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"Media"

Adobe Partner Briefing 2013 - How partners can grow successful practices around Adobe Media Optimizer
Adobe Partner Briefing 2013 - How partners can grow successful practices around Adobe Media Optimizer
Bill Mungovan, Director Product Strategy walks us through the opportunities for partners around Adobe Media Optimizer and how your clients can receive peak return on investment by utilizing cross-channel advertising management & optimization.
  • Views: 26
  • Runtime: 00:08:10
  • Tags: adobe, Partners, summit, Adobe Media Optimizer, Adobe Partners, Bill Mungovan, digital marketing cloud, partner day, partner day briefing
Monarch Airlines improves ROI with Adobe Media Optimizer
Monarch Airlines improves ROI with Adobe Media Optimizer
Monarch chose Adobe Media Optimizer, part of Adobe Marketing Cloud. The Adobe solution excelled based on advanced features, support for granular cross-channel measurement and keyword bidding, and simulations for more accurate forecasting. Today, Adobe Media Optimizer is foundational to Monarch’s multichannel approach to reaching audiences. The Adobe solution has driven improved marketing efficiency and improved forecasting efforts. Using simulations in Adobe Media Optimizer, Monarch can accurately predict paid search advertising performance 90-95% of the time.
  • Marketing Cloud
  • Product Version: CC
  • Views: 441
  • Added: Aug 07, 2014
  • Runtime: 00:01:53
  • Tags: Adobe Marketing Cloud, Adobe Media Optimizer, Monarch; Monarch Airlines, Search optimization, The Monarch Travel Group
Stylight leverages Adobe Media Optimizer for search and social to continuously optimize results
Stylight leverages Adobe Media Optimizer for search and social to continuously optimize results
To stand out in a crowded market, STYLIGHT needed to give its marketers the right tools, knowledge, and data to efficiently do their jobs. The company decided to deploy Adobe Media Optimizer, part of Adobe Marketing Cloud, to help markets automate paid search and social digital advertising campaigns. STYLIGHT quickly sees the value in every search or social campaign, as Media Optimizer takes real-time data to continuously optimize results. Digital advertising campaigns using Media Optimizer often see conversion lift of 10% to 20%. “As Adobe Media Optimizer collects more data over time, the results become even more dramatic,” says Stadtelmeyer. “After only a few weeks of using Media Optimizer for one campaign in the U.K., we saw the cost per click decrease by 3 to 4 cents.”
  • Marketing Cloud
  • Product Version: CC
  • Views: 110
  • Added: Aug 05, 2014
  • Runtime: 00:02:25
  • Tags: Adobe Media Optimizer; Adobe Marketing Cloud; search optimization, social optimization
Re-inventing the media agency in an adtech world
Re-inventing the media agency in an adtech world
This session to hears leading thinkers from the media space discuss how the new world of ad technology is altering the way agencies and advertisers interact, online media planning and the individual skills that are needed to be successful.
  • Views: 40
  • Added: May 21, 2014
  • Runtime: 00:31:52
AYVAwards_Documentary_Women in the World of Media
AYVAwards_Documentary_Women in the World of Media
The media influences the way society views women and how women view themselves. In this documentary the truth is uncovered about the portrayal of women in the media, interviews with real women about how they are affected by this portrayal, and most importantly, reveal how our society can take steps to better represent women as leaders, cultivators, and innovators. It's up to women to take back control, come forward, and bring about change so that they are being heard and represented honestly.
  • After Effects
  • Creative Suite Production Premium
  • Product Version: CC
  • Views: 180
  • Added: Apr 24, 2014
  • Runtime: 00:05:29
  • Tags: community, ayv, ayvawards
G-Men Media Establishing New Production Paradigms with Adobe Anywhere, Creative Cloud for Teams, Including Premiere Pro CC and Prelude CC.
G-Men Media Establishing New Production Paradigms with Adobe Anywhere, Creative Cloud for Teams, Including Premiere Pro CC and Prelude CC.
Clay Glendenning of G-Men Media discusses how Creative Cloud streamlines their 4K post-production pipeline. Premiere Pro easily handles tons of camera formats, Prelude helps their productions run ahead of schedule and Adobe Anywhere helps collaboration.
  • Photoshop
  • After Effects
  • InDesign
  • Illustrator
  • Premiere Pro
  • Story
  • Prelude
  • Creative Cloud
  • Anywhere
  • Product Version: CC
  • Views: 3,252
  • Added: Apr 10, 2014
  • Runtime: 00:05:57
  • Tags: Adobe After Effects CC, Adobe Anywhere, Adobe Creative Cloud, Adobe Prelude CC, Adobe Premiere Pro CC, Adobe SpeedGrade CC, Clay Glenndenning, G-Men Media
What's New in Adobe Media Encoder CC - NAB 2014
What's New in Adobe Media Encoder CC - NAB 2014
Join Adobe Media Encoder product manager Patrick Palmer for a sneak peek of the new features coming soon to Adobe Media Encoder. Along with support for a huge range of formats, the new Adobe Media Encoder CC update can create DCPs for playback on Digital Cinema systems, and AS-11 content packages for creating broadcast deliverables. New fault-tolerant rendering auto-heals red and black frame issues without holding up your render queue.
  • Creative Cloud
  • Views: 12,418
  • Added: Apr 02, 2014
  • Runtime: 00:01:35
  • Tags: Premiere Pro, sneak peek, AS-11, AS11, Creative Cloud, DCP, Media Encoder, NAB, Reveal, fault-tolerant rendering
Creating Media Queries
Creating Media Queries
See why Reflow was made for responsive layouts. In this tutorial Adobe Evangelist Paul Trani shows you how to easily modify your design for different screen sizes using breakpoints (media queries) so it will always look great no matter what device or screen is used to view it.
  • Edge Reflow
  • Product Version: CC
  • Views: 7,558
  • Added: Jan 06, 2014
  • Runtime: 00:06:22
  • Tags: resizing, wireframe, CSS, Reflow, breakpoints, media queries, mobile design, responsive design, web design
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