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Time Inc's Best Practices for Measuring Performance of Digital Magazines
Time Inc's Best Practices for Measuring Performance of Digital Magazines
Learn how Time Inc is developing industry best practices for organizing and analyzing digital magazine metrics. In this 2014 Adobe Marketing Summit presentation, Rory O'Flynn, Executive Director, Digital Research, Time Inc, shares their sophisticated approach, including standardizing on seven KPIs that work across all publications, developing an audience segmentation strategy, identifying time periods in which to report against and more.
  • InDesign
  • Digital Publishing Suite
  • Product Version: CC
  • Views: 1,305
  • Added: Apr 18, 2014
  • Runtime: 00:25:36
  • Tags: Omniture, analytics, device, digital magazines, iPad , Adobe Analytics, Digital Publishing, Digital Publishing Suite, InDesign, Time
Adobe and NVIDIA collaborate to build the best tools for creative pros
Adobe and NVIDIA collaborate to build the best tools for creative pros
Executives from Adobe and NVIDIA talk about how the two companies team up and con-engineer to build the best of the class tools for Creative Pros beneficial to their video production workflow. www.nvidia.com/adobe www.nvidia.com/quadro
  • After Effects
  • Premiere Pro
  • Creative Cloud
  • SpeedGrade
  • Anywhere
  • Product Version: CC
  • Views: 698
  • Added: Apr 02, 2014
  • Runtime: 00:04:09
  • Tags: video workflow, Adobe Anywhere, Adobe Creative Cloud for video, Adobe and NVIDIA, GPU accelerated video workflow, Quadro for Adobe, collabotive video workflow
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