At our Digital Marketing meetup in London a few weeks ago, we got talking to our community about the value of social media for businesses - from measuring ROI to developing a strategy. Check out what they had to say (and see if you can spot yourself!).
Learn more about Adobe Social: http://adobe.ly/LikeSocial
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Product Version: CC
Views: 789
Added: Sep 06, 2012
Runtime: 00:03:25
Tags:
Social Media
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Adobe Digital Marketing
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Adobe Social
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Social Media Marketing
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Social Media ROI
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Social ROI
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Social Value
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Social for Business
Watch how Adobe Social shows how social media is driving people to your company's web site and interact with your business. The Social Intelligence area shows the conversations and who is talking, so you can determine social influencers. Using Adobe Social with the full Adobe Digital Marketing Suite, you can use see how social media mentions and conversations affect revenue.
Products covered:
Product Version: CC
Views: 814
Added: Sep 05, 2012
Runtime: 00:03:38
Tags:
Facebook
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ROI
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Social Media
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Twitter
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marketing
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Context Optional
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Digital Marketing Suite
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Social Value
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blogs
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digital marketers
Adobe Social combines the social marketing stack into a single workflow. Watch Jeff Jordan, product manager, demo various aspects such as app builder and moderation.
Products covered:
Product Version: CC
Views: 3,667
Added: Sep 05, 2012
Runtime: 00:04:02
Tags:
Facebook
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ROI
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Social Media
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Twitter
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database
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marketing
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Context Optional
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Digital Marketing Suite
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Social Value
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blogs
How to use Adobe Social App Builder functionality to create Facebook apps that call your community into action. Watch Jeff Jordan show how easy it is to create a sweepstakes app from the built-in templates.
Products covered:
Product Version: CC
Views: 2,021
Added: Sep 05, 2012
Runtime: 00:02:30
Tags:
ROI
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Social Media
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marketing
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Context Optional
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Digital Marketing Suite
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Social Value
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app builder
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digital marketers
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facebook app
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sweepstakes
See how to use Adobe Social to manage sponsored stories ads on Facebook. Sponsored stories enable advertisers to amplify their messages to the right audience - friends and fans, and even friends of fans.
Products covered:
Product Version: CC
Views: 311
Added: Sep 05, 2012
Runtime: 00:02:10
Tags:
Facebook
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ROI
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Social Media
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Twitter
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advertising
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marketing
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Context Optional
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Digital Marketing Suite
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Social Value
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ad
John Yi and Marianne Llewellyn present on how businesses succeed when connecting with fans and followers, and how best to analyze and measure those relationships.
Views: 1,727
Added: Apr 27, 2012
Runtime: 00:44:08
Tags:
Facebook
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ROI
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SiteCatalyst
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Social Media
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data
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digital marketing
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optimization
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Adobe Social
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brand
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measurement