: Premiere Pro, adobe, Encore, Photoshop , after effects, audition, illustrator, red, C.O.G., Creative Cloud
Creating a Promotional Poster
Creating a Promotional Poster
Learn how to extend your personal brand and use Adobe InDesign to create a poster to promote your work, an event you're planning, or a service you provide. Utilize the example poster assets provided to follow along with this tutorial and create your own poster.
  • InDesign
  • Illustrator
  • Product Version: CC
  • Views: 39,664
  • Added: May 22, 2012
  • Runtime: 00:06:26
  • Tags: Illustrator CS6, InDesign CS6, personal brand, poster
Getting the Best out of Adobe Premiere Pro CS6
Getting the Best out of Adobe Premiere Pro CS6
Master the art of post-production from planning to playback with the amazing features within CS6 Production Premium. We give you an in-depth view of the new Premiere Pro covering performance and editing enhancements, plus industry-leading integration with both Adobe and third party tools.
  • Photoshop
  • After Effects
  • Premiere Pro
  • Audition
  • Creative Suite Production Premium
  • Story
  • Prelude
  • SpeedGrade
  • Product Version: CC
  • Views: 7,914
  • Added: Nov 01, 2011
  • Runtime: 01:35:02
  • Tags: How-to, production premium, CS6, Demonstrations, Premiere Pro CS6
ROX (Return on Experience): What to measure, how to measure, what to expect
ROX (Return on Experience): What to measure, how to measure, what to expect
Learn how to plan, calculate, and measure customer value and business ROI in order to maximize return from multichannel solutions for customer experience management. While focusing on the key returns from customer experience efforts, this session will also provide best practices for planning, prioritizing, and measuring your customer experience projects. We’ll provide examples of customer value and business returns from CEM projects to illustrate ways to balance the needs of the customer with the needs of the business.
  • Views: 974
  • Added: Oct 05, 2011
  • Runtime: 01:02:16
  • Tags: adobe, ROI, MAX 2011, ROX
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