Learn how to best familiarize your clients on the importance of responsive web design. While the advantages of responsive design may be clear to you, many of your clients are probably still unfamiliar with the concept. We'll show you how to gently educate them about this important aspect of modern design.During this session we will provide the information you need to: • Inform your clients about the driving force behind responsive web design• Provide them a better understanding of how digital content is consumed today• Convince your clients that they should be thinking about responsive web design from the beginning (and what consequences may result from not doing so)

Learn how to use Adobe Creative Suite and Creative Cloud along with Adobe's enterprise content management solution, Adobe CQ, to design for the enterprise. Enterprise doesn't need to be scary for web designers, conjuring up images of ugly websites, greenscreens, and complex CRM systems. Over the years, these systems have changed, and many have moved to web-based solutions. In this session, you'll learn:• The basics of Adobe CQ and Adobe's ECM solution• How to work with Creative Suite tools to develop and edit assets for use with Adobe CQ and Adobe CQ Digital Asset Management (DAM)• How to utilize the creative workflow, leverage Adobe Creative Cloud, and create and edit assets stored in CQ DAM

Join Denise Jacobs, author, speaker, web design consultant, and creativity evangelist, to explore the growing importance of storytelling in web design; how to communicate the idea of story through all aspects of a website, from content to design to user experience; and how to apply key components of great storytelling in literature to the web.Jacobs will explain how to:• Reverse engineer a project to come up with the story that the website or app needs to tell• Recognize and leverage the elements of story and their visual equivalents• Use literary storytelling elements and devices to create a compelling story• Create content coherence, illuminate the narrative, and leverage three types of user experience stories

Come learn how Adobe's Innovation Pipeline team goes from just an idea to a functional prototype ready for testing with real users in a matter of weeks. During this interactive session, you'll see how Adobe is driven by innovation and as a company is constantly looking for new areas ripe for transformation. Join Devin Fernandez, principal product manager for Adobe, to: • See how Adobe identifies key marketplace opportunities• Learn how the team approaches rapid prototyping• Hear some key lessons they've learned on the pathway to product innovation• Experience some of the things they've prototyped thus far• Get a peek into where the team thinks web design is going next

Join industry expert and one-time Illustrator product manager Mordy Golding for an in-depth look at how you can use Illustrator in your web design workflow. Mix vector and pixel-based images for use in responsive designs and screens of all sizes, and clearly present ideas to clients.Golding, a MAX Master, will cover:• Using Illustrator for wireframes and mockups• Translating graphics to code using CSS and SVG• Best practices for efficient iteration• Insider tips on getting the most from Illustrator

Responsive design is the standard for modern websites. Join Kristofer Joseph, one of the developers of Adobe Edge Reflow, as he walks through some of the trickier concepts of this design philosophy.Kristofer will cover: • Common pitfalls and misconceptions• Simple workflows to achieve your design intent• How to work in a responsive manner

See how Adobe Muse makes it easier to create optimal and memorable experiences for your website visitors. Now visitors will be able to sign up for newsletters, register for events, and view photos and other content, all using built-in tools that can be configured and styled to look like the rest of your site design. In this session, Adobe Evangelist Terry White will demonstrate how to add rich interactivity to:• Keep your content organized with custom navigation, tabs, and accordions• Add interactive slide shows, lightboxes, and contact forms• Embed arbitrary HTML to add maps, videos, social media buttons, and feeds.

Thou shalt ship. Thou shalt iterate. Love thy reader as thyself. Like their biblical predecessors, the ten commandments of modern web design can inspire us to be and do better. Learn to think noncanonically about responsive layouts, to avoid bearing false visual witness, to keep the content holy, and more.You will learn:• New techniques for turning your readers into your community (and why you need to do so).• Why usability and accessibility aren't enough—to achieve your business goals, your site or application must entertain.• Why good may be the enemy of great, but great is the enemy of shipping—and why shipping may not be everything, but sometimes it's the only thing.

