Bill Mungovan, Director Product Strategy walks us through the opportunities for partners around Adobe Media Optimizer and how your clients can receive peak return on investment by utilizing cross-channel advertising management & optimization.
Views: 24
Runtime: 00:08:10
Tags:
adobe
,
Partners
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summit
,
Adobe Media Optimizer
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Adobe Partners
,
Bill Mungovan
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digital marketing cloud
,
partner day
,
partner day briefing
Mark Phibbs from Adobe and Liz Miller from the CMO Council discuss the methodology behind the APAC Digital Marketing Performance Dashboard 2012 and how Asia Pacific is a unique region.
Products covered:
Product Version: CC
Views: 4
Added: May 20, 2013
Runtime: 00:03:08
Tags:
Adobe
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Digital Marketing
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Digital Marketing Performance Dashboard
,
Marketing Cloud
Learn which digital metrics are captured in Digital Publishing Suite apps, how to access the reports in the Adobe Marketing Cloud, and how to interpret the data. Hear how your organization can leverage actionable information about end-user behavior to craft editorial, design, and business strategy. This session will provide Digital Publishing Suite users with:• An overview of metrics available through Digital Publishing Suite baseline analytics • A review of major metrics available through Digital Analytics included in Adobe Marketing Cloud• Methods for interpreting metrics and gathering meaningful insights• Examples of how data drives editorial, design, and business decisions
Adobe Showcase is an iPad app to help sales teams find success stories, white papers and webinars to share with their customers. Adobe Showcase is currently available internally only at Adobe.
This video explains the efforts of design and development that went into the creation of the application. At the same time, it highlights some of the Adobe technology used in Showcase, including Adobe Analytics, Adobe Recomendations, Adobe Experience Manager, and Scene7.
In this latest instalment of the Create Now online event series, we take you through the latest exciting developments in our video technologies. With video guru Jon Barrie, we take some sneak peeks at the new technologies within Adobe® Premiere® Pro and get a masterclass in creating amazing video content with Adobe Creative Cloud™ tools.
Products covered:
Product Version: CC
Views: 2,140
Added: Apr 19, 2013
Runtime: 01:02:23
Tags:
Premiere Pro
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expert
,
tips
,
tricks
,
Creative Cloud
,
Creative Suite
,
George Samuels
,
Jon Barrie
,
Muse
Learn all about how Adobe Experience Manager helps you organize and manage the delivery of creative assets and other content across your digital marketing channels. Including web, mobile, email, social media, and video.
Products covered:
Product Version: CC
Views: 577
Added: Mar 20, 2013
Runtime: 00:02:30
Tags:
CEM
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CMS
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CQ
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DAM
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Digital Asset Management
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SiteCatalyst
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content management
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customer experience
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digital marketing
,
getting started
See how Adobe Marketing Cloud gives you a complete set of analytics, social, advertising, targeting and web experience management solutions and a real-time dashboard that brings together everything you need to know about your marketing campaigns. So you can get from data to insights to action, faster and smarter than ever.
Views: 2,554
Added: Mar 13, 2013
Runtime: 00:02:29
Tags:
advertising
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analytics
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digital marketing
,
getting started
,
marketing
,
targeting
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Marketing Cloud
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Social
,
Web Experience Management
Watch 5 marketing experts debate if marketing is B.S. They discuss Twitter and Facebook, what influence really is, and why brands need to rely on a complete marketing mix. The panel is moderated by Todd Wasserman (Mashable business editor) and includes B.J. Mendelson (author), Thor Muller (co-founder of Get Satisfaction), Christian Waitzinger (executive creative director, SapientNitro) and Jeff Feldman (director of strategy, Adobe).
Products covered:
Product Version: CC
Views: 582
Added: Mar 11, 2013
Runtime: 00:09:18
Tags:
Facebook
,
Social Media
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Twitter
,
marketing
,
panel
,
Get Satisfaction
,
Marketing Cloud
,
Mashable
,
SapientNitro
,
attribution
Steve Hammond, Director of Integration Solutions for Digital Marketing, discusses a completely new way for marketers to get their work done across Adobe Marketing Cloud has been redesigned with a new, social-enabled UI the reimagines how marketers visualize, socialize and collaborate across teams and agency partners. Thinks of the rich visualizing and sharing capabilities of a social platform like Pinterest. The ultimate goal is to create a more aligned, nimble marketing organization that can move at the speed of digital, getting to insight and action faster than ever before.
