Andy Jacobs is the CTO and Director of Global Partnerships at MRM, an IPG company. In this video, Andy talks about the benefits of partnering with Adobe, specifically regarding Digital Marketing Solutions.

Eric Matisoff is the Director of Web Analytics at Razorfish, a Publicis Groupe Company. In this video, Eric talks about the benefits of partnering with Adobe, specifically regarding Digital Marketing Solutions.

Todd Schwarz is the Vice President Acquity Group. In this video, Todd talks about the benefits of partnering with Adobe, specifically regarding Digital Marketing Solutions.

Chris Bjornson is a Partner and Global Lead of Digital Solutions at Accenture. In this video, Chris talks about the benefits of partnering with Adobe, specifically regarding Digital Marketing Solutions.

Highlights from Adobe Digital Marketing Symposium in Beijing, 2012.

In this episode we cover a bunch of announcements from Summit 2012. Pearce talks about social attribution just announced at Summit. He also gives away some information intended only for Summit guests!

Adobe Summit Keynote

• The Power of the Digital Self

Summit Tech Track Resources

• Summit 2012 Tech Track

More information about SAINT­Bernard Enter­prise Edition

• SAINT­Bernard EE Solu­tion Information
• Video Blog with SAINTBernard EE demo

More information about CVP

• Cross Visit Participation — Empowering You To Make Better Decisions

Through the vast amount of 1’s and 0’s emerges the digital self: the phenomenon driving the next era of digital marketing. Join Adobe SVP Brad Rencher and special guests as we take a look at the digital self, and the solutions Adobe has developed to bring life to the personalized digital experience.

Rory Sutherland, Vice Chairman Ogilvy Group UK and well known Ted.com speaker talks to partners about marketing insights.

This session will explore how clients could be using Adobe Digital Marketing Suite solutions to: engage effectively online, convert visitors to loyal customers, and accelerate online revenue growth. Particular focus will be paid to conversion optimization and web content management solutions.

This session outlines the new business strategy for Adobe Genesis and showcases new Genesis 3.0 capabilities. Understanding and utilizing these capabilities are what partners need to differentiate their integration from the competition, create a stronger branded experience in the Adobe Digital Marketing Suite, and deliver greater value to mutual customers.

In this last video of this three-part series, learn the final steps in setting up Adobe Genesis.

Get started with the Adobe Genesis integration setup process. In this video, you learn the first two of eight steps required to set up Genesis integration.

Get an introduction to the setup required for Adobe Gensis integration. See how to use the wizard to make sure that you're capturing the necessary information.

Learn how to find Adobe Genesis in the Adobe Online Marketing Suite.

Adobe’s Director of Product Management Steve Hammond and his team provide partners demos of new features of the Digital Marketing Suite and CQ.

Adobe has been expanding its reach into the digital advertising space. We believe that by combining Adobe integrated technologies and rich data with advertisers’ strategy and services, we will deliver the most powerful advertising creation, management and optimization solutions in the market. Check out this session for an overview of the Adobe Advertising Platform and to learn how Adobe and Partners can deliver greater advertising results for your customers.

Learn more about Sweetspot marketing from Demandbase.

Learn about SiteCatalyst, the foundation of the Omniture Online Marketing Suite. See how you can use data from SiteCatalyst to help drive your online strategies and marketing initiatives.

Learn how to log in to SiteCatalyst and the Adobe Online Marketing Suite. All you need is your company name, your username, and your password.

Take a closer look at the SiteCatalyst interface. Use the pop-up menus at the top of the interface to access various report suites, and filter the information presented in your reports.

Take a look at the Site Overview, the main component of the SiteCatalyst interface. The Site Overview gives you a basic look at the report suite that you have selected.

Get an introduction to Adobe Scene7. Learn how you can use Scene7 to enhance your customers' experience when they visit your website. See how to get started with Scene7, and learn how to get help when you need it.

Learn how you can simplify search marketing using Omniture SearchCenter. See how SearchCenter provides a common interface for managing search campaigns, metrics, and analytics.

Use the Omniture SearchCenter interface to manage your search campaigns. See how to navigate SearchCenter; create, manage, and synchronize search campaigns; and measure campaign effectiveness.

Take a tour of the Adobe Online Marketing Suite interface. Learn how to access the invididual products that make up the suite. In particular, see how to access the various SiteCatalyst tools. Use the Favorites menu for easy access to the SiteCatalyst tools that you use most often.

Review the basics of Search Engine Marketing account structure heirarchy and controls. Learn what you need to keep in mind when creating campaigns, ad groups, and so on.

Learn how to use both search engine metrics and web data metrics. You'll discover how to gather search engine data, such as impression, position, and cost. Then, you'll learn how the website data can show you how effective your campaign is.

