How to use Adobe Social App Builder functionality to create Facebook apps that call your community into action. Watch Jeff Jordan show how easy it is to create a sweepstakes app from the built-in templates.

Adobe Social combines the social marketing stack into a single workflow. Watch Jeff Jordan, product manager, demo various aspects such as app builder and moderation.

Watch how Adobe Social shows how social media is driving people to your company's web site and interact with your business. The Social Intelligence area shows the conversations and who is talking, so you can determine social influencers. Using Adobe Social with the full Adobe Digital Marketing Suite, you can use see how social media mentions and conversations affect revenue.

Part two of the presentation from Jeremiah Owyang of Altimeter Group about the 7 types of social data companies can track and measure.

Part one of the presentation from Jeremiah Owyang of Altimeter Group about the 7 types of social data companies can track and measure.

John Yi and Marianne Llewellyn present on how businesses succeed when connecting with fans and followers, and how best to analyze and measure those relationships.

The measurement tool in Photoshop CS5 Extended can accurately measure distance, area and angels in your image but did you know that you can customize the scale that you measure? Colin will show you have to use these tools and accurately measure the height of our stand-in criminal Karl Miller. Also covered will be out to print our 1:1 so that measurements can be taken from printed outputs.

Learn how to plan, calculate, and measure customer value and business ROI in order to maximize return from multichannel solutions for customer experience management. While focusing on the key returns from customer experience efforts, this session will also provide best practices for planning, prioritizing, and measuring your customer experience projects. We’ll provide examples of customer value and business returns from CEM projects to illustrate ways to balance the needs of the customer with the needs of the business.

See how to engage customers with content through social media, websites, smartphones, and tablets, whenever or wherever it is convenient to them. Learn how to combine physical and virtual events to create relevant experiences that connect with diverse audiences and then measure the impact on enrollment. Hear how Murdoch University uses these techniques with Adobe Online Marketing Suite to engage potential students and lead them to enroll in university programs that produce additional tuition revenue.

Kim Hann of Adobe partner 2DataFish talks about developing RoI models for her clients' online business with Adobe digital marketing technology "We've seen tests where we've had uplift of over 100%, in real dollar terms, in traffic terms. And that has been amazing."

Brad Arkin, Adobe's Director of Product Security, talks about the defense-in-depth best practices we have taken with Adobe Acrobat XI and Adobe Reader XI, including the latest application security measures implemented within the software.

Turn your productions into $$ by understanding who is accessing your content, whether they are referring it to friends, and what they are saying about it in social communities. Adobe's Online Marketing technologies combine your art with the science of optimized marketing. Join this engaging session to learn more!

With 150 channels and more than 300 interactive properties, MTV Networks doesn't just reflect popular culture—they shape it. Using the measurement capabilities of the Adobe Online Marketing Suite, powered by Omniture technology, MTV Networks can now successfully measure interactions and optimize the experience users have so they can serve up the most relevant and profitable content to fans around the globe.

Learn how to extend the value of your Flash technology–based applications with measurement and optimization. This session will demonstrate and provide strategies for adding measurement, testing, and targeting for optimized user experiences within your apps. Products to be used in this presentation include Adobe SiteCatalyst, Test&Target, Flash Professional, and Scene7.

Learn about one company’s migration from Java thick client applications to rich Internet applications for powering their government customer's mission-critical workflow. This session will explore migrating complex enterprise applications from Java to Flex as well as building and deploying some of the most high-profile applications in ongoing military operations around the world today using Adobe RIA technologies. You'll find out how Intelligent Software Solutions has developed and deployed a large enterprise RIA system to support the ability to measure the success of stabilization and reconstruction in Iraq and Afghanistan.

Learn how to track video and interactive content using Adobe SiteCatalyst, Adobe Flash Professional, and Open Source Media Framework in order to effectively measure your video's business impact.

Hear how focusing on user experience can improve the value of the enterprise applications you deliver. Also learn about architectural changes in the next release of Adobe LiveCycle Enterprise Suite as well as new features in servers, client runtimes, and tools that will allow you to build, deploy, and measure excellent customer experiences.

Change unit of measure inside an InDesign document.

Former Adobe Flex SDK team member Chet Haase demonstrates techniques of measuring the performance of animations, and shows how the performance of effects, render events, and the SWF frame rate relate to each other.

This session analyzes the various browser components that contribute to Ajax performance, the methodology to measure the performance of end-user scenarios & finally the changes we have made across the IE sub-systems to improve performance in IE8.

Viewer has a mysterious problem with the text tool in Photoshop. Kush thinks it is just a matter of understanding the unit for measuring font size, points.

Join Stephen Hammond and Karl Rainhold, experts from Omniture, the market leader in analytics, as they discuss analytics for RIAs and how they compare to analytics for traditional websites.