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Ad of the Week - Blind Barber
Blind Barber has two barberships in New York City and Los Angeles. The interactive advertisements placed in Bullett Magazine allow it to reach an audience of young, hip, urban men. This ad uses Digital Publishing Suite to allow readers to change the hair, mustache, and beard of a model, and see how the different styles change his look.
Create Now Keynote
Show: Create Now
Watch Jeff Veen, Adobe VP of Products, to learn how Adobe continues to add value to Creative Cloud with new features in Adobe Photoshop, mobile support in Adobe Muse, Creative Cloud for teams, and a training library exclusively for members. Jeff is joined by Scott Kelby, CEO of Kelby Media Group and President of the National Association of Photoshop Professionals, Hijalti Karlsson, co-founder of New York-based design studio karlssonwilker, and Adobe product evangelists.
Advertising Week Interview: Interbrand’s Jez Frampton
CMO.com’s roving chief marketer, Steve Cook, caught up with Jez Frampton, Global CEO of Interbrand, at the recent Advertising Week Experience in New York City. Here’s what transpired.
Advertising Week Interview: IAB's Patrick Dolan & 614 Group's Rob Rasko
CMO.com’s roving chief marketer, Steven Cook, caught up with Patrick Dolan, Executive Vice President & Chief Operating Officer of IAB, and Rob Rasko of 614 Group at the recent Advertising Week Experience in New York City. Here’s what transpired.
Advertising Week Interview: IAB's Peter Minnium & David Doty
CMO.com’s roving chief marketer, Steven Cook, caught up with IAB's Peter Minnium, Head of Digital Brand Initiatives, and David Doty, Executive Vice President & Chief Marketing Officer at the recent Advertising Week Experience in New York City. Here’s what transpired.
Creative Cloud & CS6 Launch Event in New York
A cocktail-style celebration at the AIGA National Design Center Gallery on 5th Avenue in New York City. Attendees were encouraged to get hands on with the new features in CS6 and Creative Cloud. They were able to sketch a design using Adobe Ideas on the iPad. The sketches were then sent (by syncing to Creative Cloud) to a panel of designers (3 designers from Coach Brands, and 1 from Limited Brands) who used the new pattern creation tools in Illustrator CS6 to turn the sketches into repeating patterns which we will then be printed on a custom messenger bag. We’ll be sending each attendee who participated their very own unique messenger bag in a few weeks.