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"online marketing"

What is SiteCatalyst?
What is SiteCatalyst?
Learn about SiteCatalyst, the foundation of the Omniture Online Marketing Suite. See how you can use data from SiteCatalyst to help drive your online strategies and marketing initiatives.
  • SiteCatalyst
  • Product Version: CS6
  • Views: 27,728
  • Runtime: 00:05:36
  • Tags: digital marketing, digital marketing, getting started, getting started, Scene7, SiteCatlayst
Log in to SiteCatalyst
Log in to SiteCatalyst
Learn how to log in to SiteCatalyst and the Adobe Online Marketing Suite. All you need is your company name, your username, and your password.
  • SiteCatalyst
  • Product Version: CS6
  • Views: 3,862
  • Runtime: 00:02:50
  • Tags: digital marketing, getting started, Scene7
Explore the SiteCatalyst interface, Part 1
Explore the SiteCatalyst interface, Part 1
Take a tour of the Adobe Online Marketing Suite interface. Learn how to access the invididual products that make up the suite. In particular, see how to access the various SiteCatalyst tools. Use the Favorites menu for easy access to the SiteCatalyst tools that you use most often.
  • SiteCatalyst
  • Product Version: CS6
  • Views: 9,173
  • Runtime: 00:04:16
  • Tags: digital marketing, getting started, Scene7
Prominent uses Adobe Experience Manager to generate leads and quickly improve conversion by 15%
Prominent uses Adobe Experience Manager to generate leads and quickly improve conversion by 15%
Learn how a family company with more than 50 stores across the Netherlands, Prominent delivers a wide range of custom home furnishings, with each of its six brands targeted at a specific consumer audience. Dennis Wessels, online marketing coordinator, explains how Prominent uses Adobe Experience Manager integrated with hybris software to generate leads and quickly improve conversion by 15%.
  • Marketing Cloud
  • Product Version: CC
  • Views: 651
  • Added: Jul 17, 2014
  • Runtime: 00:01:50
  • Tags: customer service, retail, Adobe Experience Manager, Adobe Marketing Cloud, Commerce, The Netherlands, customer journey, dynamic media, efocus, hybris
Manorama Online Marketing Cloud Story
Manorama Online Marketing Cloud Story
Manorama Online is implementing a complete end to end Adobe technology solution for fast and flexible delivery of content across multiple channels and devices including mobile and social networks with the objective of driving digital-transformation initiatives for the company.
  • Digital Publishing Suite
  • Marketing Cloud
  • Product Version: CC
  • Views: 871
  • Added: Feb 18, 2014
  • Runtime: 00:06:16
  • Tags: Adobe Digital Publishing Suite, Adobe Experience Manager, Adobe Marketing Cloud, Adobe Site Catalyst, Digital Marketing
In oder Out - Digital Marketing Buzz Words in der Praxis
In oder Out - Digital Marketing Buzz Words in der Praxis
Online Marketing ist beliebter als klassische Werbung. Prima. Alles richtig gemacht. Jetzt noch optimieren und gut ist. Oder geht es jetzt erst los? Mehr Resonanz hätte die letzte Social Media Kampagne schon verdient. Lag es am Thema oder der Seeding Strategie? Und wie ist Erfolg im Social Marketing definiert? Im mobilen Kanal sind wir vorne dabei. Die alte m-dot Seite ist perfekt auf das iPhone 4 abgestimmt. Und jetzt sollen wir uns zu Responsive und Adaptive Design Gedanken machen. Und Personalisierung - da kann man sich bei dynamisch generierten Angeboten pro Zielgruppe schön vergaloppieren. Und merkt der Kunde einen Unterschied? Wir werfen einen kritischen Blick auf aktuelle Trends, geben praxisnahe Tipps und analysieren, welche Buzz-Words man sich merken sollte und welche eher nicht.
  • Marketing Cloud
  • Product Version: CC
  • Views: 202
  • Added: Oct 01, 2013
  • Runtime: 00:44:49
  • Tags: Adobe, Andreas Helios, Cologne, DMexco, Deutsch, Digital Marketing, German, Germany, Marketing buzz words
American Eagle Outfitters
American Eagle Outfitters
Trendsetting clothing retailer maximizes marketing returns across brands and channels using the Adobe Digital Marketing Suite.
  • Views: 946
  • Added: Nov 22, 2011
  • Runtime: 00:04:08
  • Tags: analytics, creative suite, cs5, retail, Adobe Digital Marketing Suite, Scene7, online optimization
10 Whirlwind Demos with Adobe Web Experience Management
10 Whirlwind Demos with Adobe Web Experience Management
Enjoy 10 short demos that showcase Adobe's Web Experience Management solution, part of the Adobe Digital Enterprise Platform. This quick introduction will equip you with a broad overview of functionality, technology, and integration points to other Adobe products including Adobe Creative Suite and Online Marketing Suite.
  • Views: 3,981
  • Added: Oct 05, 2011
  • Runtime: 00:56:26
  • Tags: adobe, creative suite, Digital Enterprise Platform, MAX 2011, Whirlwind, demos
Maximizing Audience Engagement
Maximizing Audience Engagement
See how to engage customers with content through social media, websites, smartphones, and tablets, whenever or wherever it is convenient to them. Learn how to combine physical and virtual events to create relevant experiences that connect with diverse audiences and then measure the impact on enrollment. Hear how Murdoch University uses these techniques with Adobe Online Marketing Suite to engage potential students and lead them to enroll in university programs that produce additional tuition revenue.
  • Views: 245
  • Added: Oct 04, 2011
  • Runtime: 00:50:33
  • Tags: adobe, smartphones, tablets, Audience engagement, MAX 2011
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