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"advertisement"

Use Illustrator and Muse to create and publish a web ad
Use Illustrator and Muse to create and publish a web ad
Whether you’re a student working for the school paper, or a member of the university’s marketing team, there are times when creating a small web advertisement is exactly what you need to generate awareness about your story or campaign. Learn how to create the ad in Adobe Illustrator and use Adobe Muse to publish it to your webpage.
  • Illustrator
  • Muse
  • Product Version: CC
  • Views: 4,574
  • Added: Sep 12, 2013
  • Runtime: 00:09:56
  • Tags: education, marketing, Adobe Muse, Illustrator, advertisement, educational marketing, school paper
Create a small web advertisement
Create a small web advertisement
Whether you’re a student working for the school paper, or a member of the university’s marketing team, there are times when creating a small web advertisement is exactly what you need to generate awareness about your story or campaign. In this tutorial, you will learn how to use Adobe Photoshop to produce a small image web ad. You will learn the file type, size, and quality needed for correctly placing the ad in the sidebar, banner, box, or footer of a website.
  • Photoshop
  • Muse
  • Kuler
  • Product Version: CC
  • Views: 7,879
  • Added: Aug 13, 2013
  • Runtime: 00:09:24
  • Tags: education, graphics, marketing, Adobe Muse, Adobe Photoshop CC, administration, creative cloud, kuler, web ad, web advertising
DPS Analytics: Folio Labels & SiteCatalyst Reports
DPS Analytics: Folio Labels & SiteCatalyst Reports
Analytics labels for folio, articles, and ads— Want to understand how folio and articles are labeled in DPS Analytics? This video is part of a mini-series talking about how content is named and labeled in SiteCatalyst reports and focuses on folios, articles, and advertisements in DPS, where you will see their labels in reports, and how to control these labels.
  • Digital Publishing Suite
  • Views: 443
  • Added: Aug 07, 2013
  • Runtime: 00:05:09
  • Tags: SiteCatalyst, analytics, dashboards, reports, DPS, Digital Publishing Suite, reportlet
Ad of the Week - Home Depot in Martha Stewart
Ad of the Week - Home Depot in Martha Stewart
DIY home improvement projects and Martha Stewart go hand-in-hand. Therefore, it makes perfect sense for Home Depot to use interactive advertising in Martha Stewart iPad magazine. Home Depot uses Digital Publishing Suite so that the advertisement fits in with the editorial of helpful tips and tricks.
  • InDesign
  • Digital Publishing Suite
  • Product Version: CC
  • Views: 1,283
  • Added: Jun 27, 2013
  • Runtime: 00:02:19
  • Tags: iPad , magazine, paint, Home Depot, ad of the week, advertisement, digital publishing suite, dps, martha stewart, teresa demel
Ad of the Week - Blind Barber
Ad of the Week - Blind Barber
Blind Barber has two barberships in New York City and Los Angeles. The interactive advertisements placed in Bullett Magazine allow it to reach an audience of young, hip, urban men. This ad uses Digital Publishing Suite to allow readers to change the hair, mustache, and beard of a model, and see how the different styles change his look.
  • InDesign
  • Digital Publishing Suite
  • Product Version: CC
  • Views: 1,599
  • Added: Jun 19, 2013
  • Runtime: 00:02:21
  • Tags: Blind Barber, Bullett, DPS, Digital Publishing Suite, InDesign, Teresa Demel, ad of the week, app of the week, haircut, scratch off
Ad of the Week: Jaguar in Top Gear
Ad of the Week: Jaguar in Top Gear
Jaguar uses Adobe Digital Publishing Suite to advertise in Top Gear magazine. Advertisers are finding innovative ways to create interactive advertising in digital publications. This ad takes advantage of the tablet’s gyroscope and gives car fans a chance to tilt the tablet back and forth to play with the ad.
  • InDesign
  • Digital Publishing Suite
  • Product Version: CC
  • Views: 2,729
  • Added: Apr 17, 2013
  • Runtime: 00:02:57
  • Tags: DPS, Digital Publishing Suite, html, iPad , App of the Week, Jaguar, Teresa Demel, Top Gear, ad, ad of the week
Ad of the Week: Levi's in Bullett
Ad of the Week: Levi's in Bullett
Levi's uses Digital Publishing Suite to advertise in Bullett magazine on iPad. The advertisements entice Bullett's hip, young audience to interact with the products and learn more about the brand. With compelling uses of scrolling frames and slideshows, readers can "shop" for Levi's products, and ultimately link out to the website to make a purchase.
  • InDesign
  • Digital Publishing Suite
  • Product Version: CC
  • Views: 1,939
  • Added: Apr 13, 2013
  • Runtime: 00:02:50
  • Tags: DPS, Digital Publishing Suite, InDesign, advertising, Levi's, Teresa Demel, ad of the week
Ad of the Week: Microsoft in Wired
Ad of the Week: Microsoft in Wired
Microsoft uses Digital Publishing Suite to build interactive and captivating advertisements for Windows 8 and the Surface. Placed in Wired magazine, the advertising content fits in with the editorial designed for technophiles. In this app of the week video, see how the ads use 360 degree rotation, video, and HTML to capture and hold readers' attention.
  • InDesign
  • Digital Publishing Suite
  • Product Version: CC
  • Views: 1,942
  • Added: Feb 25, 2013
  • Runtime: 00:03:10
  • Tags: Digital Publishing Suite, InDesign, Microsoft, surface, wired, App of the Week, Teresa Demel, Windows 8
Ad of the Week: REI in Backpacker
Ad of the Week: REI in Backpacker
REI, Recreational Equipment Incorporated, uses Adobe Digital Publishing Suite to build targeted and engaging ads into Backpacker Magazine's Gear Guide. Not only does REI reach key demographics through Backpacker's Gear Guide, but it also provides entertaining and interactive ads that delight the reader. Watch this video to see three examples of interactive ads.
  • InDesign
  • Digital Publishing Suite
  • Product Version: CC
  • Views: 4,262
  • Added: Nov 20, 2012
  • Runtime: 00:02:25
  • Tags: DPS, Digital Publishing Suite, Backpacker Magazine, Gear Guide, Recreational Equipment Incorporated, Teresa Demel, advertisement, gyroscope, parallax, scratch off effect
Digital Publishing: Reinventing the Brand Advertising Paradigm
Digital Publishing: Reinventing the Brand Advertising Paradigm
Learn how tablet publications are reinventing the brand advertising paradigm by blending the design fidelity and expression of a print advertisement with interactivity that captivates readers. Brand advertisers to date have grappled with templatized, commoditized web design offering limited brand expression — but now digital publications allow an immersive experience that drives not only consumer engagement, but also business results. You'll hear from a leading brand advertiser how digital marketers and ad agencies can leverage this greater engagement with readers. Publishers and advertisers alike will be inspired about adding more avenues for readers to communicate and connect.
  • InDesign
  • Creative Suite Design Premium
  • Creative Suite Master Collection
  • Digital Publishing Suite
  • Product Version: CC
  • Views: 1,496
  • Added: Oct 03, 2011
  • Runtime: 00:59:49
  • Tags: adobe, Print, design, digital publishing, tablet, MAX 2011, advertisement
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