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"content management"

Adobe Partner Day in Salt Lake City 2012 - Breakout Session (1 of 4), Delivering Personalized Engagement
Adobe Partner Day in Salt Lake City 2012 - Breakout Session (1 of 4), Delivering Personalized Engagement
This session will explore how clients could be using Adobe Digital Marketing Suite solutions to: engage effectively online, convert visitors to loyal customers, and accelerate online revenue growth. Particular focus will be paid to conversion optimization and web content management solutions.
  • Views: 79
  • Runtime: 01:24:38
  • Tags: adobe, Partners, summit, Adam Justis, Adobe Partners, Digital Marketing Suite, Kevin Cochrane, breakout session, partner day, partner day breakout
Lord Abbett: Streamlined, Multichannel Publishing
Lord Abbett: Streamlined, Multichannel Publishing
See how Lord Abbett, a U.S.-based money management firm cuts publishing time to market by 50% and engages customers with mobile apps using Adobe Digital Publishing Suite and Adobe Experience Manager
  • Digital Publishing Suite
  • Views: 878
  • Added: Jun 03, 2014
  • Runtime: 00:03:28
  • Tags: apps, content management, financial services, marketing, mobile, Adobe Experience Manager, Digital Publishing Suite, content marketing, investments, mobile marketing
Suzanne Mescan: Component Content Management Advantages
Suzanne Mescan: Component Content Management Advantages
Suzanne Mescan of VASONT SYSTEMS discusses how component content management solutions (CCMS) differs from traditional CMS. Component content management stores content at the topic or sub-topic level, which is ideal for technical communications. This allows a chunk of "documentation" to be authored one time and used multiple times throughout publications, saving time and cost in translation and other areas.
  • Technical Communication Suite
  • Views: 61
  • Added: Dec 12, 2013
  • Runtime: 00:01:45
DPS Summit APAC - Aligning Global Content Management with New Media
DPS Summit APAC - Aligning Global Content Management with New Media
As companies look to reduce internal publishing costs, they’re turning to tablets to fit the bill. See how Stryker Orthopedics is enabling their sales reps to interact with physicians through privately distributed, internal-only apps and how they made the migration from custom-developed apps to DPS.
  • Digital Publishing Suite
  • Views: 71
  • Added: Nov 13, 2013
  • Runtime: 00:34:42
  • Tags: APAC, DPS, Digital Publishing, Stryker, Summit
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