Condé Nast is home to some of the world’s most celebrated media brands. In the United States, Condé Nast publishes 18 consumer magazines, four business-to business publications, 27 websites, and more than 50 apps for mobile and tablet devices, all of which define excellence in their categories. Chris Reynolds and Sean Bumgarner team up to explore how Condé Nast uses data and customer input to drive optimized editorial and design decisions, critical business insights and expanded revenue opportunities. Learn how and why analytics captured through Digital Publishing Suite enables Condé Nast to make accurate and strategic business assessments for greater competitive advantage.

Condé Nast is home to some of the world’s most celebrated media brands. In the United States, Condé Nast publishes 18 consumer magazines, four business-to business publications, 27 websites, and more than 50 apps for mobile and tablet devices, all of which define excellence in their categories. Chris Reynolds and Sean Bumgarner team up to explore how Condé Nast uses data and customer input to drive optimized editorial and design decisions, critical business insights and expanded revenue opportunities. Learn how and why analytics captured through Digital Publishing Suite enables Condé Nast to make accurate and strategic business assessments for greater competitive advantage.

Learn how the automobile manufacturer Renault brings its brand to life on tablets through an immersive app featuring its new urban crossover vehicle, Captur. Through video, audio and interactivity in the app, Renault not only engages consumers with its products and brand - but also tells the story of how Captur went from "concept to reality."

Learn how the automobile manufacturer Renault brings its brand to life on tablets through an immersive app featuring its new urban crossover vehicle, Captur. Through video, audio and interactivity in the app, Renault not only engages consumers with its products and brand - but also tells the story of how Captur went from "concept to reality."

Hear Mark DuBois, Adobe Education Leader, tell his story about how he uses his own websites to enhance teaching and learning, as well as for building his personal brand. This segment is part of the free online professional development workshop, "Build Your Brand: Create a Website Without Writing Code" available on the Adobe Education Exchange.

Use this tutorial by Adobe Education Leader, Nicole Dalesio, to help you create your social media profile picture with Photoshop. This segment is part of the free online professional development workshop, "Build Your Brand: Twitter & You" available on the Adobe Education Exchange.

Learn many of the tips and tricks to using Twitter from classroom teacher and Adobe Education Leader, Nicole Dalesio. This segment is part of the free online professional development workshop, "Build Your Brand: Twitter & You" available on the Adobe Education Exchange.

Learn the basics for getting up and running on Twitter from Nicole Dalesio, Adobe Education Leader. This segment is part of the free online professional development workshop, "Build Your Brand: Twitter & You" available on the Adobe Education Exchange.

Hear Adobe Education Leader, Nicole Dalesio, share her experience using Twitter and other social media to build her brand while growing her personal learning network. This segment is part of the free online professional development workshop, "Build Your Brand: Twitter & You" available on the Adobe Education Exchange.

Hear Cathryn Posey, Social Media Strategist for Adobe, suggest best practices for educators using social media to build their personal brand. This segment is part of the free online professional development workshop, "Build Your Brand: Getting Up & Running with Social Media" available on the Adobe Education Exchange.

This brief interview with Cathryn Posey, Social Media Strategist for Adobe, highlights the value of social media for educators. This segment is part of the free online professional development workshop, "Build Your Brand: Getting Up & Running with Social Media" available on the Adobe Education Exchange.

Hear Nicole Dalesio, Adobe Education Leader, tell her story about how she uses social media. This segment is part of the free online professional development workshop, "Build Your Brand: Getting Up & Running with Social Media" available on the Adobe Education Exchange.

Hear Cathryn Posey, Social Media Strategist for Adobe, suggest how educators can get started in building their personal brand. This segment is part of the free online professional development workshop, "Build Your Brand: Getting Started" available on the Adobe Education Exchange.

In this brief interview with Cathryn Posey, Social Media Strategist for Adobe, Cathryn discusses what it means to build a personal brand and the benefits for educators. This segment is part of the free online professional development workshop, "Build Your Brand: Getting Started" available on the Adobe Education Exchange.

Adobe Education Leader and classroom teacher Nicole Dalesio discusses how she has built her brand as an educator and the many benefits she had enjoyed as a result. This segment is part of the free online professional development workshop, "Build Your Brand: Getting Started" available on the Adobe Education Exchange.