Learn an advanced approach to previewing your CSS, HTML, and JavaScript using Adobe Edge Inspect. Synchronously browse and inspect your content efficiently, and make responsive web design easier for you and your team.Senior Product Manager Bruce Bowman will discuss these advanced capabilities of Edge Inspect:• Tips and tricks on how to use the top features to enhance your mobile web design work• Localhost URL support, hide/show Edge Inspect UI on devices, HTTP authentication support, cache management, URL monitoring, and HTTPS support • Integration with other Edge tools

Responsive design is the standard for modern websites. Join Kristofer Joseph, one of the developers of Adobe Edge Reflow, as he walks through some of the trickier concepts of this design philosophy.Kristofer will cover: • Common pitfalls and misconceptions• Simple workflows to achieve your design intent• How to work in a responsive manner

Websites, mobile devices, apps. Multiple platforms, adaptive layout, HTML5. Web development is transforming. See how Creative Cloud delivers on our mission to move the web forward and give web designers and developers the best tools and services in the world. This session will cover the new CSS tools in Photoshop, as well as showcase the new Edge Tools and Services platform — a comprehensive set of the tools and services needed by web designers and developers throughout the creative process.

Evangelist Paul Trani sits down with the new Dreamweaver Product Manager, Alejandro Gutierrez. Hear about his vision for the app that has had an immeasurable impact on web designers and developers for over a decade and hear him hint about its future for the next generation.

Adobe Edge Reflow Preview allows you to not only create responsive layouts for the web, but also style that content all using CSS. Evangelist Paul Trani shows you how to do everything from adding color, rounded corners, drop shadows, gradients and of course how to handle imagery. And you have the confidence in knowing you're actually visually creating CSS. Download Adobe Edge Reflow Preview from the Creative Cloud today and give us your feedback through the Adobe Forums or on Twitter: @Reflow @PaulTrani

In this video, Evangelist Paul Trani sits down with Jacob Surber, Product Manager of a new tool Adobe is working on called Reflow. Hear how a tool like Reflow can really empower designers to create modern, responsive web content. Web content that works across screens. From desktop to tablet to mobile. You are also encouraged to download Adobe Edge Reflow Preview via the Creative Cloud and give feedback through the Adobe forums and Twitter at @Reflow, @JacobSurber and @PaulTrani.

Vincent Hardy, director of the Web Platform Group, explores how today's open-source projects and web standards benefit designers and developers: enhanced expressivity for better effects and interactivity, authoring surfaces, and creating mobile apps with web standards.

An award-winning designer, best-selling author and lecturer talks about typography and the Web.

Adobe Muse recently introduced a feature that allows you to incorporate TypeKit web fonts into your website designs. In this video, Product Manager Dani Beaumont shows you how to access over hundreds of font types that look beautiful and can be understood by search engines and screen readers.

Discover how to use a web portfolio to showcase your work, communicate about yourself to potential employers, clients, and graduate schools, and raise your profile on the Internet. Start by learning about the basics of creating a wireframe and site design in Adobe Fireworks. Utilize the example web portfolio assets provided and other Adobe TV tutorials to create your own web portfolio.

Discover the handy and time-saving Common Library, a set of pre-created graphics and images that you can bring into your design, including iphone graphics, Windows Phone 7 graphics, Mac and Windows graphics and more.

In this movie you will explore the difference between using web-safe fonts and system fonts while designing web sites.

In this movie, learn about Adobe Illustrator, the software used by artists and graphic designers to create scalable vector artwork for use in projects for both print and web.

Designing for multiple screens can be a difficult and time-consuming task. The new Fluid Grid feature in Dreamweaver CS6 gives designers a visual way to control page layout for multiple screen sizes. It also automatically integrates cross-browser consistency through the use of HTML5 boilerplate and the respond.js library.

With Illustrator CS6, textures and patterns have never been easier to create. In this tutorial, learn how add a repeating pattern to the background of your artwork.

Web fonts have become an important part of many web designers' workflows. Dreamweaver CS6 adds support for web fonts through the new Web Fonts Manager. See how to use the Web Fonts Manager to add, manage, and apply web fonts throughout your sites.

CS6 Design & Web Premium offers you the ability to create new types of content without needing to learn new software. See how you can edit video or 3D objects with Adobe Photoshop CS6 Extended, or design iPad publications with Adobe InDesign CS6.

CS6 Design & Web Premium offers you the ability to create new types of web content without needing to learn new software.

Adobe Design Evangelist, Rufus Deuchler, shows new users the types of things you can create using CS6 Design & Web Premium.

Adobe Design Evangelist, Rufus Deuchler talks about just a few of the new time-saving features in CS6 Design & Web Premium.

