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What’s the future of web experience management?
Show: Adobe Summit 2014 EMEA
Created for Digital and Content Marketers: Discover how your digital properties can boost brand value and the bottom line. Get examples on how organisations use web experience management to stand out, meet their customer acquisition and loyalty goals.
Build.com Customer Success Video
Show: Adobe Marketing Cloud
Build.com is the largest, online only, retailer of home improvement products. Build.com leverages Adobe Analytics, Adobe Target, and Adobe Medio Optimizer Solutions. Analytics plays an important role in helping with the Build.com business. Adobe has helped to drive a significant amount of money to Build.com's bottom line.
Show: Adobe Social
Use Adobe Social to monitor social media conversations and see how they affect your company's bottom line. Use keywords to gather qualitative data, such as sentiment, and quantitative data such as number of mentions and audience size. Work with Adobe Digital Marketing Suite to get insight into how these social media conversations affect business objectives, like revenue.
Poor Customer Experience Hurts the Bottom Line for Financial Services Companies
Show: Financial Services
Compared to other industries, the frustration is higher, and the consequences greater.