Learn tips and tricks from the experts for developing mobile video applications that will deliver the best performance for the lowest deployment costs. Using Adobe Flash Media Server, Flash Player, and HTML5, you can reach virtually any device using HTTP Dynamic Streaming, P2P multicast, and HLS streaming for Apple devices such as iPad 2.

W3Conversions' Stephanie (Sullivan) Rewis lays down the ground rules for video and HTML5 in a four-part series. First, she provides a crash course on how to think about HTML5 when delivering video and dynamic content for the web.

Learn how Adobe innovation will continue to drive technology to increase quality, protection, and reach, helping you expand your business using video across devices that support Flash technology. This session will provide an introduction to new Adobe Flash Media Server 4, Open Source Media Framework, Adobe Flash Access, Adobe Flash Player, HTTP Dynamic Streaming, H.264, multicast, and P2P — where we are now and where we're going next. During the session, we'll share some of the brilliant video experiences Adobe customers have created.

Learn how to stream video and audio over HTTP networks with HTTP Dynamic Streaming and Adobe Flash Player 10.1, helping you lower costs and reach a wider audience with your video content. This session will step you through the workflows for encoding, packaging, protecting, and delivering video using the Open Source Media Framework. Discover techniques to optimize the F4F file format, tweak the F4F file packager and live packager, and apply DRM with Adobe Flash Access 2. Learn how to set up your own HTTP Origin using Apache to work with popular content delivery networks.

Learn how to create amazing H.264 video that performs well on large and small screens from one of the industry masters of encoding for H.264 video. The session will begin by discussing the fundamentals of encoding H.264 for Flash and cover encoding profiles, buffering techniques, hardware acceleration, and optimizing H.264 for mobile screens. The session will review Adobe's recommendations for video encoding for HTTP Dynamic Streaming and how you can make your video look great.

In this session you'll learn how video can be one of the most engaging components in Rich Media Advertising. We'll discuss how to: use multiple videos in standard or HD format leveraging Dynamic Streaming; record your own video with a webcam and send it to email or a smartphone; post videos on Facebook; play a 3D multiplayer game using Papervision and Flash Media Interactive Server; and go mobile with your campaigns. We'll show examples of real rich media campaigns from top advertisers, discuss the technologies powering the creative, and try to dispel all the myths around the limitations of video ads.

Learn about this new feature in Flash Player 10.1 that gives content creators, developers, and publishers more choice in high quality media delivery while maintaining the reach of the Flash Platform.  HTTP Dynamic Streaming enables leveraging existing caching infrastructures (CDN’s, ISP’s, office caching, home networking) and provides tools to integrate adaptive streaming into encoding workflows.  Come here how you can use this new feature for both live and video on demand plus options for content protection using Flash Access.

Learn how to use the Adobe Flash Media Server Family of tools and technologies to create high-definition media experiences. Master the workflow from live encoding to creating a media player using Open Source Media Framework, leveraging Flash Media Server and Dynamic Streaming to create the highest possible quality for the end user and Flash Access for content protection. This session will also introduce you to the experiences of some key customers driving high quality experiences online today that draw audiences from around the world.

Learn how DirecTV and Limelight Networks are leveraging HTTP Dynamic Streaming to reach more viewers around the globe.

This expert-driven deep dive will demonstrate how to get the best quality from your H.264 encoding and publishing online with the Adobe Flash Platform. Topics will include encoding parameters, analysis, resolutions, dynamic streaming, filtering and benefits of hardware acceleration. Wrap all this up into an encoding strategy that will bring you closer to HD video on the web.