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"ad of the week"

Ad of the Week - Home Depot in Martha Stewart
Ad of the Week - Home Depot in Martha Stewart
DIY home improvement projects and Martha Stewart go hand-in-hand. Therefore, it makes perfect sense for Home Depot to use interactive advertising in Martha Stewart iPad magazine. Home Depot uses Digital Publishing Suite so that the advertisement fits in with the editorial of helpful tips and tricks.
  • InDesign
  • Digital Publishing Suite
  • Product Version: CC
  • Views: 1,346
  • Added: Jun 27, 2013
  • Runtime: 00:02:19
  • Tags: iPad , magazine, paint, Home Depot, ad of the week, advertisement, digital publishing suite, dps, martha stewart, teresa demel
Ad of the Week - Buick in House & Home
Ad of the Week - Buick in House & Home
Buick sponsored a full issue of House and Home magazine. Each ad walks the reader through the Buick shopping experience, from learning about features, trying out colors, viewing videos, and visiting the web page for further learning. By sponsoring a full issue, it can communicate a multifaceted message to readers.
  • InDesign
  • Digital Publishing Suite
  • Product Version: CC
  • Views: 1,048
  • Added: Jun 27, 2013
  • Runtime: 00:03:15
  • Tags: iPad , Buick, DPS, House & Home, Verano, ad of the week, app of the week, digital publishing suite, teresa demel
Ad of the Week - Lexus in Motor Trend
Ad of the Week - Lexus in Motor Trend
Lexus has a series of ads in Motor Trend that drive car enthusiasts through the purchasing funnel. At the beginning of the issue, the ads are videos that introduce the reader to key differentiating features in the car. As readers progress through the magazine, they soon find galleries where they can actively explore all features of the car and ultimately link to the website.
  • InDesign
  • Digital Publishing Suite
  • Product Version: CC
  • Views: 1,729
  • Added: Jun 24, 2013
  • Runtime: 00:02:58
  • Tags: iPad , Advertising, DPS, Digital Publishing Suite, Enform App Suite, Lexus, Motor Trend, car, rich media ads, tablet
Ad of the Week - Blind Barber
Ad of the Week - Blind Barber
Blind Barber has two barberships in New York City and Los Angeles. The interactive advertisements placed in Bullett Magazine allow it to reach an audience of young, hip, urban men. This ad uses Digital Publishing Suite to allow readers to change the hair, mustache, and beard of a model, and see how the different styles change his look.
  • InDesign
  • Digital Publishing Suite
  • Product Version: CC
  • Views: 1,658
  • Added: Jun 19, 2013
  • Runtime: 00:02:21
  • Tags: Blind Barber, Bullett, DPS, Digital Publishing Suite, InDesign, Teresa Demel, ad of the week, app of the week, haircut, scratch off
The advent of the interactive ad (Long)
The advent of the interactive ad (Long)
Wired, Levi's Made & Crafted, Bullett, and Adobe gather to discuss the value of advertising in digital publications. As the only advertising platform that merges the best of print, online, and video, ads in DPS publications allow readers to shop in digital storefronts. View some great ads on Adobe TV: Levi's in Bullett (http://tv.adobe.com/watch/digital-publishing-customer-showcase/ad-of-the-week-levis-in-bullett) and Microsoft Surface in Wired (http://tv.adobe.com/watch/digital-publishing-customer-showcase/ad-of-the-week-microsoft-in-wired/)
  • Views: 264
  • Added: May 30, 2013
  • Runtime: 00:41:30
  • Tags: Adweek, Alex Amado, Ben Starmer, Bullett Media, DPS, Digital Publishing Suite, Howard Mittman, InDesign, Jack Becht, James Cooper
Levi's: The advent of the interactive ad (Short)
Levi's: The advent of the interactive ad (Short)
Wired, Levi's Made & Crafted, Bullett, and Adobe gather to discuss the value of advertising in digital publications. As the only advertising platform that merges the best of print, online, and video, ads in DPS publications allow readers to shop in digital storefronts. Watch the Levi's ad of the week video on Adobe TV: http://tv.adobe.com/watch/digital-publishing-customer-showcase/ad-of-the-week-levis-in-bullett
  • Views: 384
  • Added: May 30, 2013
  • Runtime: 00:01:32
  • Tags: Adweek, Alex Amado, Ben Starmer, Bullett Media, DPS, Digital Publishing Suite, Howard Mittman, InDesign, Jack Becht, James Cooper
Ad of the Week - mashup video
Ad of the Week - mashup video
Instead of an ad of the week video, the DPS team has created a mashup of many great ads built using Digital Publishing Suite. Interactive ads built in Digital Publishing Suite allow readers to play, learn, and shop, deepening brand engagement and purchase intention.
  • InDesign
  • Digital Publishing Suite
  • Product Version: CC
  • Views: 1,817
  • Added: May 14, 2013
  • Runtime: 00:01:43
  • Tags: advertising, play, DPS, Digital Publishing Suite, InDesign, ads, learn, mashup, shop
Ad of the Week: Jaguar in Top Gear
Ad of the Week: Jaguar in Top Gear
Jaguar uses Adobe Digital Publishing Suite to advertise in Top Gear magazine. Advertisers are finding innovative ways to create interactive advertising in digital publications. This ad takes advantage of the tablet’s gyroscope and gives car fans a chance to tilt the tablet back and forth to play with the ad.
  • InDesign
  • Digital Publishing Suite
  • Product Version: CC
  • Views: 2,838
  • Added: Apr 17, 2013
  • Runtime: 00:02:57
  • Tags: DPS, Digital Publishing Suite, html, iPad , App of the Week, Jaguar, Teresa Demel, Top Gear, ad, ad of the week
Ad of the Week: Levi's in Bullett
Ad of the Week: Levi's in Bullett
Levi's uses Digital Publishing Suite to advertise in Bullett magazine on iPad. The advertisements entice Bullett's hip, young audience to interact with the products and learn more about the brand. With compelling uses of scrolling frames and slideshows, readers can "shop" for Levi's products, and ultimately link out to the website to make a purchase.
  • InDesign
  • Digital Publishing Suite
  • Product Version: CC
  • Views: 2,015
  • Added: Apr 13, 2013
  • Runtime: 00:02:50
  • Tags: DPS, Digital Publishing Suite, InDesign, advertising, Levi's, Teresa Demel, ad of the week
Ad of the Week: Microsoft in Wired
Ad of the Week: Microsoft in Wired
Microsoft uses Digital Publishing Suite to build interactive and captivating advertisements for Windows 8 and the Surface. Placed in Wired magazine, the advertising content fits in with the editorial designed for technophiles. In this app of the week video, see how the ads use 360 degree rotation, video, and HTML to capture and hold readers' attention.
  • InDesign
  • Digital Publishing Suite
  • Product Version: CC
  • Views: 1,997
  • Added: Feb 25, 2013
  • Runtime: 00:03:10
  • Tags: Digital Publishing Suite, InDesign, Microsoft, surface, wired, App of the Week, Teresa Demel, Windows 8
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