Learn about the features in Adobe Creative Suite 6 Dreamweaver and Flash that lets web developers and designers create content with the latest web standards to be used across a variety of devices.

Save time and preserve your design's integrity by cleanly extracting CSS elements and values (such as color, font, gradient, and corner radius) using the new CSS Properties panel. Once you have the code, copy and paste it directly into Adobe Dreamweaver® CS6 software or other HTML editors.

Evangelist Paul Trani provides an overview of CS6 Design & Web Premium for Web

Adobe Evangelist Paul Trani shows how to create apps and websites for multiple screens using Design & Web Premium CS6.

Watch Jack Davis, award-winning author and Photoshop Hall of Famer, as he demonstrates essential techniques for using Adobe Photoshop CS5 to create great-looking images for the web and print. Learn techniques for making images look their best, fast, including everything from instant optimizing and enhancing of images to making Smart Filter recipes, custom actions, and tool presets. Davis's motto: If you do it once, figure out how to never have to do it again! Come learn powerful one-click solutions for on-time, on-budget design and photography.

Come and see web designer Kristin Long of MIGHTYminnow show off all the latest capabilities of Adobe BrowserLab. This online service offers full support for all the top browsers so you can test and compare your web designs. You'll walk away with the knowledge of how to quickly make sure your web designs are seen as you intended.

Find out how to take advantage of exciting new CSS3 properties as well as underutilized CSS2.1 properties that had poor support in older browsers. Stephanie (Sullivan) Rewis from W3Conversions will discuss some of the more complex new properties and selectors as well as creative, less-known uses for some of the more well-known properties. Learn about tools that enable you to use these new techniques today in front-end and mobile development. Reduce maintenance time, HTTP requests, and make your pages more performant and SEO-friendly.

Explore new techniques in Adobe Creative Suite that allow you to work smarter, not harder. Work more efficiently with shared content by mastering Smart Objects; benefit from tips and tricks for placing native content in Adobe InDesign and other components; and learn how to reuse print content for your web designs, share swatches and other content, and much more.

See how easy it is to work remotely on a tablet device. If you never thought you could create professional quality output away from your desktop, this session could open your eyes. Create and share your designs from a plane? The beach? Check out this session to learn more.

Learn how you can increase your web design business through building, marketing, selling, and supporting websites with Business Catalyst, the all-in-one web hosting platform from Adobe. Brent Weaver of HotPress Web and BC Gurus has used Business Catalyst as a core offering to more than double revenues. He will explore three key strategies you can use to attract a constant pipeline of new clients and generate recurring profits. This is a session for anyone who runs or works in a modern web design agency, with clients running small to medium businesses.

Join Scott Fegette (Adobe Dreamweaver senior product manager) and Dave Johnson (Nitobi CTO) as they discuss modern web projects and their challenges in 2011. They'll give you the scoop on what you need to know to take advantage of the increased richness, reach and functionality of HTML5-based mobile projects.

Discover how Hallmark is developing a motion design workflow for content that has multiple uses (print, interactive, web, broadcast, mobile, and so on). We’ll show how to take files that originated for print and then convert them for distribution to the web, mobile applications, Google TV, and broadcast. See how to start with HD source files and follow an "author once, distribute everywhere" model. While focusing on a single file, the session will cover a range of topics from naming conventions to output modules and file creation.

Find out how to turn merely adequate experiences on the web into more meaningful ones with an intelligent interface designed using Adobe Fireworks. People often complete tasks despite the fact that many interfaces seem intent on thwarting us; understanding how people perceive, think, learn, and remember can help us make better design decisions. In this session we will identify common UX problems, discuss how people actually think, and show how to modify the design with Fireworks to craft a better user experience.

Learn how to get PDF files to behave the way you and your readers want on the web. We'll share best practices for helping to ensure that PDF files are easy to read, navigate, and access, as well as for making PDF files as streamlined as possible without losing quality.

See how the nine brands managed by Starwood Hotels and Resorts, including W Hotels, Westin, Le Meridien, Sheraton, and St. Regis, use Adobe's design tools to redefine digital branding. Join us for an informative session, and be prepared to rethink how you build your brand on the web, mobile devices, and beyond.

