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"advertisers"

Adobe Partner Day in Salt Lake City 2012 - Breakout Session (3 of 4), Advertising
Adobe Partner Day in Salt Lake City 2012 - Breakout Session (3 of 4), Advertising
Adobe has been expanding its reach into the digital advertising space. We believe that by combining Adobe integrated technologies and rich data with advertisers’ strategy and services, we will deliver the most powerful advertising creation, management and optimization solutions in the market. Check out this session for an overview of the Adobe Advertising Platform and to learn how Adobe and Partners can deliver greater advertising results for your customers.
  • Views: 64
  • Runtime: 00:54:58
  • Tags: adobe, Partners, summit, Adobe Partners, Digital Marketing Suite, Ogilvy, Tim Waddell, breakout session, partner day, partner day breakout
Adobe Partner Briefing 2013 - How partners can grow successful practices around Adobe Media Optimizer
Adobe Partner Briefing 2013 - How partners can grow successful practices around Adobe Media Optimizer
Bill Mungovan, Director Product Strategy walks us through the opportunities for partners around Adobe Media Optimizer and how your clients can receive peak return on investment by utilizing cross-channel advertising management & optimization.
  • Views: 27
  • Runtime: 00:08:10
  • Tags: adobe, Partners, summit, Adobe Media Optimizer, Adobe Partners, Bill Mungovan, digital marketing cloud, partner day, partner day briefing
AEG Sports/LA Kings Success Story Video
AEG Sports/LA Kings Success Story Video
AEG keeps fans engaged with Adobe Campaign and Adobe Analytics in Adobe Marketing Cloud. The company sends personalized content across channels to fans of its teams, including the reigning Stanley Cup champions L.A. Kings and four-time Major League Soccer Cup winners L.A. Galaxy.
  • Marketing Cloud
  • Product Version: CC
  • Views: 3,409
  • Added: Nov 21, 2014
  • Runtime: 00:02:58
  • Tags: Adobe Analytics, Adobe Campaign, Adobe Marketing Cloud
ASOS Success Story Video
ASOS Success Story Video
ASOS, a leading global online retailer of fashion and beauty products, uses Adobe Analytics to engage customers through its website and digital apps and to gain meaningful insights that drive business.
  • Marketing Cloud
  • Product Version: CC
  • Views: 5,575
  • Added: Aug 15, 2014
  • Runtime: 00:02:44
  • Tags: Adobe Analytics, Adobe Marketing Cloud
Monarch Airlines improves ROI with Adobe Media Optimizer
Monarch Airlines improves ROI with Adobe Media Optimizer
Monarch chose Adobe Media Optimizer, part of Adobe Marketing Cloud. The Adobe solution excelled based on advanced features, support for granular cross-channel measurement and keyword bidding, and simulations for more accurate forecasting. Today, Adobe Media Optimizer is foundational to Monarch’s multichannel approach to reaching audiences. The Adobe solution has driven improved marketing efficiency and improved forecasting efforts. Using simulations in Adobe Media Optimizer, Monarch can accurately predict paid search advertising performance 90-95% of the time.
  • Marketing Cloud
  • Product Version: CC
  • Views: 1,819
  • Added: Aug 07, 2014
  • Runtime: 00:01:53
  • Tags: Adobe Marketing Cloud, Adobe Media Optimizer, Monarch; Monarch Airlines, Search optimization, The Monarch Travel Group
Stylight leverages Adobe Media Optimizer for search and social to continuously optimize results
Stylight leverages Adobe Media Optimizer for search and social to continuously optimize results
To stand out in a crowded market, STYLIGHT needed to give its marketers the right tools, knowledge, and data to efficiently do their jobs. The company decided to deploy Adobe Media Optimizer, part of Adobe Marketing Cloud, to help markets automate paid search and social digital advertising campaigns. STYLIGHT quickly sees the value in every search or social campaign, as Media Optimizer takes real-time data to continuously optimize results. Digital advertising campaigns using Media Optimizer often see conversion lift of 10% to 20%. “As Adobe Media Optimizer collects more data over time, the results become even more dramatic,” says Stadtelmeyer. “After only a few weeks of using Media Optimizer for one campaign in the U.K., we saw the cost per click decrease by 3 to 4 cents.”
  • Marketing Cloud
  • Product Version: CC
  • Views: 592
  • Added: Aug 05, 2014
  • Runtime: 00:02:25
  • Tags: Adobe Media Optimizer; Adobe Marketing Cloud; search optimization, social optimization
Ford Motor Company
Ford Motor Company
Ford Motor Company wants drivers of its vehicles to always feel like the automaker is there for them. That’s why the company uses Adobe Marketing Cloud solutions to help deliver the human connection of the dealership with personalized and optimized content through its digital channels.
  • Marketing Cloud
  • Product Version: CC
  • Views: 3,688
  • Added: Jul 10, 2014
  • Runtime: 00:02:38
  • Tags: Adobe Analytics, Adobe Marketing Cloud, Adobe Target
Amway Leverages Adobe Experience Manager to Enable Distributor Success
Amway Leverages Adobe Experience Manager to Enable Distributor Success
Amway, a leading direct sales organization, standardized on Adobe Marketing Cloud to improve efficiencies and collaboration for its global distributors. The Adobe solution enables Amway to deliver marketing solutions that boost productivity and promote local brand strategies while maintaining consistency.
  • Marketing Cloud
  • Product Version: CC
  • Views: 890
  • Added: Jun 20, 2014
  • Runtime: 00:02:10
  • Tags: Adobe Experience Manager; Adobe Marketing Cloud
BET Networks Customer Success Video
BET Networks Customer Success Video
Adobe Social helps BET Networks better understand the correlation between social data and television. As a result, BET is on the way to unlocking the full potential of social media monetization.
  • Marketing Cloud
  • Product Version: CC
  • Views: 2,732
  • Added: Jun 10, 2014
  • Runtime: 00:02:15
  • Tags: Adobe Marketing Cloud, Adobe Social
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