Instead of an ad of the week video, the DPS team has created a mashup of many great ads built using Digital Publishing Suite. Interactive ads built in Digital Publishing Suite allow readers to play, learn, and shop, deepening brand engagement and purchase intention.

Maybe you've heard about Adobe's Creative Cloud, but you still aren't sure what it is. This short video will explain. 

When designer qubibi gets his hands on Adobe Creative Cloud, the web suddenly looks brand-new.

This video highlights Adobe's video for the new Creative Cloud by profiling Red Antler, an agency, and Chuck Anderson, a photographer and illustrator.

Join Stephen Gates, Vice President and Creative Director of Global Brand Design at Starwood Hotels and Resorts, and Stephen Santiago, Director of Mobile & API at Starwood Hotels and Resorts, to learn the design and development secrets behind building Starwood's mobile roadmap. See how Starwood continues to launch award-winning, multiplatform mobile apps and mobile websites.The session will cover:• How to create a successful roadmap for mobile apps and mobile websites• Techniques for getting buy-in on your mobile roadmap at your company• Design and development insights learned from creating complex iOS and Android apps for smartphones and tablets, including the creation of Starwood's pioneering state-aware UI design concept• Insights learned from Starwood's work to completely redesign its mobile websites for nine brands in nine languages

Learn strategies and best practices from top corporations and agencies for driving customer and employee engagement through digital publications on tablets and smartphones. View examples of compelling brand loyalty, merchandising, customer communications, sales enablement, and retail catalog applications. Advertising and marketing experts will share insights on how to:• Generate brand awareness and deepen customer loyalty through engaging applications • Engage employees, sales staff, and other internal stakeholders through privately published apps• Use insights from deep analytics to deliver content that encourages customers and employees to engage with your brand and content

Explore the workflow of designing for the exciting world of the fashion and sports industries. By viewing the work Vasava has done for several international brands, you'll gain insight into the agency's unique creative process that has resulted in gorgeous, energetic, and highly recognizable graphics and illustrations. In this session, Enric Godes and Bruno Selles will cover:• How to communicate key concepts in sports imagery: performance, technology, style, and treatments• Graphic trends applied in design and communication for the fashion and luxury industry• Insights gained while designing for clients such as LVMH, Nike, Diesel, Jay-Z, GE, Cisco, and more

Bring new customers to your brand and extend the reach of your publication by embedding it on your Web site. Include surrounding design elements that convey a consistent, on-message and branded experience for your customers. Learn more on the Adobe DPS Help Site: http://helpx.adobe.com/content/help/en/digital-publishing-suite/help/whats-new-release.html

Levi's uses Digital Publishing Suite to advertise in Bullett magazine on iPad. The advertisements entice Bullett's hip, young audience to interact with the products and learn more about the brand. With compelling uses of scrolling frames and slideshows, readers can "shop" for Levi's products, and ultimately link out to the website to make a purchase.

The Renault Captur has built a brand engagement iPad app using Adobe Digital Publishing Suite. The app uses engaging slideshows, images, and video to illustrate details of the car, showcase the design process from concept to reality, and communicate its consumer lifestyle message.

Brands everywhere are wrestling with the best ways to balance the pressures of consumer expectations and business demands as they prepare to move fully into digital. John Mellor, VP of Strategy for Digital Marketing, is joined onstage by Felix Baumgartner and several trailblazers who are leading the way in digital marketing to discuss why it’s time to take theleap—and why you don’t have to do it alone.

Watch 5 marketing experts debate if marketing is B.S. They discuss Twitter and Facebook, what influence really is, and why brands need to rely on a complete marketing mix. The panel is moderated by Todd Wasserman (Mashable business editor) and includes B.J. Mendelson (author), Thor Muller (co-founder of Get Satisfaction), Christian Waitzinger (executive creative director, SapientNitro) and Jeff Feldman (director of strategy, Adobe).

In order to create the kinds of individualized digital experiences that drive consumers to act, brands have to understand how to optimize the few moments between an action – a click, a tap, a swipe – and an experience. Join Brad Rencher, Adobe’s SVP & GM of Digital Marketing, and special guests as we illustrate how Adobe’s solutions are bringing together the four key components of the last millisecond for brands and consumers.

