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"content management"

Adobe Partner Day in Salt Lake City 2012 - Breakout Session (1 of 4), Delivering Personalized Engagement
Adobe Partner Day in Salt Lake City 2012 - Breakout Session (1 of 4), Delivering Personalized Engagement
This session will explore how clients could be using Adobe Digital Marketing Suite solutions to: engage effectively online, convert visitors to loyal customers, and accelerate online revenue growth. Particular focus will be paid to conversion optimization and web content management solutions.
  • Views: 85
  • Runtime: 01:24:38
  • Tags: adobe, Partners, summit, Adam Justis, Adobe Partners, Digital Marketing Suite, Kevin Cochrane, breakout session, partner day, partner day breakout
Telegraph Media Group Builds Limitless Opportunities
Telegraph Media Group Builds Limitless Opportunities
Leading British newspaper rolls out new digital properties quickly using Adobe Experience Manager and Sightly.
  • Marketing Cloud
  • Product Version: CC
  • Views: 1,291
  • Added: Oct 15, 2014
  • Runtime: 00:02:30
  • Tags: Adobe Experience Manager solution; Telegraph Media Group, Adobe Marketing Cloud, digital asset management, dynamic tag management, web content management
Philips makes Adobe Marketing Cloud the core of its online digital presence for websites worldwide
Philips makes Adobe Marketing Cloud the core of its online digital presence for websites worldwide
With a digital presence reaching 62 markets, Philips began looking for a new web content management system that would better meet current and future needs. “At first, we thought that this would be a project just for IT, but as we looked closer at web content management systems, we realized that a more complete system would give us opportunities to also affect business operations,” says Lonneke Vink, product owner, consumer website at Philips. Philips had already achieved success using Adobe Marketing Cloud to create a community-based digital experience for its male grooming product line. The company decided to make Adobe Marketing Cloud, including Adobe Experience Manager, Adobe Analytics, and Adobe Target solutions, the core of its online digital presence for websites across all markets, corporate domains, and even eventually its global intranet.
  • Marketing Cloud
  • Product Version: CC
  • Views: 560
  • Added: Aug 05, 2014
  • Runtime: 00:03:22
  • Tags: Adobe Analytics, Adobe Experience Manager, Adobe Marketing Cloud, Adobe Target
Lord Abbett: Streamlined, Multichannel Publishing
Lord Abbett: Streamlined, Multichannel Publishing
See how Lord Abbett, a U.S.-based money management firm cuts publishing time to market by 50% and engages customers with mobile apps using Adobe Digital Publishing Suite and Adobe Experience Manager
  • Digital Publishing Suite
  • Views: 1,633
  • Added: Jun 03, 2014
  • Runtime: 00:03:28
  • Tags: apps, content management, financial services, marketing, mobile, Adobe Experience Manager, Digital Publishing Suite, content marketing, investments, mobile marketing
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