Join Mordy Golding as he demonstrates an eye-opening approach to using this powerful, vector-based software to create wireframes and pixel-perfect graphics for web and mobile projects. Learn how to integrate with other web applications and to generate HTML5 and CSS3 content right from Adobe Illustrator. Think Illustrator isn't used for web and interactive design? Think again!

Unless you've been hiding under a rock, you know the web is shifting again! HTML5, CSS3, and JavaScript are helping move the web from the desktop onto a multitude of devices and screen sizes. And through the magic of the Phonegap framework, those same technologies are being used to build native applications as well. Join Greg Rewis, product evangelist, as he shows how to use CSS3 Media Queries to adapt the look of traditional web pages to these form factors, and how to implement a more "native" feel to your pages using the jQuery Mobile framework.

Unless you've been hiding under a rock, you know the web is shifting again! HTML5, CSS3, and JavaScript are helping move the web from the desktop onto a multitude of devices and screen sizes. And through the magic of the Phonegap framework, those same technologies are being used to build native applications as well. Join Greg Rewis, product evangelist, as he shows how to use CSS3 Media Queries to adapt the look of traditional web pages to these form factors, and how to implement a more "native" feel to your pages using the jQuery Mobile framework.

Built upon the wildly popular jQuery JavaScript framework, jQuery Mobile lets web designers and developers build mobile application interfaces quickly and consistently. In this video, we'll take a look at Dreamweaver CS 5.5's support for jQuery Mobile projects.

In this video Greg Rewis will check out the new ways you can preview and test your web designs across multiple browsers with Active History links and more in the updated CSLive online service Adobe BrowserLab.

If you’re a web designer looking for a better understanding of Flash Professional, then this is the place to start. Using some basic graphics, Paul Trani shows you the fundamentals of programming in ActionScript in the context of a real-world project that is optimized for the web.

Native phone and tablet applications are increasingly becoming a component of modern web projects. In this video we'll show how Dreamweaver CS 5.5 integrates with the popular PhoneGap framework to use your existing web design and development skills to build native mobile applications for Android and iOS devices.

Julie Campagna interviews Adobe Product Manager Scott Fegette, prior to his panel on web-to-mobile development, and afterward solicits reactions from designers and developers who attended the discussion.

Learn how to get PDF files to behave the way you and your readers want on the web. We'll share best practices for helping to ensure that PDF files are easy to read, navigate, and access, as well as for making PDF files as streamlined as possible without losing quality.

Learn how to use the print design skills you already have along with exciting new features in Adobe Creative Suite 5 to jump-start your transition to web design. In this session, you'll gain an understanding of how print concepts like paragraph styles and InDesign frames translate to the web. You'll also learn the easiest ways to bring print content from Photoshop and InDesign to the web and how to make your life easier using Dreamweaver CS5 starter pages. You'll even gain a basic understanding of CSS.

Learn essential Photoshop CS5 skills to produce images that look great, load fast on the web, and work well in Flash Professional. We'll reveal optimization tools and techniques for making images look their best, while debunking web resolution myths. Discover easy techniques for correcting color and tone and recovering image detail. Learn how to enhance JPEG files using Camera Raw and how to control optimization settings for embedded bitmaps in Flash Professional. And, get tips for optimizing your workstation for fast performance. This session is a must for anyone who works with images for web and interactive design.

Join Greg Rewis, Adobe's principal web evangelist, as he dives into the jQuery framework and demonstrates how easily a few lines of jQuery code can solve everyday web challenges. Using practical examples and "plain English" explanations, Rewis will cover the basics of jQuery, such as syntax and selectors, and examine more advanced topics such as element manipulation, animation, and effects. Along the way, you'll be armed with tips for code optimization and reuse, a selection of useful jQuery plug-ins, and guidance on how to create your own plug-in.

Learn how to take your skills in visual design for print and the web into the exciting and rapidly growing field of designing for user experiences. Get an understanding of this multidisciplinary field and see how interaction designers provide solutions to complex design challenges and define new and evolving interactive products and services.

Discover how you can finally use real fonts on the web. Broad browser support for CSS with @font-face brings a new era of web typography, but that's only the beginning. New technical hurdles, new font formats, and new licensing restrictions need to be considered. Come learn about the latest tools and techniques for navigating this landscape and for using web fonts to their fullest potential in your design and development projects.

