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"business"

ASOS Success Story Video
ASOS Success Story Video
ASOS, a leading global online retailer of fashion and beauty products, uses Adobe Analytics to engage customers through its website and digital apps and to gain meaningful insights that drive business.
  • Marketing Cloud
  • Product Version: CC
  • Views: 5,587
  • Added: Aug 15, 2014
  • Runtime: 00:02:44
  • Tags: Adobe Analytics, Adobe Marketing Cloud
Philips makes Adobe Marketing Cloud the core of its online digital presence for websites worldwide
Philips makes Adobe Marketing Cloud the core of its online digital presence for websites worldwide
With a digital presence reaching 62 markets, Philips began looking for a new web content management system that would better meet current and future needs. “At first, we thought that this would be a project just for IT, but as we looked closer at web content management systems, we realized that a more complete system would give us opportunities to also affect business operations,” says Lonneke Vink, product owner, consumer website at Philips. Philips had already achieved success using Adobe Marketing Cloud to create a community-based digital experience for its male grooming product line. The company decided to make Adobe Marketing Cloud, including Adobe Experience Manager, Adobe Analytics, and Adobe Target solutions, the core of its online digital presence for websites across all markets, corporate domains, and even eventually its global intranet.
  • Marketing Cloud
  • Product Version: CC
  • Views: 1,354
  • Added: Aug 05, 2014
  • Runtime: 00:03:22
  • Tags: Adobe Analytics, Adobe Experience Manager, Adobe Marketing Cloud, Adobe Target
UNC Kenan-Flagler Business School: Education digital transformation (Long)
UNC Kenan-Flagler Business School: Education digital transformation (Long)
Reaching Higher Education audiences and keeping them engaged has never been harder.  Hear from Michael Schinelli, the CMO of the University of North Carolina Kenan-Flagler Business School,  on how UNC has embraced mobile apps as an important part of their overall integrated marketing approach and digital strategy.
  • Digital Publishing Suite
  • Views: 157
  • Added: Jun 02, 2014
  • Runtime: 00:35:59
  • Tags: apps, mobile, DPS, Digital Publishing Suite, Education, Michael Schinelli, University of North Carolina Kenan-Flagler Business School, content publishing, mobile apps, mobile marketing
UNC Kenan-Flagler Business School: Education digital transformation (Short)
UNC Kenan-Flagler Business School: Education digital transformation (Short)
Reaching Higher Education audiences and keeping them engaged has never been harder.  Hear from Michael Schinelli, the CMO of the University of North Carolina Kenan-Flagler Business School,  on how UNC has embraced mobile apps as an important part of their overall integrated marketing approach and digital strategy.
  • Digital Publishing Suite
  • Views: 168
  • Added: Jun 02, 2014
  • Runtime: 00:02:15
  • Tags: apps, mobile, DPS, Digital Publishing Suite, Education, Michael Schinelli, University of North Carolina Kenan-Flagler Business School, content publishing, mobile apps, mobile marketing
Data storytelling: Turning insights into action
Data storytelling: Turning insights into action
This session is for analysts, data-driven marketers, and business executives. You need to be able to effectively communicate your findings to key stakeholders and so it's essential that you tap into the art of storytelling because stories motivate people.
  • Views: 201
  • Added: May 21, 2014
  • Runtime: 00:45:56
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