Learn how to log in to SearchCenter. Then, get an overview of the SearchCenter interface.

Learn about Adobe Genesis. Genesis automates the integration of all your digital marketing tools into one central location. See how applications, data, and processes are more effective in this analytics-empowered digital marketing ecosystem. Consolidate measurement and reporting, identify targets and segments within your customer base, and optimize marketing efforts.

Learn how to develop and execute an effective online marketing plan for your client's online business. Join Brett Stockley from the agency Pretty Pollution to:• Learn best practices deployed by Pretty Pollution across search, social networks, and more• Discover how Pretty Pollution utilizes Adobe Business Catalyst to offer clients complete online marketing solutions • See how you too can put these best practices in place to help your clients

Mark Phibbs from Adobe and Liz Miller from the CMO Council reveals the Dashboard and results of the APAC Digital Marketing Performance Dashboard 2012.

Tony Katsabaris interviews ANZ customers and delegates at Adobe Summit 2013, the Digital Marketing Conference.

Stephen Hamill interviews APAC customers and delegates at Adobe Summit 2013, the Digital Marketing Conference.

Siva Ganeshanandan interviews APAC customers and delegates at Adobe Summit 2013, the Digital Marketing Conference.

Adobe Social has the tools, data, insights, and expertise to crack the code of social. We'll show you what's working, how it's working, and what you need to do to get even better results across all your social media investment.

Learn all about how Adobe Experience Manager helps you organize and manage the delivery of creative assets and other content across your digital marketing channels. Including web, mobile, email, social media, and video.

Bill Rusitzky, VP Global Strategic Alliances, discusses the opportunities for Agencies.

Brands everywhere are wrestling with the best ways to balance the pressures of consumer expectations and business demands as they prepare to move fully into digital. John Mellor, VP of Strategy for Digital Marketing, is joined onstage by Felix Baumgartner and several trailblazers who are leading the way in digital marketing to discuss why it’s time to take theleap—and why you don’t have to do it alone.

See how Adobe Marketing Cloud gives you a complete set of analytics, social, advertising, targeting and web experience management solutions and a real-time dashboard that brings together everything you need to know about your marketing campaigns. So you can get from data to insights to action, faster and smarter than ever.

Watch 5 marketing experts debate if marketing is B.S. They discuss Twitter and Facebook, what influence really is, and why brands need to rely on a complete marketing mix. The panel is moderated by Todd Wasserman (Mashable business editor) and includes B.J. Mendelson (author), Thor Muller (co-founder of Get Satisfaction), Christian Waitzinger (executive creative director, SapientNitro) and Jeff Feldman (director of strategy, Adobe).

In order to create the kinds of individualized digital experiences that drive consumers to act, brands have to understand how to optimize the few moments between an action – a click, a tap, a swipe – and an experience. Join Brad Rencher, Adobe’s SVP & GM of Digital Marketing, and special guests as we illustrate how Adobe’s solutions are bringing together the four key components of the last millisecond for brands and consumers.

Steve Hammond, Director of Integration Solutions for Digital Marketing, discusses a completely new way for marketers to get their work done across Adobe Marketing Cloud has been redesigned with a new, social-enabled UI the reimagines how marketers visualize, socialize and collaborate across teams and agency partners. Thinks of the rich visualizing and sharing capabilities of a social platform like Pinterest. The ultimate goal is to create a more aligned, nimble marketing organization that can move at the speed of digital, getting to insight and action faster than ever before.

We're taking a completely fresh look at how marketers can share and understand data about their businesses and campaigns, and better collaborate with creative professionals. We have been pursuing this under the name "Project Tartan", and it will be a whole new user experience for Adobe Marketing Cloud. We've designed it mobile-first, hosted in the cloud, and with social throughout -- this is a great example of the new generation of software coming from teams at Adobe.

kt (Korea Telecom), Korea's leading telecommuncation provider, talks about how Adobe Digital Marketing Suite has helped optimise their web content and improve customer satisfaction by better understanding their customers' online behaviour.

Rakuten uses Adobe Marketing Cloud to optimize their business performance with enhanced reporting and optimization.

Mark Phibbs from Adobe and Liz Miller from the CMO Council talk about three key findings of the APAC Digital Marketing Performance Dashboard 2012.

Slate.com establishes more efficient and streamlined content delivery for a full range of online channels with Adobe Marketing Cloud, including CQ and Creative Cloud, including Photoshop.

What are the hottest marketing buzzwords? They work. Right?