Learn what's important in web design, and see how your experience in print design can not only translate into web design but also serve as an advantage. Getting started in web design can be overwhelming without some good direction. That's why AIGA Portland presents Jason Duerr of Sandstrom Partners, who will help you better understand the constraints and possibilities when designing for the web.

Showcasing new features of Adobe Creative Suite 5 Web Premium to prepare students for future success in web design, web development, and interactive design technology.

Web and application designers use Fireworks to optimize graphics, create polished text documents, add interactivity to prototypes, preview prototypes in mobile device emulators, and export to Flash Catalyst.

With Dreamweaver CS5’s new Live View Navigation, you can navigate Live View right to a specific dynamic ‘view’ of a web application, and then work with it’s CSS properties in real time. Designing dynamic applications has never been easier!

The integration of web tools in the CS5 Web Premium suite works for the interaction designer and the web application developer.

See how the integration of the Flash family of tools in CS5 Web Premium works for the interaction designer and the web application developer.

Jump-start your standards-based website design with updated and simplified CSS starter layouts in Dreamweaver CS5. Regardless of your experience, CSS starter layouts speed your development time by providing a variety of solid structures upon which to build your designs. For print designers and others just making the move to web design, CSS starter layouts can dramatically speed up the learning process.

Adobe Creative Suite 5 Design Premium will let you streamline common design and production tasks with feature-packed releases of Photoshop, Illustrator, InDesign, Dreamweaver and Flash Professional. And extend the reach of your work by creating interactive content with new Flash Catalyst - without writing code.

Learn how you can design beautiful, standards compliant websites using Business Catalyst, and see how BC provides you with full creative freedom over your web design. We'll also demonstrate the Adobe Dreamweaver Extension for BC.

No need to hire a contractor to turn your Photoshop web page design into HTML & CSS. Fireworks CS4 can save you a ton of time and money.

Explore the landscape of the web today. Understand what technologies are available to you, when and how to use each technology to add richness and interactivity to your designs.

Learn essential skills for using Photoshop CS4 to produce images that look great and load fast for the web and for use with Flash Professional. We'll reveal hidden optimization tools and quick techniques for making images look their best, and more.

See how you can create rich mobile applications that run on tens of millions of Nokia devices and more than 30 models globally. With Nokia Web Runtime, you can use your web development and design skills in your favorite web authoring tools.

Take a close look at attractive but challenging designs, and break down the code and techniques necessary to turn your vision into CSS reality.

Watch an expert guide you through a selection of today's popular web content management systems and learn which one is right for you. This session will include detailed demonstrations of WordPress, Drupal, and the Adobe InContext Editing

Join Lee Brimelow as he discusses in depth some of the expressive design and animation features of Flash CS4 Professional that give designers and developers amazing new capabilities to create compelling web experiences.

Join Lucian Cozma as he shows us how Adobe now makes it easy for everyone — the designer, the developer, and their clients — to correct, modify and update web pages.

Join Alan Musselman as he shows us that by using CSS export from Fireworks CS4 and the new CSS editing and Live View features in Dreamweaver CS4, designers and web developers can collaborate in new ways that were not possible before.

Join Stephanie Sullivan for a discussion of the major differences between print and web design.

Join Peter Marx as he speaks about Building the Visual Web with Avatars, MMOGs, Virtual Worlds, and Social Networks.

Join Danielle Beaumont as she speaks about Adobe’s product roadmap and shares in our vision of web experiences of the future.

Join Adam Broadway, one of the creators of GoodBarry as he discusses the "death of the website" and the impact on every web designer.

Join Michael Ninness as he shows us how to get the inside scoop on using Photoshop CS4 to deliver images that look great and load fast for the web and interactive experiences built with Flash CS4 Professional.

Join Jethro Villegas as he shows us demonstrations of cross-media workflows between print, video, and interactive design using best practices for content migration to Flash CS4 Professional.

Join Ali Hanyaloglu as he shows us how to get PDF files to behave the way you want on the web.

Join Ryan Stewart, Steven Heintz and Tim Buntel as they show us how Flash Catalyst "Thermo", is poised to change the collaboration between design and development on rich Internet applications (RIAs).

Join Nate Koechley as he shows us how to use Dreamweaver CS4 to implement and design Ajax components from YUI to integrate into your Ajax applications.