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"Omniture"

Partner Spotlight: Adobe & ExactTarget with Acceleration
Partner Spotlight: Adobe & ExactTarget with Acceleration
See how Adobe and ExactTarget, along with Acceleration, come together to create an integrated partnership that benefits customers such as Celebrity Cruises and Room&Board.
  • Views: 825
  • Runtime: 00:03:32
  • Tags: adobe, Omniture, acceleration, digital marketing, Adobe Partner, Adobe Partners, Adobe Partnerships, Brian Powell, Celebrity Cruises, Chris Parkin
EP6 - Summit 2012 News and Secrets
EP6 - Summit 2012 News and Secrets
In this episode we cover a bunch of announcements from Summit 2012. Pearce talks about social attribution just announced at Summit. He also gives away some information intended only for Summit guests!

Adobe Summit Keynote



Summit Tech Track Resources



More information about SAINT­Bernard Enter­prise Edition



More information about CVP

  • Views: 266
  • Runtime: 00:07:13
  • Tags: digital marketing, marketing, summit, aurigemma, insights, news, pearce, secrets, tech, tmi
What is SiteCatalyst?
What is SiteCatalyst?
Learn about SiteCatalyst, the foundation of the Omniture Online Marketing Suite. See how you can use data from SiteCatalyst to help drive your online strategies and marketing initiatives.
  • SiteCatalyst
  • Product Version: CS6
  • Views: 8,037
  • Runtime: 00:05:36
  • Tags: digital marketing, digital marketing, getting started, getting started, Scene7, SiteCatlayst
What is SearchCenter?
What is SearchCenter?
Learn how you can simplify search marketing using Omniture SearchCenter. See how SearchCenter provides a common interface for managing search campaigns, metrics, and analytics.
  • SearchCenter
  • Views: 2,634
  • Runtime: 00:07:36
  • Tags: digital marketing, getting started, SearchCenter
Introduction to SearchCenter
Introduction to SearchCenter
Use the Omniture SearchCenter interface to manage your search campaigns. See how to navigate SearchCenter; create, manage, and synchronize search campaigns; and measure campaign effectiveness.
  • SearchCenter
  • Views: 1,207
  • Runtime: 00:04:03
  • Tags: digital marketing, getting started, SearchCenter
Andy Jacobs from MRM talks about Partnering with Adobe
Andy Jacobs from MRM talks about Partnering with Adobe
Andy Jacobs is the CTO and Director of Global Partnerships at MRM, an IPG company. In this video, Andy talks about the benefits of partnering with Adobe, specifically regarding Digital Marketing Solutions.
  • Views: 106
  • Runtime: 00:00:35
  • Tags: adobe, Omniture, digital marketing, Adobe Partner, Adobe Partners, Adobe Partnerships, Andy Jacobs, IPG, Interpublic Group of Companies, MRM
Time Inc's Best Practices for Measuring Performance of Digital Magazines
Time Inc's Best Practices for Measuring Performance of Digital Magazines
Learn how Time Inc is developing industry best practices for organizing and analyzing digital magazine metrics. In this 2014 Adobe Marketing Summit presentation, Rory O'Flynn, Executive Director, Digital Research, Time Inc, shares their sophisticated approach, including standardizing on seven KPIs that work across all publications, developing an audience segmentation strategy, identifying time periods in which to report against and more.
  • InDesign
  • Digital Publishing Suite
  • Product Version: CC
  • Views: 1,059
  • Added: Apr 18, 2014
  • Runtime: 00:25:36
  • Tags: Omniture, analytics, device, digital magazines, iPad , Adobe Analytics, Digital Publishing, Digital Publishing Suite, InDesign, Time
Tech Marketing Insights - Episode 5
Tech Marketing Insights - Episode 5
In this episode Pearce talks about the acquisition of Effiecient Frontier, he covers updates in Genesis 3.0 and processing rules. Finally, Pearce cover's the imprtance of uniquely tracking social campaigns. Enjoy!

More infor­ma­tion about SAINT­Bernard Enter­prise Edition

  • Views: 152
  • Added: Mar 18, 2012
  • Runtime: 00:09:25
  • Tags: marketing, Genesis, Social, aurigemma, campaigns, efficient frontier, insights, pearce, tech, tmi
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