Filter by :
149 results found on

"company"

Log in to SiteCatalyst
Log in to SiteCatalyst
Learn how to log in to SiteCatalyst and the Adobe Online Marketing Suite. All you need is your company name, your username, and your password.
  • SiteCatalyst
  • Product Version: CS6
  • Views: 2,170
  • Runtime: 00:02:50
  • Tags: digital marketing, getting started, Scene7
Andy Jacobs from MRM talks about Partnering with Adobe
Andy Jacobs from MRM talks about Partnering with Adobe
Andy Jacobs is the CTO and Director of Global Partnerships at MRM, an IPG company. In this video, Andy talks about the benefits of partnering with Adobe, specifically regarding Digital Marketing Solutions.
  • Views: 111
  • Runtime: 00:00:35
  • Tags: adobe, Omniture, digital marketing, Adobe Partner, Adobe Partners, Adobe Partnerships, Andy Jacobs, IPG, Interpublic Group of Companies, MRM
Stylight leverages Adobe Media Optimizer for search and social to continuously optimize results
Stylight leverages Adobe Media Optimizer for search and social to continuously optimize results
To stand out in a crowded market, STYLIGHT needed to give its marketers the right tools, knowledge, and data to efficiently do their jobs. The company decided to deploy Adobe Media Optimizer, part of Adobe Marketing Cloud, to help markets automate paid search and social digital advertising campaigns. STYLIGHT quickly sees the value in every search or social campaign, as Media Optimizer takes real-time data to continuously optimize results. Digital advertising campaigns using Media Optimizer often see conversion lift of 10% to 20%. “As Adobe Media Optimizer collects more data over time, the results become even more dramatic,” says Stadtelmeyer. “After only a few weeks of using Media Optimizer for one campaign in the U.K., we saw the cost per click decrease by 3 to 4 cents.”
  • Marketing Cloud
  • Product Version: CC
  • Views: 116
  • Added: Aug 05, 2014
  • Runtime: 00:02:25
  • Tags: Adobe Media Optimizer; Adobe Marketing Cloud; search optimization, social optimization
Philips makes Adobe Marketing Cloud the core of its online digital presence for websites worldwide
Philips makes Adobe Marketing Cloud the core of its online digital presence for websites worldwide
With a digital presence reaching 62 markets, Philips began looking for a new web content management system that would better meet current and future needs. “At first, we thought that this would be a project just for IT, but as we looked closer at web content management systems, we realized that a more complete system would give us opportunities to also affect business operations,” says Lonneke Vink, product owner, consumer website at Philips. Philips had already achieved success using Adobe Marketing Cloud to create a community-based digital experience for its male grooming product line. The company decided to make Adobe Marketing Cloud, including Adobe Experience Manager, Adobe Analytics, and Adobe Target solutions, the core of its online digital presence for websites across all markets, corporate domains, and even eventually its global intranet.
  • Marketing Cloud
  • Product Version: CC
  • Views: 347
  • Added: Aug 05, 2014
  • Runtime: 00:03:22
  • Tags: Adobe Analytics, Adobe Experience Manager, Adobe Marketing Cloud, Adobe Target
IG Group capitalizes on on new markets with Adobe Marketing Cloud
IG Group capitalizes on on new markets with Adobe Marketing Cloud
With offices in 16 countries, IG Group is a world-leading retail financial derivatives trading company. Leveraging its international networks, IG Group provides clients with an array of speculative products and trading platforms that allow them to access financial markets.“We spent a great deal of time manually optimizing paid search bids or managing social media content,” says Elliott. “With the Adobe Media Optimizer solution in Adobe Marketing Cloud, we can automatically optimize paid search and social marketing campaigns, which gives us more time to work on expanding business.” With a holistic view into both paid search and social media, the cost per acquisition via established paid search campaigns dropped 10%, while the cost per mobile app download decreased 50% through social media campaigns.
  • Marketing Cloud
  • Product Version: CC
  • Views: 170
  • Added: Aug 04, 2014
  • Runtime: 00:02:18
  • Tags: Adobe Media Optimizer; Search optimization; social optimization, IG Group, • Adobe Marketing Cloud
Deliver a Consistent, Immersive App Experience Across iOS, Android and Windows
Deliver a Consistent, Immersive App Experience Across iOS, Android and Windows
Digital Publishing evangelist, Colin Fleming, explains how advancements in the DPS native Android and Windows viewers are enabling publishers, large companies, associations and higher education institutions to seamlessly create and deliver content to the Apple App Store, Google Play, Samsung Papergarden and the Windows Store--without having to alter it or invest any additional production time. Plus, native viewer feature parity with iOS delivers a consistent and robust experience across all three platforms that engages your audiences wherever they are.
  • InDesign
  • Digital Publishing Suite
  • Product Version: CC
  • Views: 2,528
  • Added: Jul 30, 2014
  • Runtime: 00:01:31
  • Tags: Windows, device, iPad , mobile, Android, Apple App Store, Digital Publishing, Digital Publishing Suite, Google Play, InDesign
Prominent uses Adobe Experience Manager to generate leads and quickly improve conversion by 15%
Prominent uses Adobe Experience Manager to generate leads and quickly improve conversion by 15%
Learn how a family company with more than 50 stores across the Netherlands, Prominent delivers a wide range of custom home furnishings, with each of its six brands targeted at a specific consumer audience. Dennis Wessels, online marketing coordinator, explains how Prominent uses Adobe Experience Manager integrated with hybris software to generate leads and quickly improve conversion by 15%.
  • Marketing Cloud
  • Product Version: CC
  • Views: 173
  • Added: Jul 17, 2014
  • Runtime: 00:01:50
  • Tags: customer service, retail, Adobe Experience Manager, Adobe Marketing Cloud, Commerce, The Netherlands, customer journey, dynamic media, efocus, hybris
Ford Motor Company
Ford Motor Company
Ford Motor Company wants drivers of its vehicles to always feel like the automaker is there for them. That’s why the company uses Adobe Marketing Cloud solutions to help deliver the human connection of the dealership with personalized and optimized content through its digital channels.
  • Marketing Cloud
  • Product Version: CC
  • Views: 2,240
  • Added: Jul 10, 2014
  • Runtime: 00:02:38
  • Tags: Adobe Analytics, Adobe Marketing Cloud, Adobe Target
Adobe Innovation Sessions Korea 2014
Adobe Innovation Sessions Korea 2014
Digital marketers and marketing innovators from industry leading companies in Korea talk about what they liked about the Adobe Innovation Sessions and why they attended.
  • Marketing Cloud
  • Product Version: CC
  • Views: 83
  • Added: Jun 30, 2014
  • Runtime: 00:03:53
  • Tags: Email, Target, Adobe, Analytics, Big Data, Campaign, Corss-channel, Data-driven, Digital Marketing, Display
Copyright © 2014 Adobe Systems Incorporated. All rights reserved.
Use of this website signifies your agreement to the Terms of Use and Privacy Policy and Cookies