Is marketing is BS? You might be surprised at what some of us think of all the marketing ads and messages we see out in the world. Join our debate http://bit.ly/MetricsNotMyths. #MetricsNotMyths @AdobeMktgCloud

CMO.com’s roving chief marketer, Steve Cook, caught up with Jez Frampton, Global CEO of Interbrand, at the recent Advertising Week Experience in New York City. Here’s what transpired.

CMO.com’s roving chief marketer, Steven Cook, caught up with Patrick Dolan, Executive Vice President & Chief Operating Officer of IAB, and Rob Rasko of 614 Group at the recent Advertising Week Experience in New York City. Here’s what transpired.

CMO.com’s roving chief marketer, Steven Cook, caught up with IAB's Peter Minnium, Head of Digital Brand Initiatives, and David Doty, Executive Vice President & Chief Marketing Officer at the recent Advertising Week Experience in New York City. Here’s what transpired.

CMO.com’s roving chief marketer, Steve Cook, caught up with the Mobile Marketing Association’s managing director, NA, Michael Becker at the recent Advertising Week Experience in New York City. Here’s what transpired.

At our Digital Marketing meetup in London a few weeks ago, we got talking to our community about the value of social media for businesses - from measuring ROI to developing a strategy. Check out what they had to say (and see if you can spot yourself!). Learn more about Adobe Social: http://adobe.ly/LikeSocial

Adobe Social combines the social marketing stack into a single workflow. Watch Jeff Jordan, product manager, demo various aspects such as app builder and moderation.

Watch how Adobe Social shows how social media is driving people to your company's web site and interact with your business. The Social Intelligence area shows the conversations and who is talking, so you can determine social influencers. Using Adobe Social with the full Adobe Digital Marketing Suite, you can use see how social media mentions and conversations affect revenue.

Use Adobe Social to monitor social media conversations and see how they affect your company's bottom line. Use keywords to gather qualitative data, such as sentiment, and quantitative data such as number of mentions and audience size. Work with Adobe Digital Marketing Suite to get insight into how these social media conversations affect business objectives, like revenue.

Digital Marketing evangelist Matt Langie gives a high-level overview of the Digital Marketing Suite benefits and features for prospective customers.

A conversation with Ann Lewnes, SVP of Global Marketing and Steve Plimsoll, CTO of Mindshare, on the launch of CORE, a data-driven marketing intelligence platform that empowers marketers to make informed decisions on marketing investment in real-time. The Adobe digital marketing team worked with Steve on CORE, with Adobe Insight, part of the Digital Marketing Suite, to power the user interface for data visualization, modeling, data mining and reporting.

Moderated by our SVP of Global Marketing, Ann Lewnes, fellow panelists Jon Vein, Linus Karlsson, and Jim Stengel shared their thoughts on how we need to strike a healthy balance between focus on data and our own gut and intuition.

Watch this demo and see how the products in the Digital Marketing Suite works together to deliver more innovative and effective digital campaigns to your clients.

Watch this overview of the Digital Marketing Vision to learn how you can deliver more innovative and effective digital campaigns to your clients.

Ann Lewnes, SVP of Global Marketing at Adobe, discusses Social media and brands, why data is important and how "marketing is the new finance"

Highlights from the Partner Day at the Adobe Digital Marketing Summit 2012 in Salt Lake City, UT USA. Includes soundbites from Adobe executives and several Adobe partners.

In this episode we talk about digital marketing news, you learn about the new misspelling solution and advice on how to reduce latency.

In this episode Pearce talks about the acquisition of Effiecient Frontier, he covers updates in Genesis 3.0 and processing rules. Finally, Pearce cover's the imprtance of uniquely tracking social campaigns. Enjoy!

More infor­ma­tion about SAINT­Bernard Enter­prise Edition

• SAINT­Bernard EE Solu­tion Information
• Video Blog with SAINT­Bernard EE demo

In this episode you will hear about Adobe Digital Marketing News. You will learn about the new solution: SAINTBernard and hear about the importance of javascript version numbering.

In the episode you will learn about Facebook Social Plugin news, Advanced Dashbaords. You will hear about the New Solution: YouTube Alert System and New Solution: Mobile Geosegmentation.

Note: In this episode we used a different vLog name In this episode we cover new features of SiteCatalyst 15.2, we talk about the new solution: Advanced Mobile Traffic Analysis. We also interview Ian Hansen about the Digital Marketing APIs.

Hyatt delivers rich, customized online and mobile experiences for travelers worldwide with the Adobe Digital Marketing Suite including Adobe CQ

Trendsetting clothing retailer maximizes marketing returns across brands and channels using the Adobe Digital Marketing Suite.

Senior Technical Evangelist Greg Wilson showcases a few of his favorite Flex-based apps from the mainstream app marketplaces, such as the Apple App Store, Android Market and the BlackBerry App World.