Learn how to use Premiere Pro to create engaging videos for a band. Made by students from the campus movie fest distinguished film makers network.

Learn how to help a band standout by using the power of InDesign to create backstage passes. Made by students from the campus movie fest distinguished film makers network.

See how the Boston Globe launched a responsive web design and development on a large scale. The teams at Upstatement and Filament Group created a superb experience across multiple devices and browsers. With Adobe's design and web tools they reinvented a venerated newspaper brand and experience on BostonGlobe.com

CMO.com’s roving chief marketer, Steve Cook, caught up with Jez Frampton, Global CEO of Interbrand, at the recent Advertising Week Experience in New York City. Here’s what transpired.

CMO.com’s roving chief marketer, Steven Cook, caught up with IAB's Peter Minnium, Head of Digital Brand Initiatives, and David Doty, Executive Vice President & Chief Marketing Officer at the recent Advertising Week Experience in New York City. Here’s what transpired.

If Facebook users don't love ads, how should advertisers approach social media? What is the opportunity there for brands?

40 years of boardshorts, surfer style and beaches make Australian fashion label a design icon. Boardshort designer Tom Purbric, photographer Chris Carey and Digital manager Aaron Cardwell talk about the inspiration behind their brand vision, and how they bring it to life with Adobe digital media solutions.

So many of us are on social networks, following our favorite brands and companies. We know what we get out of it (offers, coupons and news), but what do the companies get out of it? Adobe Social can help prove the value of social media.

Showcase your personal brand in the classroom. View this quick tutorial to discover how InDesign can help you create an amazing presentation.

The New Yorker uses Digital Publishing Suite to drive its mobile strategy, extending its high value print assets to tablet and smartphone platforms. Digital Publishing Suite allows The New Yorker to innovate without sacrificing layout and design, providing quality that readers and advertisers expect from such a high quality brand.

Learn how to create your own personal brand, starting with the key component of a personal brand: your logo. With Adobe Illustrator, you can create a logo that matches your interests and expertise. Utilize the example logo assets provided to follow along with this tutorial and create your own logo.

Learn how to utilize your logo and create a business card in Adobe InDesign to use when networking and searching for employers, clients, or graduate schools. Utilize the example business card assets and template provided to follow along with this tutorial and create your own business card.

Learn how to extend your personal brand and use Adobe InDesign to create a poster to promote your work, an event you're planning, or a service you provide. Utilize the example poster assets provided to follow along with this tutorial and create your own poster.

Learn how to customize a PDF Portfolio to visually align it with your personal brand and create a comprehensive suite of branded materials to showcase the work that you have done. Utilize the example assets to follow along with this tutorial and customize your own PDF Portfolio.

Discover how to use a web portfolio to showcase your work, communicate about yourself to potential employers, clients, and graduate schools, and raise your profile on the Internet. Start by learning about the basics of creating a wireframe and site design in Adobe Fireworks. Utilize the example web portfolio assets provided and other Adobe TV tutorials to create your own web portfolio.

Learn the basics of setting up a web site in Adobe Dreamweaver, creating a new web document, and using CSS to layout your web portfolio. Utilize the example web portfolio assets provided and other Adobe TV tutorials to setup and layout your own web portfolio.

Add content - images, text, and navigation - to a web portfolio to display your work in an engaging way. Learn the basics of adding content on a web page and utilize the example web portfolio assets provided and other Adobe TV tutorials to add content to your own web portfolio.

Learn how to spread the word about your web portfolio by adding social media and optimizing your portfolio for search engines to find you. Then publish your portfolio and make sure to keep it fresh with new content that promotes the work you're doing. Utilize the example web portfolio assets to finish and publish your own web portfolio.

Discover how you can display your work in beautiful ways with Adobe InDesign CS6. Learn how to start creating a portfolio for print and prepare to adapt your portfolio for PDF, interactive PDF, and the iPad. Utilize the example portfolio assets to begin creating your own portfolio.

Learn how to start adding your work to your InDesign CS6 portfolio and work with graphics, images, and text. Add pages and create master pages until you have a portfolio that presents all your work in a visually engaging format. Utilize the example portfolio assets provided to follow along with this tutorials and create your own portfolio.

