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Philips makes Adobe Marketing Cloud the core of its online digital presence for websites worldwide
Philips makes Adobe Marketing Cloud the core of its online digital presence for websites worldwide
With a digital presence reaching 62 markets, Philips began looking for a new web content management system that would better meet current and future needs. “At first, we thought that this would be a project just for IT, but as we looked closer at web content management systems, we realized that a more complete system would give us opportunities to also affect business operations,” says Lonneke Vink, product owner, consumer website at Philips. Philips had already achieved success using Adobe Marketing Cloud to create a community-based digital experience for its male grooming product line. The company decided to make Adobe Marketing Cloud, including Adobe Experience Manager, Adobe Analytics, and Adobe Target solutions, the core of its online digital presence for websites across all markets, corporate domains, and even eventually its global intranet.
  • Marketing Cloud
  • Product Version: CC
  • Views: 1,629
  • Added: Aug 05, 2014
  • Runtime: 00:03:22
  • Tags: Adobe Analytics, Adobe Experience Manager, Adobe Marketing Cloud, Adobe Target
University of Alabama: Expanding opportunities in education (Long)
University of Alabama: Expanding opportunities in education (Long)
Educational institutions are rallying around mobile in a variety of areas – including in admissions, athletics, advancement, academics, and fundraising. Milton Overton, Senior Associate Athletics Director, shows how the University of Alabama has expanded mobile engagement from a game day app to engaging users across the university community.
  • Digital Publishing Suite
  • Views: 218
  • Added: Jun 02, 2014
  • Runtime: 00:27:46
  • Tags: apps, mobile, Athletics, DPS, Digital Publishing Suite, Education, Fundraising, Milton Overton, University of Alabama, content publishing
University of Alabama: Expanding opportunities in education (Short)
University of Alabama: Expanding opportunities in education (Short)
Educational institutions are rallying around mobile in a variety of areas – including in admissions, athletics, advancement, academics, and fundraising. Milton Overton, Senior Associate Athletics Director, shows how the University of Alabama has expanded mobile engagement from a game day app to engaging users across the university community.
  • Digital Publishing Suite
  • Views: 105
  • Added: Jun 02, 2014
  • Runtime: 00:02:07
  • Tags: apps, mobile, Athletics, DPS, Digital Publishing Suite, Education, Fundraising, Milton Overton, University of Alabama, content publishing
How to create a syllabus
How to create a syllabus
The Adobe Education Exchange has thousands of resources for you to utilize in your teaching. With the syllabus builder, you have the power to curate those resources and organize them into a custom pathway of teaching content. You can share your syllabus with the community to showcase how you curated AEE content to create a custom learning experience for your students. In this video, you'll learn how to create a syllabus.
  • Views: 2,134
  • Added: Apr 21, 2014
  • Runtime: 00:08:40
  • Tags: adobe education exchange
Breaking the Rules – Panel Highlights
Breaking the Rules – Panel Highlights
Check out highlights from the 2014 Post Production World keynote panel "Breaking the Rules: The Next-Gen Content Creator", hosted by Adobe with panelists Ryan Connolly (Triune Films/Film Riot) and Kanen Flowers (ThatStudio).
  • After Effects
  • Premiere Pro
  • Creative Cloud
  • Product Version: CC
  • Views: 1,889
  • Added: Apr 07, 2014
  • Runtime: 00:09:08
  • Tags: Facebook, Twitter, YouTube, community, online, NAB, post production, social media, switcher
SXSW 2014 - Come and Capture: Content Creation with Soul
SXSW 2014 - Come and Capture: Content Creation with Soul
Ready to be inspired? Join Adobe and SoulPancake for a conversation about collaborating to create inspirational, thought provoking content while developing community. Learn how today's new creative is bypassing traditional network and cable TV and embracing YouTube and other distribution models, using tools to produce, direct and edit high-production work. SoulPancake is the company behind “Kid President” – the 9 year old who created YouTube videos that ultimately landed him in the Oval Office telling us how to make the world more awesome.
Moderator: Meagan Keane, Adobe
Panelists:
Shabnam Mogharabi – CEO/Executive Producer, SoulPancake
Bayan Joonam – Head of Production, SoulPancake
Ben Shelton - Director, writer, producer, The FlipSide on SoulPancake's YouTube channel
  • Photoshop
  • After Effects
  • Illustrator
  • Premiere Pro
  • Audition
  • Creative Cloud
  • Product Version: CC
  • Views: 2,675
  • Added: Mar 16, 2014
  • Runtime: 01:04:53
  • Tags: Premiere Pro, YouTube, filmmaking, Bayan Joonam, Ben Shelton, Creative Cloud, DSLR, Kid President, Meagan Keane, Premiere Pro CC
Adobe Keynote - Creative Technology in Education by Johann Zimmern, Group Manager, Worldwide Education, Adobe
Adobe Keynote - Creative Technology in Education by Johann Zimmern, Group Manager, Worldwide Education, Adobe
Johann Zimmern is the worldwide education program manager at Adobe Systems in San Francisco where he is responsible for developing integrated school and university marketing campaigns and licensing programs, building education community engagement, and facilitating industry association partnerships. His work is centered on the development of creativity and innovation, and digital literacy skills, with special focus on career & technical education including graphic design, web design & development and film and video production. Prior to joining Adobe, Johann held marketing positions with Macromedia, Luidia, and Electronics for Imaging. Johann studied English & American literature and linguistics at the University of Hamburg, Germany and holds a degree in the performing arts
  • Photoshop
  • Premiere Pro
  • Digital Publishing Suite
  • Creative Cloud
  • Product Version: CC
  • Views: 604
  • Added: Oct 30, 2013
  • Runtime: 00:16:29
  • Tags: education, teachers, Barcelona, Students, Summit
Matthijs Clasener, Grafisch Lyceum, Rotterdam, The Netherlands
Matthijs Clasener, Grafisch Lyceum, Rotterdam, The Netherlands
Matthijs is a teacher from The Netherlands whose specialty is the moving image at the Grafisch Lyceum Rotterdam. He teaches classes in animation as well as film and video courses. Matthijs also teaches Adobe software courses for adults at the Mediacollege. He is an Adobe Education Leader for these institutes and does a lot of things in that role. He has also won an Adobe Impact Award for his contribution to the Education Community. He has built a worldwide competition between students in Animation and Film and Video courses.
  • Photoshop
  • Premiere Pro
  • Digital Publishing Suite
  • Creative Cloud
  • Product Version: CC
  • Views: 273
  • Added: Oct 22, 2013
  • Runtime: 00:03:33
  • Tags: education, teachers, Barcelona, Students, Summit
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