Join this session to learn how to use analytics and testing data from the Adobe Online Marketing Suite to make better decisions about creative design. You'll hear from Adobe's marketing experts, who will share industry insights on what works and what doesn't when it comes to creative campaigns for digital content. This session will highlight use cases from the Online Marketing Suite, including Adobe SiteCatalyst and Adobe Test&Target.

Learn how to automatically generate dynamic content based on your online audience. Adobe Online Marketing Suite, powered by Omniture, combined with Adobe Creative Suite enables dynamic content for marketing. Learn how to make a banner that swaps content automatically based on audience, delivering the right experience to the right person. This session uses enterprise-level products like Adobe SiteCatalyst and Adobe Test&Target with Creative Suite products like Adobe Flash. Learning how to use these products will help you build business strategy and deliver solutions for more effective online businesses.

Join Randy Ksar, Motorola Mobility Community Manager for MOTODEV, on best practices to get your app discovered in the marketplace. Randy will cover how to optimize your Android Market listing, utilize social media as a marketing and customer feedback tool, leverage testing to improve your customer ratings, and introduce new marketing opportunities to get your app featured on Motorola Mobility smartphones and tablets.

Join Randy Ksar, Motorola Mobility Community Manager for MOTODEV, on best practices to get your app discovered in the marketplace. Randy will cover how to optimize your Android Market listing, utilize social media as a marketing and customer feedback tool, leverage testing to improve your customer ratings, and introduce new marketing opportunities to get your app featured on Motorola Mobility smartphones and tablets.

In 2010, San Francisco was awarded a National Endowment for the Arts’ Mayors Institute of City Design grant for The ARTery Project, a proposal to jumpstart Mid-Market revitalization between UN Plaza and 6th Street, through short term expanded arts programming and long term investment in the arts organizations that make Mid-Market their home. As the signature initiative of The ARTery Project, Lights on Market Street marks the gateways to Mid-Market with three large-scale public lighting installations. The interactive nature of the site-specific light installations encourages passersby to see the neighborhood in a new light. Along with The ARTery Project’s yearlong calendar of arts and cultural public events, visitors are inspired to return again and again to the district.

Kim Hann of Adobe partner 2DataFish talks about developing RoI models for her clients' online business with Adobe digital marketing technology "We've seen tests where we've had uplift of over 100%, in real dollar terms, in traffic terms. And that has been amazing."

Turn your productions into $$ by understanding who is accessing your content, whether they are referring it to friends, and what they are saying about it in social communities. Adobe's Online Marketing technologies combine your art with the science of optimized marketing. Join this engaging session to learn more!

How are companies in China and Japan dealing with the boom in online marketing, social media and e-retail? Alex Barron of VCC, an Adobe Omniture partner, shares his experiences.

With 150 channels and more than 300 interactive properties, MTV Networks doesn't just reflect popular culture—they shape it. Using the measurement capabilities of the Adobe Online Marketing Suite, powered by Omniture technology, MTV Networks can now successfully measure interactions and optimize the experience users have so they can serve up the most relevant and profitable content to fans around the globe.

AgencyNet and Cactus Marketing teamed up to deliver Own Your C, a dynamic online forum for Colorado teenagers to discuss peer pressure and making smarter choices in their lives. Own Your C was developed using Adobe Flex 3, Flash CS4 Professional, and Photoshop CS4.

Art Needlepoint is a great example of an online business that's geared up for marketing. We'll show you how they've used BC's email marketing features to complement their eCommerce initiatives and generate increased revenues.

Learn how Business Catalyst's built in email marketing features allow you to design custom email campaigns that your clients can send to their customers, generating real revenues and concrete business results.

This episode introduces the high level functionality that Business Catalyst provides and explains the business benefits of using Business Catalyst to build your client's Online Business - with eCommerce, Email Marketing, Web Forms, CRM functionality and more.

Find out how some of the most well known interactive shops have become as well known as they are. (Hint, it's not just about the work!) This session will focus on the various techniques we can all use (from studio to freelancer) to market our work, promote our skills, and attract the kinds of clients we want. We will also discuss the role that awards and contests play in the art of promotion, as well as some ways to make yourself a guru in the eyes of your clients.

NASDAQ leverages Flex and AIR to deliver a desktop application that enables investors and brokers to replay market activity at any given point in time

NASDAQ leverages Flex and AIR to deliver a desktop application that enables investors and brokers to replay market activity at any given point in time.

Explore the various types of advertising, such as the contextual advertising Tony Wright delves into in this class. This tutorial is part of the Search Engine Marketing Course at xTrain.

Giovanni Gallucci explores the realm of traditional media available for marketing, promotion and analytics for your business. This tutorial is part of the How to Podcast Course at xTrain.