Learn how to prepare your InDesign portfolio for print publication and export a PDF. Add interactive elements like transitions, buttons, and audio and video and create an interactive PDF. Utilize the example portfolio assets provided to follow along with this tutorial and create your own portfolio

Learn how to use the Adobe Digital Publishing Suite to create a folio and publish your portfolio from InDesign to the iPad. Utilize the example portfolio assets provided to follow along with this tutorial and publish your own iPad portfolio application. For more information about the DPS service, visit http://digitalpublishing.acrobat.com.

Use alternate layouts and liquid layout rules to optimize your portfolio for the vertical and horizontal orientations on the iPad. Learn about the Adobe Digital Publishing Suite workflow and how to prepare your portfolio for the iPad. Utilize the example portfolio assets provided to follow along with this tutorial and create your own iPad portfolio application.

A cocktail-style celebration at the AIGA National Design Center Gallery on 5th Avenue in New York City. Attendees were encouraged to get hands on with the new features in CS6 and Creative Cloud. They were able to sketch a design using Adobe Ideas on the iPad. The sketches were then sent (by syncing to Creative Cloud) to a panel of designers (3 designers from Coach Brands, and 1 from Limited Brands) who used the new pattern creation tools in Illustrator CS6 to turn the sketches into repeating patterns which we will then be printed on a custom messenger bag. We’ll be sending each attendee who participated their very own unique messenger bag in a few weeks.

NAPP Instructor RC Concepcion goes over the brand new features of video in Photoshop CS6. Video has been vastly improved in this new version - making it very possible (and very easy) to make a great video from start to finish in Photoshop.

Napp Instructor Pete Collins goes over the brand new features of Photoshop CS6 - the blur gallery. From selectively blurring an area to creating tilt-shift effects, these tools will be a great creative tool for photographers.

Letterhead is fundamental for branding, in this video we will build one from scratch, complete with guides, logo, and contact text. When finished, the letterhead will be saved as an InDesign template for reuse.

Part two of the presentation from Jeremiah Owyang of Altimeter Group about the 7 types of social data companies can track and measure.

Part one of the presentation from Jeremiah Owyang of Altimeter Group about the 7 types of social data companies can track and measure.

Part two of the presentation from Susan Etlinger of Altimeter Group about how to pull ROI from social media metrics.

Part one of the presentation from Susan Etlinger of Altimeter Group about how to pull ROI from social media metrics.

John Yi and Marianne Llewellyn present on how businesses succeed when connecting with fans and followers, and how best to analyze and measure those relationships.

Ann Lewnes, SVP of Global Marketing at Adobe, discusses Social media and brands, why data is important and how "marketing is the new finance"

Adobe hosted the first day of Social Media Week 2012 with the focus on data, analytics and ROI. See what some attendees had to say about the day.

Publishing is changing, but quality typography, colour choices and layout skills still differentiate leaders. We're at the cusp of the next revolution in design and layout, and this master class will help you harness the revolution, as well as create your vision across multiple formats from traditional print to brand-new tablets. Expect not just mere how-tos, but elements and techniques that will raise your productivity to new heights and allow you to design like never before.

Publishing is changing, but quality typography, colour choices and layout skills still differentiate leaders. We're at the cusp of the next revolution in design and layout, and this master class will help you harness the revolution, as well as create your vision across multiple formats from traditional print to brand-new tablets. Expect not just mere how-tos, but elements and techniques that will raise your productivity to new heights and allow you to design like never before.

See how the nine brands managed by Starwood Hotels and Resorts, including W Hotels, Westin, Le Meridien, Sheraton, and St. Regis, use Adobe's design tools to redefine digital branding. Join us for an informative session, and be prepared to rethink how you build your brand on the web, mobile devices, and beyond.

Learn how tablet publications are reinventing the brand advertising paradigm by blending the design fidelity and expression of a print advertisement with interactivity that captivates readers. Brand advertisers to date have grappled with templatized, commoditized web design offering limited brand expression — but now digital publications allow an immersive experience that drives not only consumer engagement, but also business results. You'll hear from a leading brand advertiser how digital marketers and ad agencies can leverage this greater engagement with readers. Publishers and advertisers alike will be inspired about adding more avenues for readers to communicate and connect.