We're taking a completely fresh look at how marketers can share and understand data about their businesses and campaigns, and better collaborate with creative professionals. We have been pursuing this under the name "Project Tartan", and it will be a whole new user experience for Adobe Marketing Cloud. We've designed it mobile-first, hosted in the cloud, and with social throughout -- this is a great example of the new generation of software coming from teams at Adobe.
Mark Phibbs from Adobe and Liz Miller from the CMO Council talk about the methodology behind the research as well as how APAC is a unique region for Digital Marketers.
Views: 37
Added: Feb 05, 2013
Runtime: 00:03:08
Tags:
adobe
,
digital marketing
,
Digital Marketing Performance Dashboard
,
Marketing Cloud
Slate.com establishes more efficient and streamlined content delivery for a full range of online channels with Adobe Marketing Cloud, including CQ and Creative Cloud, including Photoshop.
Products covered:
Product Version: CC
Views: 2,120
Added: Nov 13, 2012
Runtime: 00:03:12
Tags:
CQ
,
Photoshop
,
SiteCatalyst
,
after effects
,
Illusrator
,
Slate
,
Slate.com
,
Web Experience Management
What kind of robot gets fired? One that tries to do the job of Adobe Analytics - part of the Adobe Marketing Cloud. Get from data to consumer insights faster than ever.
What kind of robot gets fired? One that tries to do the job of Adobe Analytics - part of the Adobe Marketing Cloud. Get from data to consumer insights faster than ever.
Companies talk about Big Data a lot right now. So what is it? Can we manage it? Join the debate on Facebook (bit.ly/MetricsNotMyths) and on Twitter #MetricsNotMyths. Follow @AdobeMktgCloud
Products covered:
Product Version: CC
Views: 2,564
Added: Oct 25, 2012
Runtime: 00:01:23
Tags:
big data digital marketing myths storage online advertising marketing cloud ad
Animated infographic with results from Adobe’s U.S. research study, The State of Online Advertising,” highlighting how marketers are missing a powerful opportunity to engage with consumers and build their brands online.
Products covered:
Product Version: CC
Views: 2,266
Added: Oct 24, 2012
Runtime: 00:01:50
Tags:
adobe
,
advertising
,
digital
,
marketing
,
online
,
research
,
Edelman Berland
,
consumer
,
marketer
Pierre Tager, Product Manager for CQ Cloud, and Chris Nguyen, Product Marketing for CQ Cloud provide a brief overview of CQ Cloud and its value to digital marketers.
Is marketing is BS? You might be surprised at what some of us think of all the marketing ads and messages we see out in the world. Join our debate http://bit.ly/MetricsNotMyths. #MetricsNotMyths @AdobeMktgCloud
Views: 5,952
Added: Oct 22, 2012
Runtime: 00:01:37
Tags:
digital marketing
,
metrics
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Marketing Cloud
,
myths
While being bored at the fishing pier near the ballpark in San Francisco, Kush decides to make a funny Facebook update using a fish he photographed at the market. It's easy to amuse your friends using Adobe Photoshop Touch running on the Samsung Galaxy Note 10.1.
Matrox offers the only I/O solutions on the market that let you deliver H.264 files up to five times faster than software alone without sacrificing quality. Fully integrated Adobe Mercury Transmit support lets you scale, monitor, and output in any format you need — from analog and HDMI to HD-SDI.
Products covered:
Product Version: CC
Views: 1,546
Added: Jun 04, 2012
Runtime: 00:01:52
Tags:
workflow
,
Media Encoder
,
broadcast
,
editing
,
metadata
,
photoshop extended
,
production premium
,
Adobe Premiere® Pro
,
Adobe Story Plus
,
After Effects®