Here are some highlights of the day. From panel discussion to next category and more.

This session will showcase the opportunity to optimize business across channels and into emerging media through Adobe analytics solutions with a focus on mobile, and social analytics. Viewing this session should expand your vision and understanding of analytics beyond the traditional web to include these emerging areas—facilitating your ability to present your clients available, measurable solutions that can be tied to performance.

Want to create and edit QR codes directly in InDesign? This sneak peek shows you something we're working on for the next version of InDesign. See more exciting developments on May 6 at Adobe MAX: adobe.com/go/AdobeNext

Photoshop CC includes several new ways to paint in 3D. Corey Barker goes over Layer Projection vs. Projection painting.

Get a first look at the next generation of Dreamweaver, with new features for visual CSS Designer and more.

Come learn how Adobe's Innovation Pipeline team goes from just an idea to a functional prototype ready for testing with real users in a matter of weeks. During this interactive session, you'll see how Adobe is driven by innovation and as a company is constantly looking for new areas ripe for transformation. Join Devin Fernandez, principal product manager for Adobe, to: • See how Adobe identifies key marketplace opportunities• Learn how the team approaches rapid prototyping• Hear some key lessons they've learned on the pathway to product innovation• Experience some of the things they've prototyped thus far• Get a peek into where the team thinks web design is going next

Learn how Adobe Primetime Media Player provides the foundation classes and services to deliver premium video to Flash, iOS, and Android enabled screens, satisfying the needs of audiences today who view content on many devices and expect high-quality video, delivered immediately, within a unique user experience.Join community leader David Hassoun, founder of RealEyes, as he walks through video player development techniques that:• Monetize with seamless ad insertion• Implement rich video analytics• Optimize content for devices on mobile networks• Protect HD content with Adobe Access

Discover how you can perform advanced profiling of your Adobe Flash Player and Adobe AIR content across mobile and desktop. Profiling in Flash Player has been revolutionized, and Gavin Peacock and Thibault Imbert from the Adobe Scout team are your guides to the latest innovations. Join us for a deep dive into next-generation profiling.This session will include:- Introduction to Adobe Scout and its potential uses- Technical demonstration on how to use the tool to profile both desktop and mobile content- Best practices and tips

jQuery is everywhere. It's a JavaScript framework, it's an application development framework, and now it's a mobile framework. Built around the rules of progressive enhancement, jQuery Mobile is a mobile application framework for the coming generation of mobile-optimized websites. Join us to learn why and how it's an excellent choice for your next project. In this session, we'll cover:• How to get started with jQuery Mobile• Concepts used in the development of jQuery Mobile that you can leverage on your site• Samples and code to show more advanced jQuery Mobile features

This traditional multi-plane animation is about the power of creativity: a kid, from a young age is trained to be an assassin but is aspired by an arts school next door. He escapes the life others wanted for him to embrace the life he wants and creativity is his prevailing weapon.