Martha Stewart Living Omnimedia encompasses the varied publishing, broadcasting, and merchandising enterprises of its founder, Martha Stewart. Rich Fontaine will discuss how Martha Stewart Living is driving the convergence of editorial and commerce and going beyond simply selling subscriptions to delivering a fully integrated shopping experience that drives meaningful incremental revenue.

Martha Stewart Living Omnimedia encompasses the varied publishing, broadcasting, and merchandising enterprises of its founder, Martha Stewart. Rich Fontaine will discuss how Martha Stewart Living is driving the convergence of editorial and commerce and going beyond simply selling subscriptions to delivering a fully integrated shopping experience that drives meaningful incremental revenue.

Learn how to develop and implement an effective sales and retention process for your web agency. If selling solutions is something you need to brush up on, you don't want to miss this session. Join Tim Gentle from the agency Design Experts as he:• Uncovers the importance of documentation in the sales process, from the phone ringing to closing the deal • Provides tips on identifying and qualifying customers • Outlines methods of scoping out the specific requirements of a project• Defines how to create and deliver profitable sales proposals

Join in the fun for one of the most entertaining sessions at MAX, where Adobe worldwide design evangelists compete against each other in a creative cage match. From Photoshop to Illustrator, InDesign to Adobe Muse and Adobe Digital Publishing Suite — there's no telling what amazing tricks and techniques you'll pick up while they attempt to out-do each other.Come cheer on our participants:• Rufus Deuchler: World-renowned designer, author, teacher, and presenter, he's dedicated to helping creative pros bridge the gap between knowledge and application of publishing software programs.• Terry White: He's a best-selling author, fan-favorite presenter, avid photographer, Adobe Certified Expert and Creative Suite Master, with over 30,000 subscribers on his YouTube channel and over 19,000 followers on Twitter. White is a force to be reckoned with!

This is a short video about how to sell Creative Cloud for teams using a new tool called the VIP Reseller Console. The Reseller Console allows you to enroll customers, add new seats, track what has been purchased, and more. This short video shows you how this is done.

An award-winning designer, best-selling author and lecturer talks about typography and the Web.

Better Homes & Gardens, the 4th best selling magazine in the U.S., takes advantage of Enterprise Edition features in Digital Publishing Suite. The custom store allows the publisher to promote back issues and special editions. The custom slots in the navigation bar create a clean user experience. Direct entitlement allows print subscribers easy access to digital issues.

Watch this demo and see how the products in the Digital Marketing Suite works together to deliver more innovative and effective digital campaigns to your clients.

Watch this overview of the Digital Marketing Vision to learn how you can deliver more innovative and effective digital campaigns to your clients.

Colin Fleming describes direct entitlement, a feature exclusive to enterprise customers. Direct entitlement is a way for publishers to sell or extend a digital version of the publication to print subscribers. Colin describes the advantages of direct entitlement, walks through the subscriber sign-in process, and describes how it is set up.