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"optimisation"

The power of analytics-driven optimisation
The power of analytics-driven optimisation
Analytics is the backbone of many organisations’ digital success. By leveraging Adobe Analytics with Adobe Target, you can use detailed insights to prioritise your optimisation activities and improve KPIs.
  • Views: 64
  • Added: May 21, 2014
  • Runtime: 00:26:21
How does your optimisation program measure up?
How does your optimisation program measure up?
Want to improve your digital optimisation program? Adobe Target experts have captured what is needed to be successful and have created a model that tells an organisation how mature their optimisation program is, as well as what is needed to move up.
  • Views: 64
  • Added: May 21, 2014
  • Runtime: 00:43:11
What's new in Adobe Media Optimizer?
What's new in Adobe Media Optimizer?
Join this session for an exclusive introduction to the new features of Adobe Media Optimizer announced at Adobe Summit EMEA. The Product Management team will step through new UI features, workflows and optimisation techniques to take your search, social a
  • Views: 85
  • Added: May 21, 2014
  • Runtime: 00:26:58
Add to Cart: Google PLA Optimization and Best Practices using AMO
Add to Cart: Google PLA Optimization and Best Practices using AMO
Are you leaving PLA performance on the table? Google's ever-evolving Product Listing Ads is a huge source of both revenue and frustration. Although these ad units can be troublesome because they rely too heavily on Google's All Products target, using broad product targeting and guessing at initial bids for new products are not the quick fixes they appear to be. Find out how Adobe Media Optimizer portfolio bid optimisation and sparse data modelling can improve your PLA performance. Presenters: Victor Helpap, shop-apotheke
  • Views: 154
  • Added: Jul 22, 2013
  • Runtime: 00:06:42
  • Tags: adobe, summit, 2013, london
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