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The Reinvention of Marketers - Introduction and Welcome
The Reinvention of Marketers - Introduction and Welcome
John Mellor, VP, Business Development & Strategy, delves into the changes marketers need to make to reinvent themselves for the digital age with the three P's: Process, People and Products. He also introduces the results from the Adobe Digital Marketing Maturity assessment.
  • Views: 501
  • Added: Mar 27, 2014
  • Runtime: 00:20:50
Adobe Youth Voices Creative Inspiration - Tae Kim
Adobe Youth Voices Creative Inspiration - Tae Kim
Creative professionals offer advice to young people about the creative process and potential creative fields. Tae Kim, founder of Alite designs, realized his passion for creating outdoor gear at an early age. His design career led him to design for companies like Ford and the North face. In this video, Tae discusses his creative process, sources of inspiration and advice to young people pursuing careers in creative fields.
  • Creative Suite Production Premium
  • Product Version: CC
  • Views: 14
  • Added: Mar 18, 2014
  • Runtime: 00:02:41
  • Tags: Adobe Youth Voices, AYV, creative careers
BBC Worldwide - Cbeebies - Production Premium Case Study: The Making of a TV Series
BBC Worldwide - Cbeebies - Production Premium Case Study: The Making of a TV Series
This entertaining presentation reviews the aspects of the pipeline starting with initial sketches, character development within Photoshop & Flash, Adobe Story for organising the writiers teams, through the quick turnaround storyboard and animatic with Premiere Pro and Audition, to the final animation, colour grade and conform with Premiere Pro, After Effects and Speedgrade. Project Details First Series: 40 x 7 minute episodes Core Age Group: 2-6 Production Budget: 1.8 million Euros, produced at Karrot Animation, London Broadcast on CBeebies internationally as well as SVT, YLE, NRK, S4C and ABC Australia. Delivery : March 2013 (Eps 1-20) and October 2013 (Eps 21-40) Distributed and Licensed by BBC Worldwide
  • Views: 198
  • Added: Nov 11, 2013
  • Runtime: 00:13:47
  • Tags: education, teachers, Barcelona, Students, Summit
Cross Channel in the Digital Marketing Age
Cross Channel in the Digital Marketing Age
Best Practices for One-to-One, Consistent & Profitable Communications on All Channels.
  • Marketing Cloud
  • Product Version: CC
  • Views: 252
  • Added: Sep 29, 2013
  • Runtime: 00:34:08
  • Tags: Adobe Campaign, Cologne, Cross Channel Marketing, DMexco, Germany, Multi Channel, Suresh Vittal
Amnesty International: Global Challenge in a Digital Age
Amnesty International: Global Challenge in a Digital Age
How Amnesty International is leveraging social media, mobile, and other cutting edge digital technology to protect human rights around the world. This session will include success stories as well as tackling the complexities of operating an NGO at global scale in the digital age. Presenters: Amnesty International: Paulina Goodwin, Digital Content Manager Tanya O'Carroll, Project Officer, Technology and Human Rights,
  • Views: 103
  • Added: Jul 22, 2013
  • Runtime: 00:06:05
  • Tags: adobe, summit, 2013, london
You Can't Trust Marketers
You Can't Trust Marketers
80% of CEOs say they can’t trust marketers. So we asked people on the street in Cannes, France if they trust marketers. In this episode, hear the latest from Cannes Lions attendees about marketing and see what some folks are doing to usher in a new age of marketing credibility.
  • Marketing Cloud
  • Product Version: CC
  • Views: 329
  • Added: Jun 26, 2013
  • Runtime: 00:03:34
  • Tags: Test & Target, analytics, digital marketing, Adobe Marketing Cloud, Experience Manager, Media Optimizer, Scene 7, marketing automation, marketing data, social media
Marketing Minutes with Ajaz Ahmed, AKQA
Marketing Minutes with Ajaz Ahmed, AKQA
In the first of our Marketing Minutes series, we talk to AKQA's founder and CEO, Ajaz Ahmed, on advice for brands in the digital age.
  • Marketing Cloud
  • Product Version: CC
  • Views: 1,450
  • Added: Jun 24, 2013
  • Runtime: 00:02:45
  • Tags: Marketing, Marketing cloud, Minutes
Space Age Miracle Tools: Experiments with Brackets
Space Age Miracle Tools: Experiments with Brackets
Join the Brackets community for a showcase of bleeding-edge experiments in web development and design tooling. This demo-only session is packed with some of the best ideas from the web community and Adobe. Jason San Jose, lead contributor to Brackets, will moderate:• Live demos and experiments• Working prototypes• Results from the Adobe MAX Brackets Hackathon
  • Views: 268
  • Added: May 06, 2013
  • Runtime: 00:44:53
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