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"industry"

Industry Leaders Partner at Sundance 2014
Industry Leaders Partner at Sundance 2014
At the 2014 Sundance Film Festival Adobe and HP expand on the strength and power of their partnership with multiple initiatives from live animation to working with top student filmmakers all leveraging the power of HP and Adobe Creative Cloud.
  • After Effects
  • Premiere Pro
  • Audition
  • Creative Cloud
  • Product Version: CC
  • Views: 2,738
  • Added: Feb 10, 2014
  • Runtime: 00:03:59
  • Tags: Premiere Pro, HP, animation, art, collaboration, education, students, Creative Cloud, Sundance, creativity
Noz Urbina: Developing, Planning & Delivering Structured Content
Noz Urbina: Developing, Planning & Delivering Structured Content
Industry stalwart, Noz Urbina, discusses how the importance of intelligently structured content has increased even more in recent years. Urbina maintains that clients who continue top author "flat" unstructured documents of "blocky" web pages will soon become "invisible" as far as their clients are concerned. Urbina recommends that content creators consider upgrading to more capable tools well suited to structured content; Adobe Tech Comm Suite is one example.
  • Technical Communication Suite
  • Views: 46
  • Added: Dec 12, 2013
  • Runtime: 00:01:10
B-to-B Publisher GIE Media Sees Engagement and Revenue Explode with DPS
B-to-B Publisher GIE Media Sees Engagement and Revenue Explode with DPS
Business-to-business publisher GIE Media has honed its digital publishing expertise with titles like Golf Course Industry, Pest Control Technology, Lawn & Landscape, and A Garden Life. With roots in the publishing communications industry spanning more than 30 years, the media powerhouse was quick to recognize the importance of a transition from PDF replica to the DPS interactive platform. The results? Off the charts engagement times and an entirely new revenue stream.
  • InDesign
  • Digital Publishing Suite
  • Product Version: CC
  • Views: 5,152
  • Added: Nov 23, 2013
  • Runtime: 00:04:21
  • Tags: device, iPad , A Garden Life, B to B, B-to-B, B2B, Digital Publishing, Digital Publishing Suite, Golf Course Industry, InDesign
DPS Summit APAC - Responsive Content. Is it a Reality for Brands?
DPS Summit APAC - Responsive Content. Is it a Reality for Brands?
Consumers demand more of brands. How do brands then communicate and produce content to attract and retain customers? Gone are annual reviews of marketing collateral and websites. Brands must react to market conditions, reflect current trends and capture current market trends on the spot as they are evolving. Brands must produce content that grabs customers in the moment. Can brands learn from an industry which has a history of producing fresh content, daily weekly or monthly? Is responsive content a reality for brands?
  • Digital Publishing Suite
  • Views: 43
  • Added: Nov 13, 2013
  • Runtime: 00:24:08
  • Tags: APAC, DPS, Digital Publishing, Summit
DPS Summit APAC - Next Generation of Digital Publishing
DPS Summit APAC - Next Generation of Digital Publishing
Digital publishing is transforming traditional print magazines into an immersive, mobile experience where consumers can interact with content, experience a story as it comes to life through 3D imagery, and purchase Chanel No. 5 directly from Brad Pitt; and gives businesses and educational institutions the ability to build their brand and increase engagement with their customers/consumers and students. It allows them to immediately understand their readership’s behavior in order to design content that directly relates to their interests. Join Nick Bogaty, Senior Director, Business Development and Marketing, Digital Publishing Group at Adobe, as he shares his view of what’s ahead for the digital publishing industry and the innovation that is happening at Adobe that will lead the next generation of publishing for publishers, businesses and education.
  • Digital Publishing Suite
  • Views: 116
  • Added: Nov 13, 2013
  • Runtime: 00:37:24
  • Tags: APAC, DPS, Digital Publishing, Summit
Vikram Verma: Responsive Design with Server-Side Components
Vikram Verma: Responsive Design with Server-Side Components
Adobe Product Manager, Vikram Verma, discusses why responsive design by itself is not the "holy grail" to solve all of tech comm industry problems. Vikram observes that more information is consumed by mobile phones, and desktop consumption is decreasing. The attention span of mobile users is half that of desktop users. It is essential to cater to mobile users. Responsive design with server-side components can allow you to create categories for output devices (e.g. tables, mobile, desktop) and optimize content to create separate responsive design websites. Once you have that, you integrate them all with server-side components like JavaScript which will direct the user to the appropriate version of the website to consume content appropriately.
  • Technical Communication Suite
  • Views: 74
  • Added: Nov 03, 2013
  • Runtime: 00:01:31
Adobe Keynote - Creative Technology in Education by Johann Zimmern, Group Manager, Worldwide Education, Adobe
Adobe Keynote - Creative Technology in Education by Johann Zimmern, Group Manager, Worldwide Education, Adobe
Johann Zimmern is the worldwide education program manager at Adobe Systems in San Francisco where he is responsible for developing integrated school and university marketing campaigns and licensing programs, building education community engagement, and facilitating industry association partnerships. His work is centered on the development of creativity and innovation, and digital literacy skills, with special focus on career & technical education including graphic design, web design & development and film and video production. Prior to joining Adobe, Johann held marketing positions with Macromedia, Luidia, and Electronics for Imaging. Johann studied English & American literature and linguistics at the University of Hamburg, Germany and holds a degree in the performing arts
  • Photoshop
  • Premiere Pro
  • Digital Publishing Suite
  • Creative Cloud
  • Product Version: CC
  • Views: 402
  • Added: Oct 30, 2013
  • Runtime: 00:16:29
  • Tags: education, teachers, Barcelona, Students, Summit
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