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"collect data"

Best Practices for Driving Readership with DPS, Part 1
Best Practices for Driving Readership with DPS, Part 1
Learn how to increase digital magazine readership through awareness generation and improved reader experience. Publishers should adopt a lifecycle approach to reader engagement for digital content. This video introduces ideas on these topics. Presented by David Schmidt
  • Digital Publishing Suite
  • Views: 1,224
  • Added: Nov 18, 2013
  • Runtime: 00:05:17
  • Tags: SiteCatalyst, marketing, Adobe DPS, Digital Publishing, collect data, engagement, funnel
Best Practices for Driving Readership with DPS, Part 2
Best Practices for Driving Readership with DPS, Part 2
This video highlights ways for publishers to collect reader information to maintain relationships with their readers and ways to target messages to readers. Marketing strategies are introduced which combine DPS features to increase readership. Presented by David Schmidt
  • Digital Publishing Suite
  • Views: 589
  • Added: Nov 18, 2013
  • Runtime: 00:05:14
  • Tags: SiteCatalyst, marketing, Adobe DPS, Digital Publishing, collect data, engagement, funnel
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