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"experience"

John Lewis, U.K. retail icon caters to cross-channel customers with compelling experiences using Adobe Experience Manager
John Lewis, U.K. retail icon caters to cross-channel customers with compelling experiences using Adobe Experience Manager
As Digital Asset Manager for John Lewis, Shane Chapman recognizes that customers who shop both in stores and online are more loyal to the brand and accrue higher lifetime value. He works to optimize the shopping experience across channels by providing relevant digital content, including relevant product visualizations and immersive media such as video. With Adobe Experience Manager, John Lewis has been able to deliver a superb customer experience and stay on the cutting edge of retail trends. Customers can dynamically view how their potential purchases will look, and that’s having a positive impact on the customer experience and on conversion rates.
  • Marketing Cloud
  • Product Version: CC
  • Views: 177
  • Added: Aug 29, 2014
  • Runtime: 00:02:06
  • Tags: Adobe Experience Manager solution; dynamic media, Adobe Marketing Cloud, and video, personalized media
Swisscom Success Story Video
Swisscom Success Story Video
The largest telecommunications provider in Switzerland wants to understand each user in front of every device. That’s why Swisscom uses Adobe Marketing Cloud solutions, including Adobe Analytics, Adobe Target, and Adobe Experience Manager. By uniting its digital marketing with Adobe Marketing Cloud, Swisscom collaborates easily to drive results, including an average uplift of 40% from web testing.
  • Marketing Cloud
  • Product Version: CC
  • Views: 700
  • Added: Aug 21, 2014
  • Runtime: 00:02:25
  • Tags: Adobe Analytics, Adobe Experience Manager, Adobe Marketing Cloud, Adobe Target
Philips makes Adobe Marketing Cloud the core of its online digital presence for websites worldwide
Philips makes Adobe Marketing Cloud the core of its online digital presence for websites worldwide
With a digital presence reaching 62 markets, Philips began looking for a new web content management system that would better meet current and future needs. “At first, we thought that this would be a project just for IT, but as we looked closer at web content management systems, we realized that a more complete system would give us opportunities to also affect business operations,” says Lonneke Vink, product owner, consumer website at Philips. Philips had already achieved success using Adobe Marketing Cloud to create a community-based digital experience for its male grooming product line. The company decided to make Adobe Marketing Cloud, including Adobe Experience Manager, Adobe Analytics, and Adobe Target solutions, the core of its online digital presence for websites across all markets, corporate domains, and even eventually its global intranet.
  • Marketing Cloud
  • Product Version: CC
  • Views: 400
  • Added: Aug 05, 2014
  • Runtime: 00:03:22
  • Tags: Adobe Analytics, Adobe Experience Manager, Adobe Marketing Cloud, Adobe Target
Deliver a Consistent, Immersive App Experience Across iOS, Android and Windows
Deliver a Consistent, Immersive App Experience Across iOS, Android and Windows
Digital Publishing evangelist, Colin Fleming, explains how advancements in the DPS native Android and Windows viewers are enabling publishers, large companies, associations and higher education institutions to seamlessly create and deliver content to the Apple App Store, Google Play, Samsung Papergarden and the Windows Store--without having to alter it or invest any additional production time. Plus, native viewer feature parity with iOS delivers a consistent and robust experience across all three platforms that engages your audiences wherever they are.
  • InDesign
  • Digital Publishing Suite
  • Product Version: CC
  • Views: 3,276
  • Added: Jul 30, 2014
  • Runtime: 00:01:31
  • Tags: Windows, device, iPad , mobile, Android, Apple App Store, Digital Publishing, Digital Publishing Suite, Google Play, InDesign
Prominent uses Adobe Experience Manager to generate leads and quickly improve conversion by 15%
Prominent uses Adobe Experience Manager to generate leads and quickly improve conversion by 15%
Learn how a family company with more than 50 stores across the Netherlands, Prominent delivers a wide range of custom home furnishings, with each of its six brands targeted at a specific consumer audience. Dennis Wessels, online marketing coordinator, explains how Prominent uses Adobe Experience Manager integrated with hybris software to generate leads and quickly improve conversion by 15%.
  • Marketing Cloud
  • Product Version: CC
  • Views: 205
  • Added: Jul 17, 2014
  • Runtime: 00:01:50
  • Tags: customer service, retail, Adobe Experience Manager, Adobe Marketing Cloud, Commerce, The Netherlands, customer journey, dynamic media, efocus, hybris
Amway Leverages Adobe Experience Manager to Enable Distributor Success
Amway Leverages Adobe Experience Manager to Enable Distributor Success
Amway, a leading direct sales organization, standardized on Adobe Marketing Cloud to improve efficiencies and collaboration for its global distributors. The Adobe solution enables Amway to deliver marketing solutions that boost productivity and promote local brand strategies while maintaining consistency.
  • Marketing Cloud
  • Product Version: CC
  • Views: 418
  • Added: Jun 20, 2014
  • Runtime: 00:02:10
  • Tags: Adobe Experience Manager; Adobe Marketing Cloud
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