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"e-commerce"

Express Inc.: Accelerate the purchase funnel (Long)
Express Inc.: Accelerate the purchase funnel (Long)
Mobile apps provide a deeply engaging experience that move consumers through the purchase funnel. Hear from Scott Wabnitz, Director of E-Commerce, how fashion retailer Express Inc. not only engages its customers with a highly designed "look book" publication app – but also how it inspires them to purchase through this interactive experience, driving ROI in the process.
  • Digital Publishing Suite
  • Views: 53
  • Added: Jun 02, 2014
  • Runtime: 00:15:06
  • Tags: mobile, mobile app, retail, DPS, Digital Publishing Suite, Express Inc., Scott Wabnitz, app, content publishing, mobile marketing
Express Inc.: Accelerate the purchase funnel (Short)
Express Inc.: Accelerate the purchase funnel (Short)
Mobile apps provide a deeply engaging experience that move consumers through the purchase funnel. Hear from Scott Wabnitz, Director of E-Commerce, how fashion retailer Express Inc. not only engages its customers with a highly designed "look book" publication app – but also how it inspires them to purchase through this interactive experience, driving ROI in the process.
  • Digital Publishing Suite
  • Views: 33
  • Added: Jun 02, 2014
  • Runtime: 00:02:33
  • Tags: mobile, mobile app, retail, DPS, Digital Publishing Suite, Express Inc., Scott Wabnitz, app, content publishing, mobile marketing
Measuring and Optimizing your E-Commerce Checkout Experience
Measuring and Optimizing your E-Commerce Checkout Experience
Learn how to test, measure, and optimize the online shopping experience for your e-commerce projects. Join Adobe Business Catalyst partner dashbee to glean best practices based on real-world use cases. Join Karim Ardalan, founder of dashbee, to:• Learn how to identify fallout points and areas for improvement during the purchase experience• Hear best practices for optimizing and measuring the impact of changes to your checkout process• See real-world case studies of these practices in action
  • Views: 514
  • Added: May 05, 2013
  • Runtime: 00:57:46
App of the Week - ASOS on iPhone
App of the Week - ASOS on iPhone
Fashion retailer ASOS publishes its weekly magazine to showcase new clothing lines and accessories. The publication, available in print and on the iPad, has now been customized for the iPhone screen. Readers can navigate through articles on their favorite stars, watch how-to videos, and peruse the racks for the latest designs. The app is integrated with the ASOS website, allowing readers to purchase clothing and accessories without leaving the app.
  • InDesign
  • Digital Publishing Suite
  • Product Version: CC
  • Views: 2,506
  • Added: Nov 14, 2012
  • Runtime: 00:04:31
  • Tags: DPS, Digital Publishing Suite, fashion, iphone, retail, smartphone, ASOS, Teresa Demel, clothing, e-commerce
App of the Week - ASOS
App of the Week - ASOS
Adobe Digital Publishing Suite features the internationally known ASOS digital publication. ASOS is the UK's largest fashion design and beauty store, with publications tailored for both men and women. The publication combines social media, e-commerce through in-app merchandising, and trendsetting editorial.
  • InDesign
  • Digital Publishing Suite
  • Product Version: CC
  • Views: 2,284
  • Added: Mar 12, 2012
  • Runtime: 00:04:13
  • Tags: Digital Publishing Suite, InDesign, fashion, magazine, review, ASOS, App of the Week, clothing
Borders’ Magic Shelf
Borders’ Magic Shelf
Developed by Allurent, the Magic Shelf on Borders.com drives higher site conversion, greater engagement with merchandise, and stronger customer satisfaction.
  • Flash Professional
  • Flex SDK
  • Product Version: CC
  • Views: 1,077
  • Added: Mar 17, 2009
  • Runtime: 00:03:45
  • Tags: Flash, eCommerce, flex, e-commerce, merchandizing, shopping
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