Video games are more than 40 years old, and we are starting to see repeated patterns of audience engagement. We'll show how the time between success reinforcement and the size of an audience have been linked for nearly the last 40 years. Hear from Richard Hileman, Electronic Arts chief creative director, as we explore:• How today's mobile, tablet, social, web, and console games, and new platforms like Connected TV, reflect the link between success reinforcement and audience size• How the complexity of the controller and the game serves as an audience filter over time, by impacting the learning curve of the game • How web-based platforms, combined with innovations in controlling games, can significantly boost the size of the game-playing audience

Join the Amazon Web Services team as they discuss multiscreen video, by applying the power of the Cloud to achieve “Content Anytime, Anywhere, on Any Device.” This session will address strategies for taming this complexity at scale by leveraging cloud based solutions. Topics include:• high speed content ingest• tiered scalable storage• elastic compute/processing• monitoring and analytics• monetization• global distribution• security

Many of us have been frustrated by how "slippery" the positioning of anchored frames can be in Word. FrameMaker 11 provides considerably more control. This video starts out with a bang, showing how you can easily generate a table of parts, views or animations (with auto-hypertext links) to a 3D graphics. The published PDF output provides an attractive, guided user experience. Discover how FrameMaker 11's new Object Styles allow you to name, then globally update the appearance or positioning of both anchored frames and graphic objects. Hotspots also allow you to create a link between a zone of a graphic and related text.

Although Word has a loose equivalent to user variables, this features is far easier and more straight-forward in FrameMaker 11. Unlike Word, no macros or arcane program strings are required. User variables are ideal for product names, company locations, designated staff members ... anything that is likely to change in your document. Simple actions allow you to globally update not only the content of variables, but their appearance as well. You can combine this feature with conditional text control, which allows you to swiftly "show" or "hide" different sections of text, tables or entire graphics that are associated with a certain version of your documentation. This allows a single set of source files to produce multiple versions of your documentation for various customers or internal content consumers. These features can be invoked with simple keyboard shortcuts while authoring, and you can import their values and setting from one document into an entire book!

How many times have you had to correct random numbering "mishaps" within nested lists and autonumbered headings in Word? With FrameMaker 11, this drudgering becomes a thing of the past with what most users describe as "bullet proof" mixed numbering. Many also describe it as "easy." The autonumber setting in paragraphs is completely unaffected by page breaks, and FrameMaker has no section breaks. With FrameMaker 11, you aren't limited to a certain number of nested list levels. You can also mix multi-numbered prefix stings in any fashion you wish. When it comes to text prefixes (like "Table X.X" or "Figure X.X"), you have complete control over wording and formatting. Warning: once you use this feature in FrameMaker 11, there's no turning back.

With FrameMaker 11 and you forget about section breaks to segregate landscape pages (which can easily affect numbered headings in Word.) Simple master pages control page layout in FrameMaker, swiftly reshaping columns, background logos, and page orientation. In FrameMaker 11, not only can you instantly insert a landscape page that is disconnected from other pages; you can even change any page to landscape orientation and permit adjacent page content to pagination through it! Discover the joys instantly changing page appearance and orientation with one action. Page layout may be swiftly imported from other documents to save even more time.

Word's style catalogs don't obviously segregate text styles from paragraph styles. FrameMaker 11 provides simple, logical catalogs for paragraphs, character styles, table styles and even graphic object styles. In FrameMaker 11, not only can you globally update headings, lists and emphasized text, you can even change all instances of named tables, labeled anchored frames or graphic objects! This allows you a level of formatting control and document consistency amongst multiple authors you could have only dreamed of with Word. Warning: once you use these tools, there is no turning back.

Unlike Word, FrameMaker 11 has page headers and footers that are not limited to the top/bottom margin of the page. FrameMaker master pages allow simple actions to created rotated running headers or footers in the Left/Right page margins, or "anywhere" on the page. Headers and Footers are created with logical system variables that ensure that "file name" or other metadata will update automatically when source information is changed.

FrameMaker 11 has the unique ability to customize cross-reference formats, which use simple building blocks to display anything from page numbers, Figure Titles, to numbered prefixes and preceding Chapter or Section Titles. In cases where Word requires multiple clicks and links to targets, plus manual entry of text, FrameMaker 11 let's you "have it all" in just one mouse click.

FrameMaker 11 has a paragraph property that will allow headings to automatically position themselves in outer margins of pages. Retagging the para with a different style will restore normal position within the flow. Unlike Word, you do not need to resort to boxed text, anchored frames, or multi-step workarounds with section breaks.