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"Christopher Jowsey"

Lenovo Adobe Marketing Cloud Video
Lenovo Adobe Marketing Cloud Video
Lenovo, the company that leads PC manufacturers worldwide in unit shipments, leverages multiple solutions within Adobe Marketing Cloud: Adobe Analytics, Adobe Target, Adobe Social, and Adobe Media Optimizer. Years ago, Lenovo went through a strategic assessment to see what was working on the website and Adobe offered ideas on potential opportunities. Ashish Braganza from Lenovo was tasked with achieving an 8-fold ROI on the Adobe investment. He achieved a 12-fold return. In Australia, Christopher Jowsey has seen a 20:1 ROI on search investments. On this video, check out some of the cool things that Lenovo is doing with Adobe solutions.
  • Marketing Cloud
  • Product Version: CC
  • Views: 1,818
  • Added: Jul 31, 2013
  • Runtime: 00:03:58
  • Tags: Adobe Marketing Cloud; Adobe Analytics, Adobe Media Optimizer, Adobe Social; Lenovo; Ashish Braganza; Ajit Sivadasan, Adobe Target, Christopher Jowsey, Marketing Cloud
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