At the 2013 Hatch Digital Forum for Blue Cross Blue Shield, our Mike Jackson discusses digital strategy for health payers with Brian Solis, principal analyst at the Altimeter Group.

Convert browsers into buyers through in-app merchandising. Pique readers’ interest with selected free articles and encourage them to pay for premium content with upsell prompts as they navigate from free article to other articles in the publication. Learn more on the Adobe DPS Help Site: http://helpx.adobe.com/content/help/en/digital-publishing-suite/help/whats-new-release.html

Transferring Creative Energy One Breath At A Time" is the story of 5 youth from East Palo Alto who have identified a gift or talent they possess. Collectively, they have chosen to share these gifts and talents by joining together and defining themselves as the EPA Poets. Using Art, Spoken Word, Music, Photography and Basketball, they demonstrate the power and ease of transferring creative energy amongst each other and are committed to paying it forward in their community.

Last year I created a short slideshow (The Red Thread), of the images that I took with my mobile phone. I found it to be a enjoyable way to look back at the year and reflect upon the places that I’ve gone, the people I’ve met and the things that I was paying attention to. So, I decided to do it again this year and here it is - Moments Alone. I’m sure that the images will mean more to me than they do to you, but I would encourage you to create a collection of your own images and look at them as a complete body of work for the year.

Master the Animate timeline and you master Animate. In this lesson we'll dive deep into the Animate timeline, paying particular attention to transition strips, keyframes, managing the timeline, and adding eases. You'll also learn how to change the timeline units from milliseconds to a more manageable increment.

In this episode, health plan executives discuss digital strategy in the new market landscape.

Todd Greenbaum, Senior Product Manager Adobe Pass, shows how Adobe’s newest hosted service, Adobe Pass, allows Pay TV companies as well as programmers to bring “TV Everywhere” to their customers across virtually any device.

Directed and produced by Maria Centeno from the Boys & Girls Club of East Palo Alto, California. Maria explains how we should all be paying attention to what's happening around us.

Explore how video players developed with Open Source Media Framework (OSMF) can be customized with ActionScript APIs and plug-ins. Learn how to integrate video with external media service providers including advertising, analytics, CDNs, and more. Led by OSMF engineers, this session will be a full deep dive on developing OSMF plug-ins to integrate robust media and video experiences that use delivery methods from HTTP through RTMP to reach the most people.