Here are some highlights of the day. From panel discussion to next category and more.

See an overview of all the comprehensive content direct from Adobe at IBC, from customers to partners, the booth to live events, its all here.

With the launch of Production Premium CS6, continual updates to Premiere Pro, and now the reveal of Adobe Anywhere for video, Adobe is working to bring collaboration without boundaries to post production teams worldwide.

Adobe team members and clients discuss Project Primetime, a unified video platform that helps you achieve broadcast audience reach, lower operating costs, and boost revenue from ad sales. In this video learn more about the platform as well as how its addressing the needs of the marketplace.

Recap of the IBC events and partnerships.

New Products, Promotions & Partnerships from Adobe at IBC 2012.

We're excited to be a sponsor at the Cannes Lions Advertising festival this year again. With a lineup of great activities throughout the week (adobe.com/go/cannes), we've got lots to share each day! Here's a recap of day 2, which included our panel, "Is data killing creativity?"

We're excited to be a sponsor at the Cannes Lions Advertising festival this year again. With a lineup of great activities throughout the week (adobe.com/go/cannes), we've got lots to share each day! Here's a recap of day 1, which included the kickoff of the festival with an Adobe sponsored cocktail and great conversations with attendees on data and creativity, Then and Now.

Joel Geraci and Ian Campbell recap Adobe MAX from an Acrobat perspective.