Branding agency 160over90 is using Adobe Digital Publishing Suite and Adobe InDesign CS5.5 software to bring the sights and sounds of higher education to the iPad. Check out the video to see how.

Get an overview of how Full Sail University is training the next generation of designers to communicate in every medium possible, using Adobe Master Collection software. Designing for 3D, motion graphics and video are taught alongside of traditional design topics such as color theory and branding, making understanding and evaluating workflow a critical part of the curriculum.

With the explosive adoption of connected devices and growing consumer demand for richer Internet content, content publishers today face greater challenges than ever to deliver consistent branded experiences across different browsers, operating systems, and devices. Watch this NAB session to see why leading companies such as EPIX and CNET choose the Flash Platform as the most efficient way to create, optimize and deliver high-quality online video experiences consistently across a variety of desktop, smartphones, tablets, and smart TVs.

Global integrated agancy builds active brands with the ultimate toolset.

Discover how to specify design elements for your PDF Portfolio, such as layouts, visual themes, color and more in Acrobat X Pro. You can use the pre-installed design tools and options, or customize your PDF Portfolio to include other features or to maintain a specific brand identity for your document collections.

See why brand advertisers are excited about new advertising formats enabled by digital magazines. Learn how the digital edition of Martha Stewart Living increased brand awareness for advertisers by combining engaging interactivity, immersive editorial and actionable analytics.

Day CQ5 Digital Asset Management (CQ5 DAM) is an enterprise platform for your global branding outreach with collaborative features. This episode shows the different digital assets upload possibilities, metadata and tagging support as well as publishing digital assets using Asset Shares.

Day CQ5 Digital Asset Management (CQ5 DAM) is an enterprise platform for your global branding outreach with collaborative features. This episode shows the different digital assets upload possibilities, metadata and tagging support as well as publishing digital assets using Asset Shares.

Born and raised in New Zealand, Rebecca Taylor embarked on the beginning of her dazzling fashion career with only $600 in her pocket. Now a New York City fashion icon, she dresses the likes of Sarah Jessica Parker and Cameron Diaz. Her delightful attention to detail and sexy but sweet style have turned her into an internationally recognized brand.

Online, your portfolio is all you've got to mediate your talent. Get essential ingredients, quick steps, check list, do's and dont's to help self-promote efficiently and kick your butt into gear to build a strong presence that brings in the money.

Discover how Adobe AIR offers an exciting new way to engage customers with innovative, branded applications on the desktop.

Adobe Beginner Classes takes you from nothing to a finished broadcast slate in 24 minutes? Yes. Along the way, you'll learn about compound blur, shape layers, repeaters and more. Sounds like fun right? Then come on down!

Discover how a leading Digital agency combines strategy, creative, technology, and innovation to extend brand engagement across multiple devices. AgencyNet will take the attendees through the multi-screen paradigm showcasing how each device delivers...

Discover the brand new Smart Brush tool. This tool makes it easier than ever to apply an adjustment to an area in an image in just one step.

Join Lee Brimelow as he discusses how Adobe AIR allows companies to extend their branding to the desktop, where they can have a persistent connection to their users.

Join Ken Martin and learn the principles behind building brand experiences that engage, excite, inform, and entertain. This session will discuss how to express brand emotion and communicate brand character through words, tonality, and physiology.

Join Simone Legno, tokidoki cofounder and world-renowned illustrator as he discusses his journey from freelance creative to chief creative of a global lifestyle brand based entirely on vector-based art.

Join Greg Dierickse as he shares the latest release of EMC Documentum which includes a new interface to work with media assets built on Adobe Flex technology.

Discover how brand application company Teknision used Adobe AIR to improve and expand users desktop experience of the Finetune music service.

What came first, CS3 or the box? Kush tries to resolve this chicken-and-egg situation using clues from people who designed them.

Debbie Millman inteviews celebrated graphic designer and brand enhancer, Alan Dye, whose experience includes working for prominent brand agencies, such as Landor Associates and Ogilvy & Mather.

Find out how playfulness drives design for interactive branding company, Juxt, who shows their character-based online consumer experience that includes a game for kids.

Find out what inspires the team at interactive design and branding agency Flying Machine, and see how Adobe Creative Suite fits into their creative process.